ENGLISH TEST DUTIES

THE PAPER OF THE IMPORTANCE OF ENGLISH FOR

MARKETING SECTOR

Compiled

Yanuarius Ronaldo Mat

D4 MARKETING DEPARTMENT

2021/2022

POLITEKNIK EL.BAJO COMMODUS

OLDEST SEMESTER
 CHAPTER 1

PRELIMINARY

1.1 Background
In a Company,Marketing is not something stranger again because
the adoxist of a Company is on marketing.Marketing is a series of
activities to meet Customer needs and satisfaction,either by
producing products then gives pricing and promoting it to
Customers so that the sales occur. In promoting a product,of
course use a good language and is easy to understand.One of them
is English.Why?Because English is an International language.In
the Marketing sector ,English is very useful and it is necessary.
English is the main means of communication between business
people in defferent countries,namely English communication
which may involve swedes and germans,japanse and italians,and
foreigners speaking to native people (peoplewhose mother tongue
is English)use Enlish.
From the above definition,can be said that English has a great
influence in the marketing sector
1.2 The formulation of the problem
 Why the English is very important for Marketing Sector ?

1.3 The purpuse of writing

 The General purpuse of writing the paper
 Is to know what the reason so that the English is very
Important in the Marketing Sector.
 To know what impacts are going to either positive or
negative if English is not applied in the world of
Marketing.

 To know the various advantages and weakness of

English language that makes English is Important in
the marketing sector.
 Want to disappear a variety of doubts related to English.

 The special purpuse of writing the paper

 To meet the final exam value of the second semester of
English course.
 To achieve the above value even more standard
 Can operate Microsoft Word.
1.4 The benefits of writing
 Can know the extent to which the importance of English use
in the marketing sector.
 By learning English,we can afford or easier to understand
customers in marketing.
 Improve English speaking skills both trough conversations
and writing.

CHAPTER 2
DISCUSSION

2.1 The Importance of English for marketing

As it has been described,that marketing is a series of activities to

meet Customer needs and satisfaction,either by producing products
then gives pricing and promoting it to Customers so that the sales
occur.Marketing also requires English for international
marketing.From the above formulation of questioning that the English
is very important? here is an explanation that strengthens the
statement.
 Here is the reason why English is very important in the
marketing sector :

 English is a global language.Therefore,the use English is

an absolute requirement to improve the quality and
quantity of marketing.In developing countries such as
Indonesia ,tourism has become a global phenomenon with
actors involving many sectors of life,both among the
govemment,the private sector,the tourism industryit self
and among the community.

 the success of the company achivies its business goals

depends on the ability to run business functions that
directly associate with consumers.
 To be able to market domestic products abroad or
introduce foreign products to be used domestically
required global communication tools between
companies,one of which is English.
 English speaking ability is also one of the terms or
qualifications of a person to work as a marketing
employee.
 Trough the use of options to acommodate English or with
other language support options can improve international
marketing for hotel hotels via Facebook.
 In fact,that in the marketing world that uses English is
more trusted for potential consumers although not all that
use the English is a trusted business.
 Can enhance confidence when presentation or
speach.people will see you as a person who is profesional
because it uses an international language.
 It is easir for us to get infomation from outside.
Imagine if you master English well.Automatic,you can
access information easily and quickly so as to develop
your skills and careers in the future.
 Add networking
Another reason for the importance of mastering English in
the workforce is that you can add widely widely
networking with the language.so,you are not just fixed on
local networking only,but can reach connections to abroad.
 Broaden carear prospects
You would want to rise a rank,move the career path,or
other things that can make your career dreams get
achieved well,the English became one of the keys to
expand your career’s prospects ahead.
 Able to compete with others
Another reason for the importance of mastering English in
the workforce is you already preparing to compate with
others.
  Make you smarter
If you learn English and master it,this make your brain
work better.
 Maintain relationship with colleagues and superiors.
 Easy to adapt
With English ability,you will easily adapt when faced with
any situation or even move to any company.
 Help you express yourself
If you master English,this will help you to express self
freely,either in dialogue with colleagues or when
undergoing meetings with clients.
 Inorease opportunities for career development.
 Increase opportunities for career development espesially
marketing.
 Raising awareness of outdoor culture.

In marketing a good can be done by presentation or by trough

advertising.If the customer faced is not indonesian,then the delivery
of its general information uses English.
 In the process of marketing many products used to make
consumers interesed,in this case the English delivery does not
necessarily always be in the original orders or not to be standard.

English for busines and marketing purposes is necessary and

plays an important role in the company as one of the languages used
to communicate in business and markets products.Based on some
research,the most useful English uses is in the field of tourism and
ospitality business.

CHAPTER 3

COVER

3.1 Conolusion

From the above disrussion,can be concluded that English is a

global language.Therefore,the use English is an absolute requirement
to improve the quality and quantity of marketing.Other than that,
English speaking ability is also one of the terms or qualifications of a
person to work as a marketing employee.English language is have
many benefits and its role in the business world,espesially marketing.
3.2 Suggestion

We most learn to speak from English at the moment because

English is very beneficial for our future let alone in the world of work
espesially the field of tourism.

REFERENCES

Indar Prahata Putra,Diploma Programe-Faculty of culture

Rian Sri Rahayu,Marketing Department(Study Of Literature)

https://glints.com<Lowongan>

The others I use my own Language