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Variable declaration

Qmain
Label Definition
people of 16-75 yo, living in urban units greater than
1. Main 1 20000 inhabitants
….
99. No main NA

Qboost
Label Definition

All targets
1. Main 1

Qsample
PM note: should always come from import. Is
0 always SA
1

Qmove PM note:
• used for all main sample quotas (standard)
0 • used only for the overall quota (qsample=0)
1 • not used

Screening table

Screening table
Screening question Screening type ( SI/ SC)
QUOTAGERANGE SI
FRMKTSIZE SI
Quota fulls Quota full type ( QI/ QC)
Quota Overall QI
QuotaAge QI
Quotagender QI

screeningquotas VARIABLE TO BE SET


ation

Is coming from import ( Y/N)?


PM note: Make sure that the main target definition is correctly
completed ( questions and codes). Confirm to the SW if qmain is coming
N from import or will be allocated.

NA

Is coming from import ( Y/N)?


PM note: Make sure that the boost target definition is correctly
completed ( questions and codes). Confirm to the SW if qmain is coming
from import or will be allocated.

ble

PM note: screening table information should be


completed for all the project.

SW note: screening table should be set on all


the projects
SW note: screening table should be set on all
the projects

PM: QC should be added for the hard quotas


which cannot be preidentified in the sample
( example Brand quotas)

ABLE TO BE SET
Colors Legend
Qsample
qmain
qconcept
ition is correctly
W if qmain is coming qboost
d.
Notes

nition is correctly
W if qmain is coming
d.
Overall quotas

qsample 0
Quota Overall
real 2000
client 99999
panel 99999
test 99999

Main Quotas

Demographic Quotas on
Main

QuotaAge qmain 0
1.Qage_recode (16-24) 338
2. Qage_recode (25-34) 384
3. Qage_recode (35-44) 360
qage 4. Qage_recode (45-54) 356
3. Qage_recode (55-64) 324
PM note: All the
4. Qage_recode (65-75) 240 questions added in
2000 this section will be
used for main
QuotaGender qmain 0 target allocation ( I
multiple main
1. Males 956 project, and if main
qgender
2. Females 1044 target is not
coming from the
import file)
QuotaRegion qmain 0
Région parisienne 630
Nord ouest 310
qregion Nord est 364
Sud ouest 174
Sud est 518

QuotaOccupation qmain 0
1. Agriculteurs exploitants 2
2. Artisans, commerçants et chefs d'entreprise 68
3. Cadres et professions intellectuelles supérieures 272
4. Professions Intermédiaires 330
qoccupation
5. Employés 376
qoccupation
6. Ouvriers 244
7. Retraités 338
8. Autres personnes sans activité professionnelle 370

Monitoring
QuotaMKTSize qmain 0
Urban unit 20 000 - 49 999 inhabitants 164
Urban unit 50 000 - 99 999 inhabitants 212
Mkt Size Urban unit 100 000 - 199 999 inhabitants 158
Urban units 200 000 inhabitants and over 848
Urban unit Paris 618

Other monitoring quotas


Colors Legend
Qsample
qmain
qconcept
qboost
Quota name
Notes

PM note: All the


questions added in
this section will be
used for main
target allocation ( I
multiple main
project, and if main
target is not
coming from the
import file)
Exceptions

Must be discussed with the SW ( br

The exceptions can fa

1. Variables capturing from the import file

Other than qsample, qmain, qboost

Values and labels

Name of the import variable 1

Values and labels

Name of variable 2

Values and labels

Name of variable 3
Name of variable 3
Exceptions to the standard rules

ussed with the SW ( brief on quotas) and should be displayed below

The exceptions can fall under the below 2 categories

file 2. Special allocation rules

Concepts allocation restrictions/ Targets or concepts prioritization/ Ot

abels

Exception 1 Exception 1 explanation/ lo

abels

Exception 2 Exception 2 explanation/ lo

abels

Exception 3 Exception 3 explanation/ lo


Exception 3 Exception 3 explanation/ lo
tion rules

or concepts prioritization/ Other

Exception 1 explanation/ logic

Exception 2 explanation/ logic

Exception 3 explanation/ logic


Exception 3 explanation/ logic
Sample project

Field Country

Suppliers (Name, ID, %)


Name
%

Study category

Sample Target definition (what to pre-target from panel)

Target 1 Main people of 16-75 yo, living in urban units greater than 20000 inha
Target 2 Main
Target 3 Boost

Balancing criteria
(please specify if the balancing structure should be replicated from a previous study and provide the ISISJobNo)
Type
Variables
Target 1 Main
Target 2 Main
Target 3 Boost

Elimination rule other than standard


Elimination on category (please specify the period)
Job Number to eliminate, if needed
Previous Job Number, if Copy-Over

Demographics (variables to be included fully populated)

Extra variables for scripting logic


qsample / qmain / qboost
Mobile routing: Desktop/ Mobile/Tablet
Desktop
Mobile
Tablet

Quotas on (structure defined on Quotas for programming tab)

Sampling Methodology
Field approach (e.g. main and boost, suppliers specifics
etc.)
Comment

Other comment
(allocation details/other details for IR calculation/ field
strategy)

Group completion rules


Universe 1st digit
qsample 2nd digit ( from left to right)
qmain 3rd digit ( from left to right)
qboost 4th digit ( from left to right)
Example: I want to have in the import file qsample=0, qmain=1 and qboost=3. In this situation I will fill the group code with

Universe qsample
Sample project specs

France

nel) IR
(among sample target definition)

people of 16-75 yo, living in urban units greater than 20000 inhabitants 100%

ed from a previous study and provide the ISISJobNo) please choose, drop-down list

please specify
please specify
please specify

*please specify, if needed


*please specify, if needed
*please specify, if needed

Info available in Exception to the standard rules tab, please mention which of them should be fully populated

please specify

Yes please choose, drop-down list

Yes please choose, drop-down list

Yes please choose, drop-down list

please choose, drop-down list

Soft Launch (standard 30%) please choose, drop-down list


PM note: if you want to have qsample or qmain or
populated In the import file you must fill the group
information as displayed in the table
1st digit
2nd digit ( from left to right)
3rd digit ( from left to right)
4th digit ( from left to right)
, qmain=1 and qboost=3. In this situation I will fill the group code with 1013.

qmain qboost
please specify

please specify
*If fixed blend

please specify

No of Completes LOI

2000 20 please specify


please specify
please specify
want to have qsample or qmain or qboost variable Colors Legend
import file you must fill the group code Qsample
splayed in the table
qmain
qconcept
qboost
Quota name
Notes

GroupCode PM note: you can use the left table for the
0000 automated generation of the group code.
0000
0000 Universe: a,b,c…
0000 Qsample: 0 or 1
0000 Qmain: blank or 1…9
0000 Qboost: blank or 1…9

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