Professional Documents
Culture Documents
IT 335 Research Format
IT 335 Research Format
In Partial Fulfillment
of the Requirements in
IT 311 - ECOMMERCE
Cross-Border E-Commerce
Submitted by:
Submitted to:
Date:
September 27, 2021
Table of Contents
I. Abstract
II. Introduction
III. Research Methods
IV. Findings and Analysis
V. Discussions/Limitations
VI. Future Scope and References
Abstract
This research paper aims to disclose the opportunities related to the
business-platform applies cross-border ecommerce market by analyzing the recent
development of the e-commerce sector which has enabled foreign companies new
possibilities to enter e-commerce market. The given example of business platform
that is globally known is Alibaba.
As an emerging market, China’s middle class has been growing rapidly with
increased exposure to the Internet and high-quality foreign brands, which has
increased the demand for foreign products. According to The Netherlands Consulate-
General Shanghai (2017, 7) this process of buying overseas products directly from
foreign retailers and suppliers via the internet, without the specific need for an
intermediary business entity in China, that is called cross-border e-commerce.
Research Methods
This research is based on a deductive research approach. When the study is
approached from a theoretical standpoint first, then data gathering and analysis, the
deductive research technique is preferred. The primary goals of this research are to
know how business-platform applies cross-over e-Commerce. This research
integrates a single-case phenomena that represents the market entry process into
the cross-border e-commerce industry in the sphere of B2B international trading
which alibaba in order to get empirical evidence of the research environment.
Findings and Analysis
This section present the finding and analysis of business platform applies
cross-border ecommerce and why Alibaba is the best example of cross-border
ecommerce. The Alibaba is the best example of cross-border ecommerce. It
because Alibaba dominates the booming online retail market in China and has
remained a favorite on the Street for its enormous growth potential in internet
adoptions, mobile adoption and payment adoption, as outlined in a
recent Investopedia report. The firm has been shielded from foreign competition in
its domestic market thanks to China's great Internet firewall. Alibaba's growth may
hinge on the tech giant finding a strong leader after its CEO and founder Jack Ma
steps down. Jeff Bezos, who has championed the e-commerce behemoth's growth
since day one, will still lead his company.
Discussions/Limitations
As this research is based on a single-case study method, the scientific
generalizability of the findings to a broader perspective is inadequate. According to
Yin (2009, 15) research are more oriented to expand and generalize theories instead
of generalizing statistical results. Also, using a multiple-case study method could
have provided advantages for analyzing the phenomenon more extensively. Another
concerning limitation is that most of the primary data were collected mainly from a
Finish online retailers’ perspective. The primary data could have been gathered more
extensively from other international companies which are operating in different fields
in order to acquire their own insights and experiences from China’s cross-border e-
commerce market. Also, from a managerial point of view, this study could have
benefited if the primary data collection was gathered from companies which had
operated in the cross-border ecommerce market for a longer period.
Future Scope
REFERENCES