Component 2

Level 2 Technical Award in Enterprise

Name…………………………….
Group…………...
 Retrieval Practice
What is an enterprise and give three examples of them?
1.
2.
3.

Assignment 1
Objective
Describe three ideas for your enterprise using market research to justify
your choice.

What are the three enterprise ideas that you have?

1.
2.
3.
Make a list of all the places you could collect information on your choices
for the enterprise.
For each of your ideas, record three places where you will collect
information.

IDEA SOURCE 1 SOURCE 2 SOURCE 3

Key terms
Customers are
Resources are
Finance is
Promotion is

Modelling
Look at the range of places used in the example. Think about how easy
it will be to get resources, finance, produce promotions and get
customers.
Complete the research for your enterprise and keep screen prints as
evidence (one lesson) upload the evidence to the assignment in the
Google classroom.
To screen print go to the website to find the information and press the
prnt scrn button on the keyboard. Go to the document on Google
classroom for the options for enterprise, right click your mouse and click
paste a picture of the website should appear.

Questioning and feedback

The evidence that was shown was useful
because…………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
I need to make the following changes to my research
……………………………………………………………………………………
……………………………………………………………………………………
 DO NOW
List the key factors when choosing to set up an enterprise.
1.
2.
3.
4.
Retrieval Practice
Where are the best places to collect information based on
Finance
Resources
Promotion
Potential customers
.
Mark up the pages after this one highlighting the key areas where they
have covered their research and reasons to choose these options for
their enterprise.

Objective P1
Describe the three options for the enterprise and give clear records
of the research for each idea. Have they considered resources,
finance, methods of promotion and potential customers?

Questioning
What are the three options?

List as many types of research they have used.

1.
2.
3.
What do you think are the advantages and disadvantages of choosing
the options?
What does the person next to you think are the advantages and
disadvantages?
Which are the most important to share with the whole class?
Advantages and disadvantages of the options you have chosen are
Complete the table in full sentences

Option Advantages Disadvantages

1.

2.

3.

4.
The assessment criteria says …………
P1 describe three options for a mini enterprise.

DO NOW

Which of your three options have you decided to pick and why?
Describe the option and refer to the research you did.
My enterprise will (describe everything your business will
do)..............................................................................................................
....................................................................................................................
....................................................................................................................
....................................................................................................................
....................................................................................................................
....................................................................................................................
....................................................................................................................
....................................................................................................................
Objective
Give reasons for your choice of enterprise stating financial, resources
and promotion in the answer.

Mark up / modelling
After careful consideration of the range of business ideas proposed
here, I have decided to select the dog walking business in Dartford.
My decision to proceed with the dog walking business because I
envisage this to be more suited to my skills and I have previous
experience of walking my family dogs. Although both selling
cookies and logo design will unleash my creativity and artistic
competencies, I see the dog walking business is well aligned with
my interest and strength in working independently. I am flexible
and can accommodate the schedule of my customers and with my
plan of securing my driving licence soon, I can collect and drop off
dogs. I am reliable and trustworthy so I am confident that dog
owners will be able to trust the pet they love in my care. Overall,
with a dog walking business in Dartford is the most suitable option
for me, I can use lower prices to break into the market. Additionally,
this business will be easy to run and will be a very profitable
micro-enterprise.
Has this met the assessment criteria?
Give reasons for your choice of enterprise considering the relevant
factors when making that choice.P1/M1
Now your turn.

I chose this option because………………..include all the factors that

need to be thought about
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
……………………………………………………………………………………
WWW.ebi
Go back through your work have you covered the following
1. Explained the option that you have chosen
2. Mentioned the advantages and disadvantages of the other two
choices.
3. Describe the research and why this made you choose the option
that you did.
4. Covered the finance you will use and who the customers will be
and how easy it will be to resource and promote.
Use your green pen to add to the writing to make sure that you cover all
the assessment criteria.
 Objective
Outline three potential ideas for enterprise activities using research.
Include evidence of the research you have collected (screen prints)
Describe the advantages and disadvantages of each option including
finance, customers, resources and how easy they are to get as well
as how easy it would be to promote.

Choose one of the options and state why you have decided that it
will be the best.
Describe finance, customers, research and resources

This is the first part of component 2 and needs to be handed back to the
Google class room on …………………………………………………..