Rural Hospital Network Business Plan Canvas

Value Proposition
1. Member Needs Assessment: 2. Description of Business Product or Service:
 Implement new EHR systems w/ new software and hardware.  Shared IT workforce cooperative=5 clinical IT Staff + Help Desk
Includes learning application and changing everyday support
workflows.
 Struggling with meeting timelines, burning out staff, and meeting resistance to
the changes.
 HIT workforce is difficult to find.
Value Propositions:
 A shared IT service will allow us to be eligible for more incentive dollars.
 A shared IT service will reduce the IT budget.
 A shared IT service will increase productivity with more computer up time.

3. Desired End-User 4. Product or Service

Experience&  Partnership Communication &
Relationship:  Trust Delivery:  Kick off educational session
 Quick access to right  Personal  Just in time training
 Ownership
person delivery/individual sales call  Engage learning styles
 Simple & easy to use  Friendly
 Board meeting  Coaching
 Reliable
 Newsletter
 Responsive & available
 Phone

5. Key Initiatives: 6.Key Resources: 7. Key Partners:

 Develop project plan or work plan,  Leadership  Steering committee of member
use a development model  Clinical IT staff leadership
 Create Policies and develop  Space for IT support  Colleges/Univ. – HIT programs
standards  Knowledge/access to multiple  Vendor relationships – seeking win-win
 Define scope of work for shared staffing versus systems  Funder organization
fee for service  Process flow
 Implement a CRM system to manage requests,  Server support
tracking and reporting  Platform (EHR)

8. Development and On-going Costs: 9. Expected Income:

Forecast Assumptions: Forecast Fee and Pricing Assumptions:
 10 member organizations  License (shared staffing) Fee uses an FTE as a unit
 5 FTE – shared IT staff  Contracted Pricing uses a per hour as a unit
Development / Start-up one-time costs  2080 work hours/year x 5 = 10,400 total hrs
 Purchase new ticket system hardware/software  Assume Licensed time = 80% of total hours
o Assume $10 k purchase ticket system  Assume Contract time = 20% of total hours
o Assume $2k per license and 6 licenses  Set licensing fee at FTE 100% cost w/ benefits + indirect, $78k, in year 1, fixed
Ongoing FTE costs for IT staff and annual ticket system for 3 years
 FTE salary = $50k
 Indirect = 1.25 multiplier on Salary+Benefits
 On-going ticket system training and maintenance assume .5 FTE w/ benefits
+ indirect/year

Based on Business Model Generation: Business Model Canvas and Value Proposition Designer and designed by National Rural Health Resource Center, www.ruralcenter.org 3/2013
Based on Business Model Generation: Business Model Canvas and Value Proposition Designer and designed by National Rural Health Resource Center, www.ruralcenter.org 3/2013