FILINVEST LAND, INC.

DIGITAL CAMPAIGN PLAN

BRAND: ____ FUTURA _____ FILINVEST ____ FILINVEST PREMIERE DATE:

PROJECT/S: DURATION:
CATEGORY: ____ SPATIAL _____ OASIS _____ NICHE BUDGET:
____ HORIZONTAL / ESTATES _____HRB / CITYSCAPES _____ TOWNSCAPES

OBJECTIVE SETTING: (What do you aim to achieve in this advertisement?)

_____ To generate leads _____ To engage prospects by driving inquiries to a reliable platform
_____ To increase followers _____ To increase website / page traffic (URL / page link: ________________________ )
TARGET MARKET PROFILING (set of attributes of your prospects)
DEMOGRAPHICS (profile based on available statistical data )
age range (PRIMARY) age range (SECONDARY) ACTUAL BUYERS PROFILE
gender gender
income income
marital status marital status

PSYCHOGRAPHICS (Target market attitude, mindset, habits, interests) TECHNOGRAPHICS (Target market digital / online behavior, habits and preferences)

GEO-TARGETING (identification of specific location/s of target market to enable delivery of content to a focused area) CAMPAIGN SCHEDULE

within 10 km radius from site specific cities / towns / communities as follows:

START DATE: END DATE:

Continuous
Staggered
MESSAGING: (What is the message you want to tell them?) AM PM
M-F
Sat-Sun
Others:
GOOGLE AD KEYWORDS FILTER (next tab)
GOOGLE BANNER ADS WEBSITE SELECTION (tab next)
GOOGLE AD KEYWORD FILTER

SEARCH WORDS

Real Estate
Condo / Condominium Ready for Occupancy

Real Estate investment Apartment

House and Lot Apartment for Sale

House and Lot for Sale Apartment for Sale (+Location)

House and Lot for Sale (+Location) Buy and sell House and Lot

House and Lot Ready for Occupancy Buy and Sell Real Estate

Townhouse Condo Hotel

Townhouse For Sale Penthouse Apartment

Townhouse For Sale (+Location) Others:

Townhouse Ready For Occupancy

Subdivision House and Lot

Subdivision House and Lot For Sale

Condo / Condominium Location

Condo / Condominium For Sale (+Location) ⬜ Town / City: __________________

Condo / Condominium (+Location) ⬜ Region: _______________________

GOOGLE BANNER DISPLAY ADS WEBSITE PLACEMENTS (Cost-per-click)

Please select the sites where you want your banner ad to appear.

NEWS BUSINESS / ECOMMERCE LIFESTYLE

inquirer.net olx.ph cosmo.ph
philnews.ph ebay.ph pep.ph
philstar.com sulit.ph kickerdaily.com
sunstar.com.ph buyandsellph.com spin.ph
businessmirror.com.ph renttoownph.com stylebible.ph
mb.com.ph bahay.ph lifestylebucket.com
cnnphilippines.com homesearch.ph lifedaily.com
philstart.com carfinderph.com iwanttv.com.ph
manilatimes.net yellow-pages.ph istorya.net
businessinsider.com propertyfinderph.com showbiznest.com
rappler.com zalora.com.ph filipinasinshowbiz.com
topgear.com.ph amazon.com juanmanilaexpress.com
fashionpulis.com foreclosurephilippines.com fashionpulis.com
philboxing.com philmotors.com philippinestoday.net
abante.com.ph tsikot.com clickthecity.com
journal.com.ph pinoyhouseplans.com 123tvonline.com
abante-tonite.com ayosto.ph politics.com.ph
newsbytes.ph juantambayan.com
tempo.com.ph homeseekers.com TECHNOLOGY
philippinestoday.net homefinder.com yugatech.com
tribune.net.ph landwatch.com speedtest.net
abs-cbn.com ebay.com weather.com.ph
gmanetwork.com agoda.com blogspot.com
interaksyon.com metrodeal.com

OTHERS (Please utilize this space for your preferred sites not listed above.)
 INTERNATIONAL NEWS ENTERTAINMENT LOCAL BLOGS
udn.com buzzfeed.com thepinoyscoop.com
bbc.com mtv.com aceshowbiz.com
theguardian.com netflix.com hollywoodlife.com
nbcnews.com hallmarkchannel.com mainemendoza.net
sky.com imdb.com heraldph.com
abcnews.go.com espn.com pinoystop.com
aljazeera.com dailymotion.com bilyonaryo.com.ph
cnn.com reelz.com pinoyhousedesigns.com
channelnewsasia.com channelstv.com pinoymoneytalk.com
usageo.org hollywoodlife.com realtytoday.com
bouncetv.com eonline.com socialtrendsph.com
nbc.com.co w3schools.com wazzup.ph
nba.com ask.com kathrivera.com
foxnews.com thesaurus.com pinoystop.com
usanewsstudio.com thefreedictionary.com pinoyexchange.com
bworldonline.com merriam-webster.com everyhouse.ph
nbcnews.com discovery.com pinoyjuander.com
cbsnews.com mozilla.org aplus.com
necn.com wikia.com earthlingorgeous.com
newswatchtv.com Diply.com annalyn.net
titantv.com forbes.com thefanboyseo.com
geo.tv usmagazine.com rodmagaru.com
nydailynews.com goodreads.com philippinesurvey.com
euronews.com webmd.com chuvaness.com

OTHERS (Please utilize this space for your preferred sites not listed above.)