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  • (ADBC) Mobiletraffic - 15694 - QR - 2201

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    Emma Hoffmann
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    This document appears to be a campaign report for an app installation campaign with details on installs, logins, and retention rates by date and publisher. It provides install and login counts and rates for various publishers over a period of several days in January 2022. It also includes first purchase counts, retention counts, and retention rates to evaluate campaign performance.

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    (ADBC) Mobiletraffic_15694_QR_2201

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    This document appears to be a campaign report for an app installation campaign with details on installs, logins, and retention rates by date and publisher. It provides install and login counts and rates for various publishers over a period of several days in January 2022. It also includes first purchase counts, retention counts, and retention rates to evaluate campaign performance.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    11 views2 pages

    (ADBC) Mobiletraffic - 15694 - QR - 2201

    Uploaded by

    Emma Hoffmann
    This document appears to be a campaign report for an app installation campaign with details on installs, logins, and retention rates by date and publisher. It provides install and login counts and rates for various publishers over a period of several days in January 2022. It also includes first purchase counts, retention counts, and retention rates to evaluate campaign performance.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    Campaign Mu Arkangel NCPI (15694)

    Price $2.00
    1) D+1 Retention Rate based on 1 Install per Daily Sub-Publisher below 20%
    Deduction 2) D+0 Login Rate based on 1 Install per Daily Sub-Publisher below 50%
    fraud suspicious traffics(No in app activity, Abnormal SDK, Non KR traffic, Non KR device, OS, CTIT 10sec

    Date Sub Install


    Log in (MOCCA)_Unique
    1/20/2022 903660379_4717.3A8F_192820 1 1
    1/20/2022 903660379_4717.3FCD_192489 1 0
    1/20/2022 903660379_4717.41DF_199593 1 1
    1/20/2022 903660379_4717.67EA_192828 1 1
    1/20/2022 903660379_4717.6F2D_199022 1 1
    1/20/2022 903660379_4717.A839_198274 1 1
    1/20/2022 903660379_4717.A901_197876 1 1
    1/20/2022 903660379_4717.ABC-1933 1 1
    1/20/2022 903660379_4717.ABC-1964 1 1
    1/20/2022 903660379_4717.ADD-1940 1 1
    1/20/2022 903660379_4717.B6B5_198964 1 1
    1/20/2022 903660379_4717.EDBB_195622 1 1
    1/20/2022 903660379_4717.F587_196961 1 1
    1/20/2022 903660379_4717.MB-1939 1 1
    1/20/2022 903660379_4717.MOB-1944 1 1
    1/20/2022 903660379_4717.MOB-1989 1 1
    1/20/2022 903660379_4717.MOBI-1925 1 1
    1/20/2022 903660379_4717.PUB-1946 1 1
    1/20/2022 903660379_4717.SUB-1932 1 1
    1/20/2022 903660379_4717.SUB-1946 1 1
    1/20/2022 903660379_4717.SUB-1951 1 0
    1/20/2022 903660379_4717.XUZ-1980 1 1
    1/21/2022 903660379_3618.522988 9 8
    1/22/2022 903660379_3618.5229881 36 32
    1/22/2022 903660379_3618.522988 30 24
    1/22/2022 903660379_3618.5242594 20 20
    1/22/2022 903660379_3618.5243131 8 8
    1/23/2022 903660379_3618.5242594 11 10
    1/23/2022 903660379_3618.5243131 11 10
    1/23/2022 903660379_3495.NRo5245994 5 4
    1/23/2022 903660379_3131.XFrWlK5245997 4 4
    1/23/2022 903660379_3131.XFrWlK5245998 4 4
    1/23/2022 903660379_3495.NRo5245993 4 4
    1/23/2022 903660379_96.5245992 4 4
    1/23/2022 903660379_96.5245991 3 3
    1/23/2022 903660379_3828.5245995 2 2
    1/23/2022 903660379_2964.93T0ug8Q4glQ 1 1
    1/23/2022 903660379_3131.TrQqnxqm6l2KH 1 1
    1/23/2022 903660379_3495.ES3bJjs8QpW09F 1 1
    1/23/2022 903660379_3828.bfTpPLg13b 1 1
    1/23/2022 903660379_96.pid29851773817e2cM9G1I9k 1 1
    affic, Non KR device, OS, CTIT 10secs below, Level drop down, ETC)

    Log in (MOCCA)_Unique (%) Level 100 First Purchase Retention Retention (%)
    100.00% 0 0 0 0.00%
    0.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    0.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    88.89% 0 0 3 33.33%
    88.89% 0 1 16 44.44%
    80.00% 0 3 13 43.33%
    100.00% 1 2 12 60.00%
    100.00% 0 2 3 37.50%
    90.91% 1 4 3 27.27%
    90.91% 0 3 3 27.27%
    80.00% 0 2 0 0.00%
    100.00% 0 0 3 75.00%
    100.00% 0 0 2 50.00%
    100.00% 0 2 2 50.00%
    100.00% 0 0 2 50.00%
    100.00% 0 1 1 33.33%
    100.00% 0 1 1 50.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%
    100.00% 0 0 0 0.00%

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