Questionnaire

Dear Sir/Madam;

We are conducting a survey to know more about the consumer preference about using liquid
hand wash. We would be grateful if you could spare a few minutes for participating in it. Thank you for
your cooperation.

1. Do you use a hand wash?

Yes NO

If yes, go to question 2, if no, proceed to question no 9

2. Which brand do you use?

Lifebuoy

Dettol

Palmolive

Others
(Please specify)

3. Which type of hand wash do you use?

Soap (solid)

Liquid

Paper

4. What is the purpose of washing hands with handwash? (Tick one only)

Hygiene

Aroma

Skin Care

Fragrance

Others (Please Specify)

5. Where do you usually use handwash for washing hands? (You may tick more than one)
Home

Hotels or restaurants

Hospital or clinic

Workplace

Public toilets

6. What are the occasions when you use soap or hand wash for washing hands? (You may tick
more than one)
Soap Hand wash
Before cooking

Before and/or after eating

After using toilet

After coming back from outside

7. Approximately, how many times do you use a hand wash in a day?

1 to 3

4 to 7

8 to 10

More than 10

8. Please rate the importance that you associate for each of the following attributes to purchase a
hand wash (1- very bad, 5- very good)
1 2 3 4 5
Availability
Convenience
Purpose fulfilment
Price
Pack size
Refill Pack
 Attractive Packaging
Gentle on Skin
Long lasting Odor
Herbal
Forms Lather
Portability

9. Do you feel the need for a hand wash when you are on the move?

Yes No

11. Where do you want the hand wash to be available?

Kirana Store

Railway Station

Medical shop

Bus Stand

Retail Store

Others (please specify)

12. Which type of hand wash do you prefer to use in the following locations?

Preferences % of people % of people % of people

preferring preferring preferring Pocket
Soap Liquid hand wash hand wash
Railway Stations

Bus Stands

Restaurants/Hotels

Other places

13. Do you carry a handwash when you are mobile?

Yes No
14. Are you aware of a pocket handwash/paper soap?

Yes No

15. Do you use a pocket hand wash?

Yes No

16. What features would you prefer in your papersoap? (Rank them in the order of preference)

Availability

Convenience

Pack size

Attractive Packaging

Gentle on Skin

Long lasting Odour

Forms Lather

Portability

17. Any other comment for the brand you use?

Personal Details:

18. Gender: Male Female

19. Marital Status: Single Married

20. No. of family members falling in different age groups (Write in numerals)

0-10 years

11-16 years

16-25 years

26-40 years

Over 40 years

21. Your Occupation:

22. Your family income:

Rs. 10000 to Rs. 25000 per month

Rs. 25001 to Rs. 50000 per month

Rs. 50001 to Rs. 70000 per month

Over Rs. 70000 per month

23. Address: