Write the importance and guidelines of presentation skills

 Introduction

Have you ever seen a keynote presentation done by Steve Jobs, the CEO of Apple
Inc? If you have, you know what it means to have 'effective presentation skills.'
Steve Jobs is not the only one who has this ability, there are plenty more.
Problems are meant to exist in organizations. That's why there should be a strong
process and supporting tools for identifying the causes of the problems before the
problems damage the organization.
If you are to communicate an idea, concept or a product, you need to have good
presentation skills in order to grab the attention of the audience and become the
center of attention.
This way, it is easy for you to get the audience's support. The audience can range
from your college classmates to an executive board of a multinational company.
There are many software packages you can use for presentation purposes. Of
course, it is not mandatory to use software for your presentation, but the effect is
much greater when you use such tools for your purpose. Many of these software
tools are equipped with features and facilities to make your presentation experience
easy and pleasant.
Having just an idea or a product to communicate and a software package to create
your presentations do not make you an effective presenter. For this, you should
prepare yourself in advance and also should develop some skills. Let's take a look
at some of the pointers that will help you to become a top-class presenter.
Main content :

 Defining Purpose : This will enable you to better understand the traits of the
audience. You can then develop messages that can be better understood by
your target audience. For instance, in case of an analytical audience, you can
add more facts and figures in your presentation.

 Analyzing Audience : The best way to do this is to start with telling the
audience, in the introduction, what you are going to present. Follow this by
presenting the idea, and finish off the presentation by repeating the main
points.

 Analyzing locale and Organizing content : Rehearse but do not go for

memorizing the presentation. Rehearsals reduce your anxiety and enable you
to look confident on the presentation day. Make sure you practice out loud, as
it enables you to identify and eliminate errors more efficiently. Do not
memorize anything as it will make your presentation look mechanical. This
can reduce the degree of audience engagement.

Conclusion :

The conclusion of a presentation is important because, for the most part, an audience will

remember a presentation's beginning and ending most clearly. The beginning of
a presentation should grab your audience's attention. This encourages them to become
invested in what you have to say and prepares them for the rest of your message. A
speech's ending should summarize the main points of the presentation and create a lasting
impression in the minds of your audience.