PRESTIGE INSTITUTE OF

MANAGEMENT & RESEARCH, INDORE

(An Autonomous Institution Established in 1994, Thrice Accredited by NAAC with Highest Grade, now A++)

MANAGEMENT AN LYTICS
Certificate Program
30 Hours Course by Statistical and Analytical Cell

December 09, 2021 onwards

Every Thursday & Friday, 10:30 am – 12:30 pm
 Analy cs is a powerful tool in today's marketplace. Across industries,
organiza ons are genera ng vast amounts of data which, in turn, has
heightened the need for professionals wh o know how to interpret and analyze
that informa on. The course has been launched with the objec ve of making
par cipants understand the importance of data-driven decision making. They
also get to learn how these insights into data can help the businesses to
MANAGEMENT op mize their processes efficiently. Along with this, the par cipants get an
ANALYTICS added advantage of learning Data Visualiza on through TABLEAU.
The course is divided into two sec ons. The first is the Founda on Course
which is mandatory for all par cipants. The second is the Domain Specific
course where we offer four specializa ons. These are Marke ng Analy cs,
Finance and Risk Analy cs, Supply Chain Analy cs and HR Analy cs.
 DOMAIN SPECIFIC

PROGRAM CURRICULUM
Data Visualiza on & Storytelling through Finance & Risk Analy cs:
Tableau • Introduc on to Financial Analy cs
• Data Visualiza on • Stock Market Analysis
• Charts and Dashboards – design, principles and • Time Series Analysis and Holt Winters Model
components
• Modelling Vola lity and Correla on
• Storytelling

Supply Chain Analy cs:

Sta s cal Methods for Decision Making
• Introduc on and Important Terminologies
• Descrip ve Sta s cs
• Forecas ng Techniques for Predic ng Demand
(Time series forecas ng)
Predic ve Modeling • Inventory Management (Reorder and Safety
Stock with EOQ) OR tools (for minimizing cost
• Correla on
analy cally for transporta on and produc on).
• Linear Regression
• Mul ple Linear Regression
HR Analy cs:
Marke ng Analy cs:
• Introduc on and Important Terminologies
• Introduc on and Important Terminologies
• Recruitment Analy cs
• Slicing and Dicing Marke ng Data
• Predic ve Analy cs
• Market Segmenta on – Cluster Analysis
• Recruitment Metrics
• Retailing – Market Basket Analysis and Li
• Framework to define Recruitment Analy cs
• Customer Analy cs
• Performance Management Analy cs
• Se ng Objec ves and Measuring Performance
COURSE FEES

Founda on Founda on
Complete
One Domain Two Domain Course
`500/- `750/- `1200/-

• Registra on will be done through Google Form.

• Last date of registra on: December 04, 2021
• The payment should be made online in the name of
PIMR STUDENT CLUB
• A/C No.: 2892012100000010
• IFSC Code: PUNB0625100
• Fee is non-refundable, however,
subs tute par cipant is acceptable.
ABOUT STATISTICAL AND ANALYTICAL CELL
Develop your Research skills with PIMR Sta s cal and Analy cal Cell
Pres ge Ins tute of Management and Research,
Indore has started a Sta s cal and Analy cal Cell
for guiding the Ph.D. research scholars, facul es
and students for conduc ng research. The main
focus of the cell would be on iden fying the right
sta s cal tools and techniques for different
research objec ves and carrying out data analysis
using so ware's like SPSS, E- views, Stata and R
So ware amongst others.
The objec ves of the Cell are:
1. To enable data-driven decision making.
2. To strengthen the whole ecosystem of
research.
3. To introduce and expand use of data analy cal
tools for analysis.
4. To provide data and tools to drive effec veness
and efficiency of government programs.
5. To enable learning how to interpret and report
findings and results.
Who will get benefit from this cell?
• PhD scholars, researchers, BS, MS, M.Phil.
students who are working on these, and wish
to develop their data analysis skills.
• Faculty seeking direc on on supervising
research.
• Entry-level and mid-career professionals
working in the development sector.
• Professionals (interested in research and
working on research projects)
• Any person interested in quan ta ve research.
Following areas in which the students can
seek help:
• Prepara on of Synopsis
• Ques onnaire Finalisa on for the primary
data-based research.
• Selec on of Tool for Data Analysis
• Tools used for Data Analysis
• Data Screening through Descrip ve Analysis
• Hypothesis tes ng through t test, ANOVA, Chi-
square test etc.
• Exploratory Factor Analysis
• Confirmatory Factor Analysis
• Cluster Analysis
• Regression Analysis
• Structure Equa on Modelling
 CONTACT

Dr. Rupal Chowdhary

Associate Professor, PIMR, Indore
9926056631
rupal_chowdhary@pimrindore.ac.in

Dr. Shweta Mogre

Assistant Professor, PIMR, Indore
9009019699
shweta_mogre@pimrindore.ac.in

Ms. Isha Joshi

Academic and Research Associate, PIMR, Indore
9669769610
isha_joshi@pimrindore.ac.in

PRESTIGE INSTITUTE OF
MANAGEMENT & RESEARCH, INDORE
(An Autonomous Institution Established in 1994, Thrice Accredited by NAAC with Highest Grade, now A++)