S P E C I A L R E P O R T
A positive space opens path for opportunities
BY CARLA LEWIS
M aster Feng Shui consultant Aileen Soo grew
up in a society where this system of arrang-
ing living and working spaces is a way of life.
After fully recognizing its importance when she
was in the property and development business, she
ventured into a nontraditional way of promoting,
enhancing and maximizing efficiency, productiv-
ity and quality of life in personal and business
spaces.
Through Feng Shui, arranging and organizing
living and working spaces allows for the maxi-
mum potential of its occupants and their quality
of life. When used and implemented correctly, the
discipline can be very powerful and enrich and
enhance every aspect of life.
Inspections of existing properties, homes and
business premises, blueprints, construction and
new developments, color-scheme recommenda-
tions, evaluating spaces prior to buying, improving
spaces to facilitate selling, input to improve deci-
sion making and negotiations, and recommenda-
tions for logos, business cards and websites are
just some of the things Soo does for her clients as
a Feng Shui consultant.
“I offer a unique service that caters to each client’s
individual needs, wherever they are and whatever
their background. I have developed methodologies
to accommodate every kind of space from a small
cubicle to a large corporation,” she said.
Her work has earned the reputation for deliver-
ing effective results through proficient judgments
and conclusions and has worked in many different
places like corporations, home-based businesses,
small businesses, hotels, government, medical of-
fices, law firms and retail stores.
“I provide high-quality service and truly enrich
lives everyday,” Soo said.
Her market strategy has always been unrivaled
S8 CARIBBEAN BUSINESS THURSDAY, MARCH 18, 2010
service for her clients because most of her business
comes from referrals. Evidence of her commitment
is her nomination this year as Favorite Feng Shui
Consultant for the 2010 Natural Choice Awards,
and a Paoli Award for a special quality-of-life
honor being the Feng Shui Expert, Enriching and
Maximizing Quality of Life.
Soo approaches each customer’s needs with care
and comprehensive reasoning and then conducts a
precise customized analysis for them to make an
effective and positive difference.
“My consulting is performed at each client’s lo-
cation because it is imperative for me to be present
in their space to conduct a precise analysis,” she
stated.
Also, through her Feng Shui recommendations,
businesses can eliminate stagnation, overcome
obstacles and reduce politicking and she applies
Through Feng Shui, arranging
and organizing living and
working spaces allows for
the maximum potential of its
occupants and their quality
of life. When used and
implemented correctly, the
discipline can be very powerful
and enrich and enhance every
aspect of life.
the Puerto Rican culture to her Asian-based
suggestions.
Though she has experienced skepticism, Soo
said those initially leery clients are the ones that
quickly become her biggest supporters.
According to Soo, Feng Shui implementations
have helped many of her clients stay in business,
obtain secure income and even attract new oppor-
tunities for growth during economic downturns.
“My firm helps businesses progress, be efficient
and productive, keep their employees happy, and
attract positive opportunities by having a harmo-
nious, balanced and healthy environment,” she
said.
Soo has been responsible for enriching quality
of lives, success and tangible positive changes for
thousands of business owners, entrepreneurs and
professionals and she plans to help many more. !
CARIBBEAN BUSINESS THURSDAY, MARCH 18, 2010
Serving businesses’ technological needs
BY CARLA LEWIS
T ruenorth Corporation was creat-
ed nearly a decade ago to serve
the technology transformation needs
of organizations in Puerto Rico.
Founded in 2001 by Gabriel and
Carlos Fernández, the technology
and business consulting firm has
grown into a leader in the field as
its original team of two consultants
has bloomed into an expert consult-
ing staff of 90.
“Since our foundation, we have
been serving large and midsize
organizations in order to increase
value, reduce costs, support sus-
tainable growth and improve effi-
ciency,” Truenorth Partner & Chief
Consulting Officer Fabián Fejgiel-
man said.
Fejgielman said that maintaining
a consistent level of quality and
meeting deadlines and budgets has
S9 S P E C I A L R E P O R T
in many industries including bank-
ing, insurance, healthcare and
manufacturing. The partner said
the company is looking to expand
its market reach to Panama and the
Andean Region of South America
in the near future.
Truenorth provides strategic tech-
nology consulting, change manage-
ment services, process re-engineer-
ing services and custom software
development, among many other
services.
Through a strong and experienced
senior management team, meth-
odological focus, discipline and
Seated from left, Principal Francisco Herrero, Partner Fabián Fejgielman and proven technology skills in systems
Principal Dany Villafuerte; standing from left, Senior Consultant Luis Arocho
and Manager Luis Miranda. (Partner William Román was absent for the Continued on page S10
picture.)
been the biggest challenge since day
one.
Truenorth has proven experience
Highly skilled & experienced Master Consultant, responsible for
tangible positive changes for thousands of families, homes,
businesses, constructions, developments & events worldwide.
Feng Shui is a precise science that when used and implemented
correctly is a very powerful tool to enrich and enhance living and
working spaces. It is a system for arranging a space to create a
balanced, harmonious and efficient atmosphere, to maximize
productivity, potential and quality of life.
HOMES •
LANDSCAPE BUSINESSES
•
OFFICE SPACES
•
COMMERCIAL BUILDINGS
•
DEVELOPMENTS & CONSTRUCTIONS BANKS •
HOTELS •
GOVERNMENT•
EVENTS •
TV & RADIO STUDIOS MAGAZINES STORES RESTAURANTS
• • •
MEDICAL / LAW OFFICES
•
RECOMMENDATIONS FOR CORPORATE LOGOS, BUSINESS CARDS & WEBSITES
Successfully Enriching Lives Everyday through Effective
Feng Shui Implementations.
787.381.3888
aileensoo@yahoo.com
P.O. Box 190728, San Juan, PR 00919-0728
WWW.AILEENSOO.COM