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Unthinkable

Solutions
Beyond Software Engineering
About
Unthinkable
Beyond Software Engineering

During our journey of working as a technology


partner to 100+ organizations across the globe,
we have realized that software engineering
should not be done in silos but rather should
be a user-data driven process.

At Unthinkable Solutions, we incorporate data


driven insights into acquiring, engaging and
developing software products for your users.
Don't Shoot Guessing
User
Software

in the Dark
Product
Needs

Traditional product development processes do not


take user actions and feedback into the account,
which leads to:
Software
Engineering
● Low user engagement
● Wastage of time and resources
● Low retention rate
User-data driven
services that set
you up for success
We help you drive a data-driven software
engineering process where your user data
takes the center stage.

Data driven software engineering

Data driven user engagement

Data driven user analytics

Data driven user acquisition


Data-driven software
engineering
Starting with the user and
working backwards

Our product design team who understand


your product vision and specialize in
analyzing user behavior data.

We make design iterations based on the


user behavior insights making it
progressively easier for user to achieve
intended goal in the product
Data-driven software
engagement
Meaningfully engage users with
your product

● Divide users into segments based


on their behaviour

● Design custom workflows for each


segment and reach out through
different channels such as push
notifications, WhatsApp etc.
● Enable dormant users to re-engage
with the app and take the desired
actions
Data-driven user
analytics
Unleash the power of data to
understand your user

● Record all meaningful user interactions


with the product as events.

● Analyze user behavior and pivot the


product through powerful reports
Data-driven user
acquisition
Acquire relevant users with
crystal-clear messaging

● Data driven paid and organic user


acquisition campaigns to drive relevant
users onto your product

● Identify best channels of user acquisition


based on engagement rates using
behavior analytics
Thank You!

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