IMPACT OF SOCIAL

NETWORKING SITES ON
YOUTH
Submitted to:
Mrs. Kanika Sharma

Submitted by:
Name - Khushi Pasricha
Class – Bcom sem 2
Roll no. - 30018
University Roll no.-
10852019003
 CONTENTS

• INTRODUCTION
• SOME EXAMPLES OF SNS
• HISTORY OF SNS
• POSITIVE & NEGATIVE EFFECTS
• THE ADDICTIVENESS OF SOCIAL NETWORKING
• IMPACT OF SOCIAL NETWORKING SITES ON
SOCIAL ISSUES

• STATISTICAL DATA OF SNS

• EFFECTS ON YOUTH & STUDENTS
• CONCLUSION
 INTRODUCTION
SOCIAL NETWORKS ARE THE MOST
MEANS OF COMMUNICATION USED BY A
LARGE NUMBER OF PEOPLE ESPECIALLY
THE YOUTH. NOW A DAY, NO ONE CAN
LIVE WITHOUT HAVING AN ACCOUNT ON
TWITTER, INSTAGRAM OR ON
FACEBOOK OR AN OTHER KINDS OF
SOCIAL NETWORKS. IN ORDER TO BE
CONNECTED TO THE WHOLE WORLD
ENVIRONMENT.
 WHAT IS SOCIAL NETWORKING SITES?

A SOCIAL NETWORKING SITES IS AN ONLINE

PLATFORM THAT ALLOWS USERS TO CREATE A
PUBLIC PROFILE AND INTRACT WITH OTHER
USERS ON THE WEBSITE. SOCIAL NETWORKING
SITES USUALLY HAVE A NEW USER INPUT A LIST OF
PEOPLE WITH WHOM THEY SHARE A CONNECTION
AND THEN ALLOW THE PEOPLE ON THE LIST OF
CONFIRM OR DENY THE CONNECTION. AFTER
CONNECTION ARE ESTABLISHED, THE NEW USER
CAN SEARCH THE NETWORKS OF CONNECTIONS TO
MAKE MORE CONNECTIONS.
SOME EXAMPLES OF SNS
HISTORY OF SOCIAL NETWORKING SITES
• 1.EARLY YEARS:
• FIRST SNS SIX DEGREES.COM LAUNCHED IN 1997 BUT
FAILED TO BECOME SUSTAINABLE BUSINESS.
• FROM 1999 TO 2001-FRIENDSTER, LINKEDIN, HI5ARE LAUNCHED
• 2.HIT THE MAINSTREAM: USER CHOICE-BASED WEBSITES LAUNCHED
• PHOTO SHARING-FLICKR, INSTAGRAM
• VIDEO SHARING-SNAPCHAT, YOUTUBE, VINE
• PROFILE BASED-MYSPACE, ORKUT, TWITTER, FACEBOOK
• 3. GLOBAL PHENOMENON:

• •EARLIER LAUNCHED WEBSITES RESTRICTED TO SPECIFICREGIONS LIKEFRIENDSTER-

PACIFIC ISLANDS, ORKUT-BRAZIL BEFORERAPIDLY GROWING IN INDIA.
• •LAUNCHED OF FACEBOOK IN SEPTEMBER 2005:CROSSED THE GEOGRAPHICAL AND DEMOGRAPHICA
LBOUNDARIES.

• •NOW EACH SNS HAS GLOBAL POTENTIAL, AS THEY ALLOWCROSS-

BORDER CONNECTIVITY BETWEEN USERS FROMDIFFERENT CULTURES.
 EFFECTS OF SOCIAL NETWORKING SITES

SOCIAL NETWORKING IS A TOPIC OF

CONTROVERSY TODAY. MANY FEELS THAT IT IS A BOON
BUT MAJORITY FEELS THAT IT IS A CURSE. MOSTLY
PEOPLE FEEL THAT SOCIAL NETWORK HAS DESTROYED
HUMAN INTERACTION.

SOCIAL NETWORKING HAS POSITIVE AS WELL AS

NEGATIVE EFFECTS.
 POSITIVE & NEGATIVE EFFECTS OF SNS
POSITIVE EFFECTS NEGATIVE EFFECTS
• LACK OF INTEREST IN FAMILY MEETING
• FASTER COMMUNICATION
• INCREASE IN NEED OF AMENITIES
• GET IN TOUCH WITH THE WORLD
• BAD MANNERED ATTITUDE WITH PARENTS
• EDUCATIONAL PURPOSE AND USEFUL
INFORMATION • FOLLOWING THE ON FAMILIAR FRIENDSHIP

• SOURCE OF INCOME FOR MANY PEOPLE
• BEST OF ONLINE SHOPPING
• IMPROVEMENT IN LIFESTYLE AND
STANDARD OF LIVING
• COPYING SUPER HEROES & HEROINE IN
REAL LIFE
• LACK OF INTEREST IN STUDIES
• INCREASE DEMAND FOR MONEY

• HEAVEN FOR THE PEOPLE OF SOCIAL • SUPERIORITY AND INFERIORITY COMPLEX

MEDIA MARKETING
 THE ADDICTIVENESS OF SOCIAL
NETWORKING
• THE YOUTH ARE MORE WORRIED ABOUT WHAT IS HAPPINESS
ONLINE.
• THEY ARE SPENDING HOURS IN FRONT OF A COMPUTER INSTEAD
OF BUILDING FACE TO FACE FRIENDSHIP.

• SOCIAL NETWORKING HAS BECOME A COMPULSIVE OR

AUTOMATIC BEHAVIOUR.

• SOCIAL NETWORKING SITES ARE THE MOST VISITED WEBSITE IN

COMPARISON TO ANY OTHER WEBSITES.
• PEOPLE CHAT AND SHARE PICTURES, VIDEOS, AUDIOS, VIEWS,
OPINION, ACTIVITIES ETC.

• IT BECOMES AN ADDICTION WHEN PEOPLE START TO SPEND

MORE AND MORE TIME SOCIAL NETWORKING SITES.
 IMPACT OF SOCIAL NETWORKING SITES
ON SOCIAL ISSUES
SOCIAL MEDIA CAN BE VERY INFLUENTIAL ON SOCIETY IN BOTH
POSITIVE AND NEGATIVE WAYS. IT GIVES PEOPLE AWAY TO STAY IN
TOUCH WITH PEOPLE WHO LIVE FAR AWAY. IT LETS PEOPLE SHARE
FUN, INTERESTING AND INFORMATIVE CONTENT.

SOCIAL MEDIA HAS MADE IT VERY EASY INFORMATION QUICKLY.

BECAUSE FACEBOOK AND TWITTER TIMELINES MOVE SO QUICKLY,
VIEWERS DON’T OFTEN VERIFY WHAT THEY HAVE SEEN. A GREAT
DEAL OF CONTENT IS ALSO SPREAD THROUGH IMAGES AND MEMES,
WHICH MAY OR MAY NOT BE BASED ON VALID INFORMATION. OF
COURSE, MANY MEMES ARE CREATED TO BE FUN OR CUTE. OTHERS,
HOWEVER, ARE INTENDED TO INFLUENCE OUR THINKING. EVEN LINKS
TO REAL ARTICLE CAN BE MISLEADING. IT’S SAFE TO SAY THAT MOST
PEOPLE WHO SEE HEADLINE AND LINK NEVER READ TO WHOLE
ARTICLE.
STATISTICAL DATA OF SNS
 EFFECTS ON YOUTH & STUDENTS
SOCIAL NETWORKING SITES LIKE FACEBOOK AND YOUTUBE ARE
BECOMING MORE AND MORE POPULAR AND HAS BECOME PART OF
DAILY LIFE FOR AN INCREASING NUMBER OF PEOPLE. BECAUSE OF
THEIR FEATURES, YOUNG PEOPLE ARE ATTACHED TO SOCIAL
NETWORKING SITES. THE STUDENTS CONCLUDE THAT STUDENTS
WHOSE AGE RANGE FROM 15 TO 25 MOSTLY USE SOCIAL
NETWORKING SITES FOR ENTERTAINMENT. 60% OF MALE STUDENTS
COMMONLY USED SOCIAL NETWORKING SITES FOR KNOWLEDGE .
GRADUATION STUDENTS GENERALLY PREFER SOCIAL NETWORKING
SITES FOR ENTERTAINMENT. THAT MEANS REDUCED FOCUS ON
LEARNING AND RETAINING INFORMATION.

MOREOVER, THE RESEARCH CONCLUDES THAT SOCIAL

NETWORKING SITES HAVE BOTH POSITIVE AS WELL AS NEGATIVE
IMPACT ON THE EDUCATION OF YOUTH.
SOME IMAGES DEPICTING EFFECTS OF
SOCIAL NETWORKING
 CONCLUSION
THERE ARE NO DOUBT BOTH POSITIVE OR
NEGATIVE ASPECTS BUT USERS SHOULD USE
THERE OWN DISCRETION ON THE USAGE OF
SOCIAL NETWORKING. AS A STUDENT YOU
MUST BALANCED EVERYTHING LIKE STUDIES,
SPORTS AND SOCIAL MEDIA PROPERLY TO LIVE
A FULLER LIFE.

SPEND LESS TIME ON

SOCIAL NETWORKING
SITES…….
 BIBLIOGRAPHY
THE ABOVE MENTIONED DATA HAS COLLECTED FROM THE FOLLOWING SITES:-
1. GOOGLE CHROME
2. WIKIPEDIA
3. NEWSPAPER
4. WWW.WIKIPEDIA.COM
I WOULD REALLY LIKE TO THANKS MY TEACHERS WHO ENCOURAGED ME TO
DO SUCH AN INCREDIBLE TOPIC FOR MY SEMINAR PRESENTATION.