CHAPTER 5

APPLIED ARTS
INTRODUCTION

The modern era of commerce and industry expands its innovation to

achieve excellence in its various products to attract prospective
buyers who would patronize products of arts’ creativity. Such
products are called applied arts which are useful, innovative and
profitable. Hence, it only explains that applied arts in general sense
make the business go round.
LEARNING COMPETENCIES

At end of the chapter, you will be able to:

1. appreciate the usefulness and value of applied arts;

2. gather art clips and data describing the period of such art
existence;
3. critic the value of an art piece by relating its use to the modern art
pieces; and
4. create your own masterpiece.
TYPES OF APPLIED ARTS

1. Paper folding/Origami
ori – folding; kami - paper
§ originated in Japan; linked with its culture and origin in 1603
§ flourished in Europe and in other Asian countries
§ Japanese paper crane – best known origami

§ shows the artist creativity in using paper resources to create an

image like the subject being visualized
PAPER FOLDING APPLICATIONS COMMONLY SEEN:

§ dining table napkin folds

§ cupcake paper moldings
§ animal and insect paper designs
§ airplane paper toys for kids
§ commercial thick papers for packaging any products available in
the market
§ home decorative items, etc.
Techniques of basic folding:
§ Pleats
§ crimp folds
§ Reverse folds
§ Valley, mountain and squash folds

Utilizes different origami papers – ranging from plain to colored ones

especially in two or three dimensional model
2. Embroidery is a folk art utilizing ornamental designs in threads on
a woven fabric, leather, and/or paper with the use of needle. It
makes use of sequins, pearls, beads and other accessories.
§ Captures attraction because of its refinement in making an emboss-
like shapes and lines
§ Draperies and other linens show logos, culture and heritage, and
natures’ beauty
§ Shirts and blouses’ customized designs
§ Hanky’s strokes and curves
§ modern creative designs from abstracts to lucid images
embroidered
§ Originates in 30,000 B.C. or Cro-Magnon days
§ Believed to have started in the Orient and Middle East where
primitives discovered that the stitches used to join the animal skin
together could also be for embellishment

(www.fibre2fashion.com/industry-article/4135/history-of
embroidery?page=1)
§ Produced in Europe in 1500 A. D.
§ Popular in 1700’s - thread embroidery like bead embroideries seen
on layette baskets, court dress, and other items
§ During the discovery of sewing techniques, the process used to
tailor, patch, mend, and reinforce cloth developed
3. Woodwork and Sculpture is a handicraft like wood carving that
makes use of cutting tools; it includes cabinetry and furniture.
Sculpture is a three-dimensional art illustrating designs and figures in
relief or round thru wood or metal, etc.
According to Wikipedia, carving is an act of using tools to shape
something from any solid material by scraping away the portions.
Like the sculpture, carving can be done on a stone, timber, or casting
metals.

Wood carving is one of the oldest arts of humankind for man has
started to recognize, use, and manipulate wood.
From Middle Paleolithic carving of Claxton Spear, oldest worked
wooden implement, showed that people were already doing
woodwork, and even till this modern times, woodwork has
continuously been appreciated as a work of art.
Common designs of furniture wood-carving follows an Ukir or Okkil
design of the Muslim regions of Maranao and Maguindanao
depicting people’s culture and society.
Okir is a geometric and flowing designs based on elaborate leafs and
vines, and folks’ motifs of Muslim-influenced art craft.
The other ukir
designs can be
seen in woven
or printed
textiles, also
etched in metals
and cast unto
other alloys and
brass objects.
Ukir/Okkil is an old Malayan word synonymous with Tagalog’s UKIT,
meaning a carving in a hardwood and or brass.

The famous Sarimanok is a legendary bird of the Maranaos (sari

means cloth or garment and manok means chicken), a chicken-like
figure that carries a fish in its beak.
Abdulmari Asia Imao is a national artist of the country (Sculpture
2006) and articulator of Philippine Muslim art and culture; thru his
indigenous ukkil, sarimanok is made popular.

Likewise, the Niaga or Naga motif, a mythical dragon symbolizing

power of the Sultan has also been made popular thru the initiative of
Imao.
FAMOUS WOODCARVERS:

Fritz Abplanap (1907-1982)

H.S. Andy Anderson ( 18931960)
Walter Langcake ( 1889-1967)
Park Chan-su ( 1949)
Elijah Pierce ( 1892- 1984)
Gene Zesch ( 1863-1949), and many others

They utilized knife, chisel, and mallet in their designs of figurine and
sculptural ornamentation.
4. Pottery is an art of molding containers, dishes, and other materials
of baked clay or earthenware. It is also the craft of the potters using
porcelain or stoneware.
Pottery is a creative ceramic material making up pottery wares like
stoneware, earthenware, and porcelain.

Pottery is one of the oldest and widespread decorative crafts

consisting of clay and hardened heat; all clay is considered ceramic
material glaze.
Production potters are active in coming up those bulk of ceramic
waves. Even from the olden times pottery had already been popular
and recognized because of how useful are the containers and or
figurines, in either way decorative or kitchenware. Clay as sculpting
medium is made popular thru Peter Holland, an artist and
commercial pottery designer.
Today’s commercial on studio pottery helps hotels and
restaurants in creating beauty to maintain an ambiance loved by
most clients; their ceramics decorative arts contributed a lot to
the interiors of the establishments.
On the other hand, kitchenware is hundred percent ceramics
creatively designed in both plain and colored like cups, plates,
platter, bowl, saucers, serving ovals, mugs, tall glasses, etc. are but a
necessity for the business.
5. Fashion Arts is an art of designing ideas on dresses, make-up,
hairstyles, shoes, and accessories that are trendy and vogue. Any fad
or craze is conceived to have been quickly spreading when the
famous personalities are wearing and patronizing the styles.
What can fashion do in communicating self-expressions, lifestyles,
cultures, emotions and behavior?

The world in fashion continuously innovates as the world of

entertainment and showbiz expand, too. These are known
personalities regardless of the races are models on the many facets
of fashion trending.
Teenagers look up to them with dignity; thus, imitate their
manners and fashion styles.

From Renaissance to the modern time, there had been rapid

evolution on dresses, denims, hair and ornaments, make-up, and
footwear.
Textile experts and designers continuously create, and sometimes
re-create and twist existing fads to make a new art. Regardless of
age, people patronize fashion products that are trendy, so to say
“they are in”. Here is a timeline presented
(stylecaster.com/beauty/timeline-sexy-defined-through-ages) on the
evolution of global fashion world:
Here is a timeline presented (stylecaster.com/beauty/timeline-sexy-
defined-through-ages) on the evolution of global fashion world:
§ Renaissance Era (1400s- early 16th century)
Descriptions: blonde hair and lighter hair colors, pail ivory skin
make-up, and vermillion lip tints
§ Victorian Era (1837-1901)
Descriptions: modesty in make-up, boyish-hair look, and
penciled eyebrows
RENAISSANCE ERA
VICTORIAN ERA
§ Hollywood’s Golden Age (1930s and 1940s)
Descriptions: feminine hairstyles, and platinum blond

§ Mid-Century Conservative (1950s)

Descriptions: hair kept below the shoulders, in soft curly wavy
styles
HOLLYWOOD’S GOLDEN AGE
MID-CENTURY CONSERVATIVE
§ Hippies and Twiggy (1960s)
Descriptions: bell-bottom, flat form shoes, twiggy girl boots,
miniskirts, short shift dresses, no maintenance
hairstyles, short pixie cuts and dramatic ayes, and
fake eyelashes and mascara
HIPPIES AND TWIGGY FASHION
§ Disco Era (1970s)
Descriptions: sexy disco dresses, wrap style, light waist jeans,
oversize sunglasses, hair long layered and
feathery haircut
DISCO ERA
§ Material Girl (1980s)
Descriptions: over-the-top- fashion neon, suits with football
player sized shoulder pads, and spandex, big and
bigger hair with aerosol cans of spray, and bright
colors like blue eyeshadows
MATERIAL GIRL FASHION
§ Grunge, Minimalism, and Beverly Hills
Descriptions: flannel skirts, Doc Martens, midriff-bearing tops,
pierced belly bottom and toned tummies, bob
hair and bangs
GRUNGE, MINIMALISM AND BEVERLY HILLS
SUMMARY
You have just been refreshed on the idea of commercial products
brought about by technology and handicrafts. These crafts are
continuously redesigned, manufactured, and recycled through the
years, depending on the needs, occasions, and seasons of demands.
Handicrafts contributed a lot in the business world beyond the
aesthetics and art impressions alone. The creative hands of the
artisans and the artists’ influential and brainy concepts of the
products of applied arts give people an awareness of the functions
of applied art and the ingenuity and resourcefulness connected to
their everyday living and survival.
• SOURCE: Autida, M. A. B and Aller, E. B. (2018). Arts and Humanities
in the 21st Century Education Art
• Appreciation. Cavite: San Sebastian Recoletos de Cavite (Recoletos
Educational Apostolate in the Philippines
 ACTIVITY 5.1 APPLIED ARTS
Instructions
1. Take a picture of a piece of an applied arts product found in your home.
2. In two to three sentences describe the product, its usefulness, and value.

ACTIVITY 5.2 APPLIED ARTS

Instructions
1. Post a photograph of yourself or someone else wearing your personal fashion
choice (clothes, shoes, hairstyle, make-up, accessories).
2. What does your personal sense of fashion tell about yourself? What do you
want to communicate through fashion? ( 2 - 3 sentences)
This woodwork shows a family portrait of Jesus,
Mary, and Joseph. This art is placed near our altar
at home. It reminds us of how important family is
and how blessed we are because of them. It also
reminds us of how much God loves us and that He
is real so we should always trust and believe in
Him, I also find this thing useful and inspirational
because it reminds me that there is a God who is
always with me.
By Medina, Meci Rose
Goal -oriented, organized, and professional but
creative looking is my choice of fashion sense. As a
future educator, this look communicates focus and
passion towards my dreams and responsibilities
without diminishing my personal preference. It is
what I am always attracted to, and this is what I
want to look like.
THANK YOU!