Recovery Strategy for Companies in

Projects & Businesses post COVID-19

with Rapid Digital Transformation

Data collected from:

Mckinsey | EHL | BCG (Boston Consulting Group)

Group participants:
Sana Farheen
Shubham Kundu
Souvik Bose
Pre-COVID Scenario

Slow transformation towards new and

digitised systems.

Use of decade old processes and

functions prevalent across all sectors.

Inspite of innovations in individual fields,

the processes and functions continued to
work in the same realm.

Substantial dependency on physical

involvement and human interventions.
COVID-19 Impacts on
Company functions
Covid-19 has pushed companies over
the technology tipping point and
transformed business forever.
According to a new Global Survey of
executives, their companies have
accelerated the digitisation of their
customer and supply-chain interactions
and of their internal operations.
With increasing demand for contactless
services, brands have also experienced
a tremendous push towards automation,
which has enhanced their ability to
create this experience. The fewer
processes that must be handled directly
by employees, the easier it is for brands
to create positive, safe experiences for
their customers.
Digital adoption - A
quantum leap at both
the organisational and
industry levels

From a survey on comparison of

time taken by companies to
implement changes related to
digitisation across various
business in the post covid era
and pre-covid times is given
beside.
Digital adoption - A As a result of the pandemic, the levels of remote working has
quantum leap at both skyrocketed during lockdowns and are likely to remain higher
than pre-covid levels for considerable amount of time.
the organisational and As per latest data, below is the percentage of employees
industry levels working remotely full time across different sectors:
TMT: Technology, Media and Telecom sector
PP: Percentage points
The New Normal – Reset for
Growth beyond COVID
The digital strategies are the true corporate Experimentation with and investment in digital technological
strategies that are the way forward for have both played a key role in helping companies navigate
business in the post covid era. The covid successfully through the crisis and beyond.
crisis has made this imperative clearer than
ever.
While the alignment on overall strategy and
strong leadership have long been markers of
success during disruptions or
transformations, the extent of technology’s
differentiating role in this crisis is stark.
At the organisations that experimented with
new digital technologies during the crisis,
and among those that invested more capital
expenditures in digital technology than their
peers did, executives are twice as likely to
report outsize revenue growth than
executives at other companies.
The New Normal – Reset
for Growth beyond COVID

The results also indicate that along with the

multiyear acceleration of digital, the crisis
has brought about a sea change in
executive mindsets on the role of
technology in business. In a 2017 survey,
nearly half of executives ranked cost
savings as one of the most important
priorities for their digital strategies. Now,
only 10 percent view technology in the
same way. In fact, more than half say they
are investing in technology for competitive
advantage, or refocusing their entire
business around digital technologies.
Thank you
for your
time