Online payment platform marketplace for

digital business in Latin America

INDEX
PROBLEM……………………………….......3
SOLUTION…………………………….…….6
OPPORTUNITY……….…………………..9
MARKET SIZE………………..………….10
PRODUCT…..…………….……………….11
COMPETITION…………….…………...12
BUSINESS MODEL………….………...13
TRACTION………………………………..15
GROWTH PROJECTIONS………...18
FUNDING…….……………………………20
TEAM & ADVISORS….……………….22

2
Problem

Bad shopping experiences

Generate mistrust and low conversion rates

E-Commerce Payment Platform 3-D Secure

30 – 40%
LATAM Conversion Rate
Source: AMI Americas Market Intelligence – “Peru´s eCommerce Market” – January 2016

3
Problem

Scale online payments in LATAM

Inefficient due to long and complex integrations

Limited Regional Several Implementations Incompatibility w/ Programming Different Local Payment

Payment Platforms for Local Processing Languages & Platforms Methods in each Country

6 – 12 Months
Average Integration Period

4
Problem

Vendor Lock-In
Extremely hard to optimize processing rates with payment providers

Success & Decline Rates Processing Speed Availability (SLA´s)

Complex PCI DSS

US$ 100K Annual + 1 Year of Implementation

5
Solution
Online payment platform marketplace for digital business in Latin America

Gateway Freedom & Flexibility

+20 Platforms and Payment Methods in LATAM

Local Payment Methods

Credit, Debit, Prepaid, Cash, Bitcoins, Transfers

Built for Developers <3

API REST, Libraries, Guides & Resources
CULQI CULQI CULQI

DOCS API SDK

6
Value Proposition
One Integration for use Payment Facilitators, Acquirers Banks and Local Payment Methods in Latin America

7
Value Proposition
We simplify how customers pay, how developers integrate and how companies manage their businesses

CULQI
Venta de prueba
Simple Payment Forms Claudia Pacheco
Polera Culqi Talla M
54.50
On-Demand Storage
user@culqi.com
iFrame Payment Form, Mobile App FRAUDE
Ricardo Pérez
Polera Culqi Talla M 100.00
Cloud Tokenization, Account Updater &
4444 3333 2222 1111

02/2020 123
Payments, Express & Direct API Fernando Lopez PCI DSS Level 1Compliance Storage
300.00
Zapatillas Culqi Talla 44

Pagar S/ 99.99

Plan Semanal S/ 50

Gateway Performance 11 Jul 16 14 Jul 17

Automated Subscriptions
JUL 2016

Machine Learning Engine [Success Rate, L M M J V S D

Flexible and smart engine for
1 2 3 4 5 6 7

Processing Speed, Availability]

8 9 10 11 12 13 14
15 16
22 23
17 18 19 20 21
24 25 26 27 28
recurring billing
29 30 31

8
Use Cases
Implemented by +2,250 companies in different business models and industries

RIMAC is doing in-house managing MOVISTAR is creating beautiful CLARO is saving card details with
of the recurring billing process payment flows with our technology our technology so customers can
through Culqi’s API and their own design pay again with a single click

Subscriptions Checkout One-Click Payments

Market opportunity
End of monopolies/oligopolies allow entry of Payment Facilitators & Acquiring Banks in LATAM

10
Market size
Focus in countries with the highest growth rates in the region

Total Sales of E-Commerce LATAM

in Billions USD

30%
Average Annual Growth by Country

2.5X
Target Market Growth to 2019

58%
Market Share LATAM´s
Target Market to 2019

Source: Business Review América Latina / AE Tecno 11

Product
Tools designed to speed up merchant’s integration process and promote self-service approach

API REST Capture Methods

Charges, one-click, subscriptions and transfer Data capture on websites, mobile applications,
management for companies and platforms IVRs under security standard PCI DSS Level 1

Docs & Reference Fraud Prevention

Guides, tutorials, examples of integrations for Machine learning fraud service integrated into
any language and device Culqi’s API

Online Resources Dashboard & KPI´s

Libraries in JAVA, PHP, Python, .NET, Ruby , Web and mobile platform. Business sales
Golang, Android and iOS. management. 24x7x365 integration enviroment

12
Payment Landscape
Local Payment Methods

Gateway Lock-In Gateway Flexibility

Credit & Debit Cards 13

Business Model – Payment Technology Provider

Payments and Suscriptions

USD 0.30
Per Succesful Transaction
Not Include Acquiring Banks Fees

Target Market
Fraud Engine
Medium and larges companies with sales greater than USD 500,000 per year From January 2019

Operational Model USD 10 / Month USD 0.10 / Validation

More than 10 Rules Machine Learning
Payment Gateway

Business Relationship
Platforms & Marketplaces
Acquiring Banks
From August 2018
Culqi
USD 1.50 / Month 0.25 %
Active Account Transfer Amount

14
Business Model – Payment Facilitator

Payments and Subscriptions

3.99% + USD 0.30

Per Succesful Transaction
Includes Acquiring Banks Fee

Target Market
Fraud Engine
SME’s, start-ups, ventures and new solutions with sales less than USD 100,000
From January 2019
per year

Operational Model
USD 10 / Month USD 0.10 / Validation
More than 10 Rules Machine Learning
Payment Service Provider / Payment Facilitator
Fund Management
Transfer to Bank Accounts Platforms & Marketplaces
From August 2018
Business Relationship
Culqi USD 1.50 / Month 0.25 %
Active Account Transfer Amount

15
 Growth
Sustained growth in number of transactions and processed volume of 30% month to month

Gross Income Evolution

Q1 2016 - Q1 2018 USD 66,136
USD 70,000
US$ 22.5M
USD 60,000
USD 53,158 Total Processing Volume (TPV) to
March 2018

2,255
USD 50,000

USD 40,000 Total Integrated Companies to

USD 25,825 March 2018
USD 30,000

USD 20,000
USD 9,223
550,000
Total Successful Transactions
USD 5,086

150
USD 10,000

USD 0 Average New Companies

Integrated per Month

Gross Income

16
 Growth – Payment Technology Provider
Transaction growth is triggered by Telcos and Insurance companies

Payment Technology Provider (PST) - Total Processing Volume (TPV) Evolution

Q1 2016 - Q1 2018
USD 1,733,190
70%
USD 2,000,000
Of Total Processing Volume was in
USD 1,800,000
Last 6 months.

USD 1,600,000
USD 1,436,738
2.2X
USD 1,400,000 Total Transactions Growth on
December 2017
USD 1,200,000

USD 1,000,000
+3,034%
USD 800,000 Gross Income Annual Growth
USD 600,000
,March 2018 (YoY)
USD 282,710
USD 189,739
USD 400,000
USD 44,228 +28%
USD 200,000
Gross Income Monthly Growth
USD 0 March 2018 (YoY)

Total Processing Volume (TPV)

17
 Growth – Payment Facilitator
Organic growth is due to few entry barriers, online affiliation and agile integration

Payment Facilitator (PSP) - Total Processing Volume (TPV) Evolution

USD 1,400,000
Q1 2016 - Q1 2018 USD 1,196,991
25%
USD 1,073,898
Average Monthly Growth on
USD 1,200,000 Integrated Merchants

2,219
USD 1,000,000

USD 645,171
Integrated Merchants to
USD 800,000
March 2018
USD 600,000

$500,000
USD 356,655

USD 400,000
USD 124,486 Total Gross Income (USD)
USD 200,000

USD 0 15-20%
Net Income per Transaction
Total Processing Volume (TPV)

18
Forecast– SME´s
CULQI becomes an online payment “must have” through partnerships with players in the e-Commerce ecosystem

Forecast Gross Income (USD) vs Integrated Merchants (#)

USD 10,000,000 30,000

1 Freelance Developers
USD 9,000,000
Custom made websites, mobile apps and e-
25,000
USD 8,000,000
Commerce platforms and marketplaces
USD 7,000,000
20,000
2 Platforms and Marketplaces
USD 6,000,000
Business and consumer conglomerate focused on
USD 5,000,000 15,000
SME´s
USD 4,000,000

USD 3,000,000
10,000
3 Hackathones
USD 2,000,000 Community meetings on programming languages
5,000
USD 1,000,000 and technologies oriented to e-Commerce

USD - - 4 Educational Institutions

2015 2016 2017 2018 2019 2020 2021 2022
Universities and Institutes that teach to
engineers and software developers
Gross Income
Ingreso Bruto(USD) Integrated
Numero Merchants
de Comercios Integrados

Strategic Partnership 2015-2017

19
Forecast – Big Players
Aliados que sólo trabajan con Grandes Cuentas recomiendan CULQI a sus clientes por su tecnología

Forecast Gross Income (USD) vs Integrated Merchants (#)

USD 9,000,000 500

USD 8,000,000 450 1 Digital Marketing Agencies

400 Custom made websites, mobile apps and e-
USD 7,000,000
350
Commerce platforms and marketplaces
USD 6,000,000
300 2 Platforms and Marketplaces
USD 5,000,000
250 Business and consumer conglomerate focused on
USD 4,000,000
200 Big Players
USD 3,000,000
150
3 Technology Events
USD 2,000,000
100 Community meetings on programming languages
USD 1,000,000 50 and technologies oriented to e-Commerce
USD - 0 4 SaaS – Software Services
2015 2016 2017 2018 2019 2020 2021 2022
Digital subscriptions online services platforms

Gross Income (USD) Integrated Merchants

Strategic Partnership 2015-2017

Investment Round 2017

We are in search of

US$ 500K
Angel Ventures, Kickstart Perú (Alta Ventures), CEO IBM Perú

35% 25% 20% 20%

Talent (Our people Ensure Scalability Fuel Business Financial

is our best asset) and Security Development Operation

21
 Team
We are a team of 15 people passionate about simplifying payments in Latin America

Amparo Nalvarte Nicolás Di Pace

CEO & Co-Founder COO & Co-Founder
• +5 years in online payments and • +5 años in online payments, entrepreneurship
entrepreneurship with focus on business and financial services with focus on digital
development products
• Bachelor’s Degree in Business (UP, Perú) • Bachelor’s Degree in Business (UP, Perú)

William Muro Jean Cedrón Rodrigo Neira

CPO CTO CFO

• +8 years designing digital products and • +6 years creating JAVA solutions for the • +8 years in development, risk and financial
mobile apps. financial industry and online payments. services on sustainable business.
• Bachelor’s Degree in Design • Bachelor’s Degree in System Engineering • Msc. Science of Economics Development
Engineering (UTP, Perú) (Universidad Ricardo Palma, Perú) (University of East Anglia, UK

23
Advisors and Investors
High level advisors share their experience to ensure the consolidation of CULQI in Latin America

José Revilla Diego Cateriano Fernando D´Alessio

+35 años as Regional +25 years experience in food, real +20 years experiencie in start-ups
Director at: estate, logistics and service and investment banking. Co-
sectors. Director at: Founder of:

Wayra Perú Alta Ventures

Telefónica Kickstart Perú

Accelerator of digital start-ups of Telefonica Discovery and Seed capital fund backed by
Group with presence in more than 11 COFIDE and Alta Ventures
countries in Europe and Latin America

24
 Online payment platform marketplace
for digital business in Latin America

AMPARO NALVARTE NICOLAS DI PACE

CEO & Co-Fundadora COO & Co-Fundador

amparo.nalvarte@culqi.com nicolas.dipace@culqi.com

www.culqi.com 25
Appendix 1: Exit strategy
There are multiple opportunities for investors to see acquisition events

Buyer Startup Country

Payment South African group Naspers acquires two Argentina

Gateway 2010
online payment companies and creates PayU Colombia

Payment Online payment platform MercadoPago buys

Gateway
2015 Argentina
Mango to add payment gateway service

Issuer BBVA acquires OpenPay by extending its

Bank 2016 México
business portfolio to merchants

e-Commerce Avangate acquires 2Checkout to ease

Platform
2017 USA
payment on e-Commerce solution

26
Appendix 3: Media appearance

https://goo.gl/wRDj51 https://goo.gl/sRvyZ8 https://goo.gl/jXRWSa

https://goo.gl/y5RcD6
October September December February
2015 2016 2016 2017

August May November January

2014 2016 2016 2017

https://goo.gl/j4amrf
https://goo.gl/9jxS1f https://goo.gl/FsRmFg
https://goo.gl/aDKp1K

27
Appendix 4: Awards and Recognitions

July August December March August

2014 2014 2014 2015 2015
Representing Peru in Winners of Innovators Under Winners of Finalists México D.F.
Israel, Tel Aviv 4th Generation 35 Awards 2nd Generation 7th Edition
https://goo.gl/ee1z2X https://goo.gl/2DGRjN https://goo.gl/7faFWX https://goo.gl/2wy97u https://goo.gl/qDz85A

28