If you are going to sell something to your customer, what basic considerations will you

consider in order to “seal the deal” with your customer?

The ultimate goal of a salesperson is closing or sealing the deal with their customers. It
requires them to tailor their approach by delivering their pitch to resonate with that individual
prospect. Therefore, the salesperson should serve the customers by finding out what they need,
want, and demand from what the business offers. 

I will consider the following strategies in order to seal the deal with my customers:

 Be real
My role in the sales process is to present my product in a clear, concise, and truthful
manner with integrity. Hence, my job is to offer the product, explain the benefits, and
answer questions. My customer or client will then decide based on the information I have
provided them.

 Create a sense of urgency

I will attach a deadline to the deal to help give the client an incentive to commit. The
motivation can be a discount or freebies, which will make them feel like they have the
upper hand. I do not intend to rush my customers but give them a little extra reason why
my product is the right choice.

 Know the competitors

I will research my competitors and precisely understand my competitive advantages.
Knowing my competitors and what they offer can help me make my products stand out. It
will help me respond to rival marketing campaigns with my initiatives and quickly close
a deal with my customers.

 Establish customer relationship

 I will always listen to what my customers say and how they say it and adjust my
approach to match their expectations. I will serve them by asking questions that will assist
them in making a wise buying decision. I should get along with my customers by
modulating my tone, adjusting my speech rate, and modifying its power to gain their
respect. In this way, I can convince them and hold their attention throughout the conversation.

 Ask the customer if they have made a decision.

I will ask and continue processing my customer's orders by writing up the sale and
presenting it to them for a signature. I will let them know the final costs or other fees and
ask what mode of payment they would like to use.

 Follow-up customer
I will continuously communicate with my customers to make them feel that I'm actively
interested and involved in ensuring that their needs have been met. By sending them
a follow-up, I can prove that I am serious and reliable.

To conclude, salespeople must start by helping their customers identify their needs and
then demonstrating that the product or service offers an affordable solution that addresses those
needs. Salespeople who close more deals are those who have unique approaches to attitude,
confidence and enthusiasm. A good closing will help salespeople cement the deal and grow their
business with that foundation.

Reference:
 (n.d.). Forbes. Retrieved 2022, February 18, from
https://www.forbes.com/sites/womensmedia/2011/08/22/3-powerful-skills-you-must-
have-to-succeed-in-sales/?sh=263e4a2325f8

 The ultimate guide to closing the sale: Techniques, tips to help salespeople to seal the
deal. (2018, August 2). Resourceful Selling. Retrieved 2022, February 18, from
https://www.resourcefulselling.com/closing-the-sale/

 Wiggins, A. (2019, October 29). How to close a sale: 7 closing techniques & why they
work. HubSpot Blog | Marketing, Sales, Agency, and Customer Success Content.
Retrieved 2022, February 19, from https://blog.hubspot.com/sales/sales-closing-
techniques-and-why-they-work