INS2025

Semester II - Academic year 2020-2021

Subject name: Information Systems in Organizations, INS2025

Project: BemyFam

Group member: Nguyen Nam Son -18071493

Le Thu Thao - 18071232
Nguyen Thi Thu Phuong - 18071205
Nguyen Thi Thoa – 18071236
Tran Thi Hong Van -18071265

Hanoi, June 17, 2021

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Full Name Student ID Contribution Work Part Evaluate

Nguyen Nam Son (Leader) 18071493 Part 1, part 2, part 3, part 4, 100%
part 5.
Le Thu Thao 18071232 Part 1, part 2, part 3, part 4, 100%
part 5.
Nguyen Thi Thu Phuong 18071205 Part 1, part 2, part 3, part 4, 100%
part 5.
Nguyen Thi Thoa 18071236 Part 1, part 2, part 3, part 4, 100%
part 5.
Tran Thi Hong Van 18071265 Part 1, part 2, part 3, part 4, 100%
part 5.

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Table of Contents
1. Elevator pitch .......................................................................................................................... 4
2. Business Model Canvas .......................................................................................................... 5
2.1. Value proposition ................................................................................................................ 5
2.2. Target audiences .................................................................................................................. 6
2.3. Revenue streams .................................................................................................................. 6
2.4. Cost estimation .................................................................................................................... 7
2.5. Business suppliers and partners......................................................................................... 8
2.6. Competitors.......................................................................................................................... 8
2.7. Competitive advantage ....................................................................................................... 9
3. Business Process .................................................................................................................... 10
3.1. User management department ......................................................................................... 11
3.2. Import management department ..................................................................................... 12
3.3. Sales management department ........................................................................................ 13
3.4. Statistical Reporting Department .................................................................................... 15
4. Prototype ................................................................................................................................ 17
4.1. Domain Name .................................................................................................................... 17
4.2. Navigation Diagram .......................................................................................................... 17
4.3. Create several usage scenarios ......................................................................................... 18
4.4. Hosting plan ....................................................................................................................... 19
5. Information systems.............................................................................................................. 20
6. Reference ............................................................................................................................... 20

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1. Elevator pitch
- Smart home appliances are appliances that have smart features, with convenient
functional solutions, simple operation, convenience, and ease of use, saving time and
effort to meet the needs of users. used regularly in the daily life of a family or household.
- Smart home appliances are becoming more and more popular and familiar to the daily
life of many modern households. When we don't have too much time, convenient smart
home appliances that integrate many functions to save time and effort are the most
popular solution.
- You must have seen smart home appliances in the kitchens of modern apartments or
townhouses such as noodle making machines, 5-head fresh noodles; multi-function bean
sprout making machines; multi-purpose shelf; spice grinder; … They all have one thing
in common that is a very compact, beautiful design but contains many functions at the
same time. These items are called by the phrase smart home appliances. So what is the
difference between them and general household items? And should owning them instead
of household items or not?
- Smart home appliances are different from ordinary household items in that they have
smart functional solutions, integrate more functions but are extremely neat and beautiful.
Unlike in the past, each household item serves only one purpose, either one or the other.
Now, with the great development of science and technology, the field of home
appliances is making more and more commendable improvements when taking the
service of high human needs as a guideline. Utilities home appliances were born not
only with diverse designs, reasonable prices, but also integrated many uses together,
very convenient for users to buy 1 but it turns out to be 2, 3, ... useful at the same time.
The ability to integrate many uses in the same product is the brightest plus point when
it comes to these convenient smart home appliances.
- With the use of smart home appliances, the prospect of housewives taking a dozen times
to complete household chores is now gone. Instead of sticking to the kitchen chores,
cleaning the house with outdated household items, women or even men when they want
to help with housework can also relax. Relax by using smart home appliances that save
time and effort.
- Not to mention, using smart home appliances is also beneficial in that they are designed
to save as much space as possible, but the functions are more integrated, supporting the
completion of tasks quickly... For small living spaces such as townhouses and
apartments, the use of smart appliances is the optimal solution. It is hard to imagine
modern life without smart household items like this, especially for households living in
big cities and urban areas with increasingly limited housing.
- Choosing for yourself smart home appliances is how you enjoy a leisurely modern life.
You can visit reputable sales websites to choose a variety of home appliances that you
like. Time is shortened thanks to the use of these smart household item, you can use it

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• Meets quality standards from the manufacturer and is tested to be suitable for
use with the actual environment (with test result sheet attached)
• Diverse & full combination of solutions: control, observation, anti-theft security,
cloud storage, ...
• Transfer technology and operation method to agents very quickly: only from 3
hours.
• Guaranteed & fair agent protection policy
• The system of instructions library is quite complete and easy to transfer to end
users: not only technical expertise but any user can configure & use the product
by themselves
• Integrating the trend of using new technology (smarthome) of the world
• Stay ahead of the market with D.I technology. Y is convenient, easy to use and
economical for users
• There will be many solid steps in the future when the application of Smarthome
technology in daily life becomes a low-level need.
2.2. Target audiences
- Market: Vietnamese and International consumer markets
- Customer segmentation: housewives and office workers, customers have middle
income…
2.3. Revenue streams
- Revenue based on product sales: Sales of all products smart home
- Cash flow from providing and selling to customers through business sites such as
Shopee, Lazada, Sen Do, Tiki, Web, ...
- Funds are obtained by borrowing (banks or investors) or from personal savings.
- The revenue model that is most relevant and will be applied to my business is the sales
revenue model, because: According to the sales revenue model, the business's revenue
will come from selling goods, services and information to customers. Therefore, it is
very suitable for smart home appliance stores. Besides, this model is a rich model. We
can easily apply the sales revenue model to our business and promote our company
nationally and internationally.
- Some sales revenue models will be applied
• Signboard Model (Poster/Billboard Model):
The signboard model helps the company to post information about the company
and its products through the website interface.
• Cyber Brochure Model:
This model provides detailed product information and classification, including
advice on usage and promotional services, articles related to products. The range of
guides is all relevant within the company's scope, allowing to view a directory of
items by category and name, and pricing details.

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• Web Catalog Revenue Model:

+ The company sells goods and services on websites that integrate the mail-order
catalog model with a lifespan of more than 100 years.
+ The company provides goods and services online by responding to customer
requests through a list of goods selected by the customer and sent back to the company.
This is a popular method of revenue generation dating back to 1982, when a merchant
named Aaron Montgomery Ward started selling his woolen fabrics to farmers through
the introduction of a catalog (a simple website). simple).
2.4. Cost estimation

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2.5. Business suppliers and partners

BemyFam's suppliers are all reputable raw material suppliers. BWG Mai Chau
Company, electronic scales are provided by Nhon Hoa, germicidal lamps and display
devices are provided by Dien Quang. These are reputable brands that are trusted and
appear in almost every Vietnamese family. The chronograph is provided by Homematic
and the knife sharpener is provided by the Mechanical Needle. Bemyfam's business
partners are distribution chain stores. The first is retail chain stores nationwide. The
second is electronics supermarket chains such as Media mark, Vinmart, Big C, Aeon
mall, HC electronics... Last but not least, the main partners are investors who lease
locations.
2.6. Competitors
- Direct competitors: These are household enterprises with production and business in
Vietnam such as Capability, Sunstar, Lock&Lock, Joseph Joseph, Yiyi, Sunhouse,
Tefal, Kangaroo, ... Especially in the kitchenware market. Smart home appliances in
Vietnam are also very popular with products originating from China because of their
low prices and diverse designs, but the durability is not high.
- Potential New Competitors: The most active companies in the Vietnamese smart kitchen
appliance market include key players such as Haier, Samsung, LG. Some other
prominent brands on the market include Sub-Zero, Breville, Hestan Cue, Miele &
Cie KG and Panasonic. These are reputable brands, gaining the trust of Vietnamese
consumers, but most of these household companies focus on producing household
electrical appliances, a few produce simple products such as: pots, pans, ladles, ... but
are only considered as their sub-arrays. Moreover, BemyFam is a website that sells smart
home appliances with many improved features, diverse models, and ease of use that are
superior to popular home appliances on the market such as rice cookers. smart, automatic
blender, garbage sorting bin, pot lid upside down rack, smart 360-degree rotating spice
container set, smart cutting board with 5 functions (5 in 1 includes 2 cutting boards,
built-in scale) electronics and timer, a super sharp knife sharpener and the ability to kill
bacteria on the cutter with 254nm UVC light in just 1 minute), … Therefore, barriers to
entry into the industry with similar websites low self-esteem because the product is

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highly differentiated.
- Some of the barriers potential competitors may face when starting a smart kitchen
appliance business in Vietnam are:
• Requires high capital: The feature of the smart device manufacturing industry is
that it requires constant innovation. Therefore, sales websites must also
constantly update new products on the market to own and sell on their channel.
Normally, R&D costs are very high and not all businesses have enough capital
to run long distances with this strategy, especially for small and medium-sized
enterprises.
• Difficulty in building a network of distributors or agents and securing a foothold
in retail stores: The trend of omni-channel selling is increasingly popular,
whereby selling products at the same time. products in traditional stores for
customers to have a real experience, and to sell them on e-commerce sites for
convenience. Registering for sale online does not take much time and cost, but
opening a showroom or connecting with retailers is not easy for new businesses.
Sometimes new players have to "buy" their way into the wholesale and retail
channels by cutting their prices to supply to dealers and distributors.
2.7. Competitive advantage

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- Based on the products currently available on the market, it can be seen that factors such
as price, quality, convenience, environmental protection level, design... affect the
decision to choose products. consumer smart home. With the trend of modern home
appliances, integrating technology, many features in one product, two factors of price
and convenience seem to become two priority factors of customers when choosing home
appliances in general, and smart home products in particular.
- BemyFam is manufactured from many parts and components such as plastic, stainless
steel, ... Each part needs its own technology to perform. If self-manufactured, the process
is very complicated and expensive. Besides, BemyFam's strength is in sales and
marketing activities, not in product production. Therefore, the company decided to
choose a production method that combines outsourcing and self-production to both
reduce costs and ensure product quality. Accordingly, the company chooses to outsource
the processing of hardware and electronic devices of the product and then self-assemble
to deliver finished products such as 5 Sun Cutting Board, robot vacuum cleaner,
dishwasher, etc. cooking robots, dirty water separators, smart kitchen shelves, etc. Then,
the company can focus its resources, both human and financial, on areas that help
increase income and profits, so the buyer's final price is more competitive than that of
competitors.
- Regarding services, BemyFam has monthly promotions according to events such as
black friday, Flash sale, customer's birthday, ... Customers who buy products from
BemyFam are entitled to a membership card with the function of accumulating points
and getting a discount on your next purchase. The discount value for the next time can
be up to 50% depending on the product. In addition, BemyFam will continuously take
care of customers with product warranty packages. BemyFam's biggest competitive
advantage is in-home warranty for customers and an online warranty application that
answers all customer questions.
- The difference BemyFam brings is the rare smart products on the market. Bringing these
products from high-end down to the average customer segment but outstanding quality.
Today, the 4.0 technology era is gradually covering the world, so people are gradually
turning industrial devices into smart technology devices. BemyFam wants every home
of Vietnamese and international families to be convenient smart homes. Therefore,
BemyFam's premium, differentiated, functional products at mid-range prices are
BemyFam's competitive advantages.
3. Business Process
- There are 4 main departments:
• User management
• Import management
• Sales manager
• Statistical report

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3.1. User management department

- Login: When you want to order or view special information, users need to log in to the
system with the registered email.
• Successful or failed login message on the interface
• Support user to recover password in case of forgetting password.
- Sign up:
• User needs to provide basic information
+ Name
+ Address
+ Phone number

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+ Email
+ Password
• When the user registers, the system confirms the validity of the account (such as
whether this account already exists, any fields that have not been filled in with
information, ...)
+ If the information is valid: the system sends an activation code to the phone
number, asking the user to enter a confirmation code.
+ If the information entered is not valid: give instructions when the user enters
invalid information.
- Update, change, edit personal information.

3.2. Import management department

- Add, edit and delete product information, update information to be corrected in the
product table. The information about the goods is transferred by the goods manager.
Information about goods includes: item code, product name, item code, unit of measure,
unit price, quantity, supplier code and notes.
- Update product information into the database, update the invoice table and detailed

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invoice.
- Update current product quantity.

3.3. Sales management department

- Search product:
• When customers come to the website and want to search for the product name,

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enter the information they need to find and then click search, the system will
send the information customers need to find about the product in the database.
• Customers want to see product information, then click on any product image to
read that product information to know and choose the item to buy.
- Place an order: when a customer wants to buy a certain product, the customer must log
in to the website system, the system will give you an account for you to freely choose
the product. The function allows users to order fast home appliances online. After
ordering 1 product, the system will switch to the shopping cart interface. On the
shopping cart interface, customers can choose to add products, remove 1 product or all
products in the cart. If nothing changes, the customer will choose the payment function
and fill in information such as payment method, shipping address, phone number.
- Payment: customers can order through the website and pay through 2 methods: via card
or pay directly when the shop delivers to customers.
• Payment on receipt: the system has an interface to fill in all information: delivery
address, phone number, then check the validity of the information just filled in.
If valid, show online invoice. Otherwise, ask the customer to re-enter.
• Online payment: the system has an interface for customers to fill in
- The financial information is transferred to the banking system for processing and there
is an interface to enter the OTP confirmation code. If the transaction is successful, the
invoice will be displayed. Otherwise return to the homepage.
- View order information:
• When there is a new order, the system saves the invoice to the database by ID
and has a status of waiting for confirmation.
• The system automatically asks the printer to print the delivery invoice according
to the barcode (ID) from the database
• Has the delivery staff confirmed that the invoice has been delivered
successfully?
• Admin receives invoices from delivery staff and updates order status to the
system through barcode scanning with 2 successful or unsuccessful delivery
modes.
• If in successful delivery mode, the system updates the status of the product as
delivered.
• If in unsuccessful delivery mode, the system will change the status of the
product as in stock.

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3.4. Statistical Reporting Department

- The system will list orders of customers who have ordered based on orders.
- Statistics of remaining products in stock for inventory
- Revenue statistics: statistics of total sales through invoices
- Statistics of visitors: when someone visits the website system, the system will save the
number of people who have visited and are online.
- Inventory statistics: the system will check the goods in the warehouse to determine the
inventory, best-selling goods or the status of each product in stock.

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4. Prototype
4.1. Domain Name

4.2. Navigation Diagram

Describe:
- Our purpose when creating this website is to serve the needs of customers to learn and
order

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- Today, when technology is increasingly developing along with the convenience of
online shopping
- We launched the BemyFam website to help people shop easily even at home, but also
extremely convenient, saving a lot of time and money.
- The description of our website is as follows: When customers visit our homepage, on
the toolbar will appear the following categories for customers to choose from: About,
Products, Warranty, Search, Branches, and finally Resources clause
• Introduction: In this category, we provide customers with the most overview of
the company as well as the organization, everything about us customers can click
on the item: "about the company" or " organizational structure” for more
information
• Products: This is the main directory that provides all information about our
products from the best-selling products to the latest products. In addition, when
clicking on each product, customers are provided with information about our
products. The most detailed number of each product such as product overview,
product design, function, specifications, and product reviews
• Warranty: For products ordered from us, customers will be provided with a
warranty code and can look up the warranty code directly on our web, just enter
the code on the toolbar and lookup. In addition, we also provide information
about BMF's warranty policy, installation support service, and instructions for
activating the electronic warranty via the App.
• Search: For the convenience of finding products without having to spend a lot of
time looking for each page and category in item 1, customers can lookup directly
on this toolbar, in addition, there are Advanced search is possible based on
parameters such as "origin, thickness, color..." of the product, making the search
work faster and easier.
• Agents: In this section, customers can search for our branches all over the
country, just enter: "address, product ..." In addition, you can also search for
agents near you. the area you live in
• Account: In this section, our website supports customers in creating an account
as well as logging in to an account in order to make it easier for them to keep
track of the history of products viewed or purchased as well. It is easier to contact
customers through the information they have provided when creating an account
such as an address, phone number ...
4.3. Create several usage scenarios
- When using the web, customers will inevitably encounter difficulties when using the
web. Understanding customer psychology, the shop has created a Q&A to guide in detail
the operation of the web as well as the unique functions from the shop.
- In order to take care of customers thoughtfully, the shop has actively created available

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questions to share experiences with customers.
- Scenarios
• After a period of using the web, some customers feel that the website sometimes
has errors. For example: "do not display products, or prices, sometimes slow, ..."
and they want to contact the company directly for feedback, feedback forms are
limited because of the steps respond and wait for a reply for a long time (have to
email, call and wait for processing)
• BemyFam's solution is: create a "feedback" category on the web under each
product and a general feedback category about the website as well as about the
company so that customers can leave comments, suggestions, complaints about
the product. Products every time they log in and use the web as well as the web
so that employees can read and get an overview of the problems the web is facing
to fix it quickly, instead of just receiving individual opinions from emails or
phone calls
• Our company realizes a great influence from social networks such as Facebook,
Instagram, or Tiktok. Therefore, to want consumers to know more about
BemyFam, we have tried to promote the image of the company on the social
networking sites that people often use.
For example, BemyFam all have fan pages on Facebook, Instagram, and Tiktok.
+ People can order through the official fan page on Facebook or Instagram and
each fan page has a link to the BemyFam website so that everyone can see
detailed product information on the official website.
Company product images appearing on major social networking sites will be
known by many people (because there are many people using these social
networking sites)
+ Customers can chat directly with staff via fan page instead of having to call or
use email to wait for a response
+ Take a video to review, try the product and then post it on those social
networking sites so that users can have a more detailed view of the product,
instead of just looking at the product through ordinary images.
4.4. Hosting plan
- Hosting plan is an online service that helps you publish your website or web application
to the Internet
- The server is located in Vietnam for easy control
- In order for the web to be usable on the internet and meet the needs of many users at the
same time, we need to rent a virtual private server, which is a type of server created by
using virtualization technology to share separate from a private server into many
different virtual servers. Virtual servers have the same features as private servers.
Upgrading or changing the configuration of virtual servers can be done directly on the

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system management software. On the other hand, changing the resources of the virtual
server depends on and is limited by the resources of the physical server
- Choosing a hosting package Cloud hosting allows 1 day expect 100-1000 customers to
access the web at the same time because Cloud hosting mainly uses the resources of
virtual computers such as virtual hardware, virtual network, or memory virtual… In
other words, it actually provides virtual infrastructure (IaaS: Infrastructure as a Service).
5. Information systems
- QuickBooks Online - Best Accounting Software for Small Business
- QuickBooks Online accounting software replaces corporate accounting function, is
business account software that helps keep track of the entire cash flow in and out of an
organization. There are different types of modules on which the software works such as
ledger, accounts receivable, payable, etc. The software also manages payroll and report
management systems.
- QuickBooks Online software can be used that allows to track income-expenses, generate
invoices, make valid payments, import invoices, maximize tax deductions, run and
export reports including interest/ Losses, expenses, balance sheets, easily track cash
flow, and avoid unexpected transactions
- QuickBooks Online has online accounting functions:
• Accounts Payable
• Accounts Receivable
• Bank reconciliation
• Invoicing and Invoicing
• Expense tracking
• Payroll Management
• Tax Administration
6. Reference
1.https://www.softwareworld.co/best-accounting-
software/?fbclid=IwAR3i0AEbDd49XsQZAX5y4vsrUxnvjTxOrW_7IPt27yvueCeD1
3VBUA86_9U
2. https://meta.vn/giadung/
3. https://www.nguyenkim.com/
4. https://www.dienmayxanh.com/gia-dung
5.https://www.kelsey.vn/products/ke-bep-thong-minh-mau-den-
1?variant=1061426910&source=googleshop

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