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FASE 2: PLANEACION
AP08-EV04- “INGLES: DIALOGO EN INGLÉS: INFORME DE PRESUPUESTO”

SANDRA PATRICIA AYALA SIERRA

AÑO 2021

GESTION DE MERCADOS (2282096) MODALIDAD VIRTUAL

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 DIALOGUE SALES TEAM

-Sales Manager: Good morning, for this opportunity we have met in order to plan the budget
report for this semester.

*Share Holder: Perfect, then to work.

+Trade Partner: It seems to me personally essential that we already organize this plan and we can
evolve.

-Sales Manager: ok, let's start, this is the order of the meeting, please read it and sign the form.

*Share Holder: Regarding the sales budget, I see that we have grown and as such we can project
ourselves to work harder to continue growing and take advantage of our boom.

-Sales manager: Indeed, as you have already stated, we are going to mention the following
topics, sales budget, pricing strategy, financial statements and the company's financial
indicators

+Trade Partner: All right.

*Sales Holder: I would like to establish an item so that within the budget space is opened for the
investment factor in personnel for the commercial area, since this channel has been saturated the
last two months by an additional 15%.

-Sales Manager: Now that you mention it, I take this opportunity to inform you that in fact the
proper hiring will be done, the HR and recruitment area is already guaranteed to start
that management at the end of the month.

*Sales Holder: It is excellent news, I will inform my secretary to send to the HR area the curriculum
and profile that we require for the new staff.

GESTION DE MERCADOS (2282096) MODALIDAD VIRTUAL

CENTRO AGROPECUARIO LA GRANJA
+Trade Partner: I am pleased to see the financial, structural and personnel growth of the
company.

-Sales Manager: In short, it has been a joint effort; but that is not all we are
establishing the new marketing plan, because we will expand the factory, we are already selecting
the place where the new headquarters will be.

Share Holder: That could be seen coming, the effort, the plan that has been
developed, the strategies implemented allow us to enjoy such good news today.

+Trade Partner: Excellent, actually I think that although we all expected news as you are, none
considered that for this semester the proposed goals would exceed almost 15% according to what
the report shows.

-Sales Manager: As you mentioned, the percentage increase is 15%, it is more the statement of
cash flow, it is better than we had budgeted at the beginning of the cycle.

*Sales Holder: Does this mean that the same plan that was implemented will continue
to be handled? In order to let the marketing area know, and that they can teach us the plan for
this semester and corroborate that its variables in terms of the past are only qualitative only,
because in terms of budget it was indicated.

-Sales Manager: Yes, please make the report so that they work under the same format this
semester, and that they show it to us at the next meeting.

+Trade Partner For this semester fairs have been created to open new sectors of the country, they
should also start this part with the marketing area.

-Sales Manager: that's what I was waiting for, this final season of the year is the right time to open
in new sectors and cities.

Sales holder: totally, in fact we have evidenced by the advertising and design area, that the
community managers have made mention of the revolution in digital media because we are
available in other cities, such as medellín and barranquilla.

-Sales manager: Those are the key points at the moment, and the viability in a third city will be
being identified as well.

+Trade Partner: In view of the above, work is what we have to develop.

GESTION DE MERCADOS (2282096) MODALIDAD VIRTUAL

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-Sales manager: in effect, please start right now with the management and the continuity of the
meeting will be held in conjunction with the areas in charge tomorrow as the minutes
state.

*Sales holder: Perfect, right now we start the matter.

-Sales manager: We consider this meeting closed today, we continue tomorrow. Happy day.

+Trade partner: thank you, happy rest of the day.

Sales holder: equally to both. Thank you

GESTION DE MERCADOS (2282096) MODALIDAD VIRTUAL

CENTRO AGROPECUARIO LA GRANJA