30 of The Most Common Grammatical Errors We All Need To Stop Making

4/18/22, 12:58 PM 30 of the Most Common Grammatical Errors We All Need to Stop Making
MARKETING | 15 MIN READ
30 of the Most Common Grammatical Errors We All Need

to Stop Making
Written by Amanda Zantal-Wiener
@amanda_zw
Even after years of education, there are some things that some people still mess up. For me,
it's algebra. For others, it's the laws of physics. And for many, it's grammar.
It's not easy. Words and phrases that sound fine in your head can look like gibberish when
written down -- that is, if you even realize you made a mistake in the first place. It's easy for
little grammar mistakes to slip by, especially when you're self-editing.
But how do you prevent grammatical errors if you're not even aware you're making them?
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Well, you can start by reading through this post to see which common grammar mistakes
resonate with you the most. (It's okay -- we're all guilty of at least one.) Make a mental note to
avoid that mistake in the future, or heck, just bookmark this page to remind yourself of them
over and over (and over) again.
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Common Grammar Mistakes
1. They're vs. Their vs. There
2. Your vs. You're

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3. Its vs. It's
4. Incomplete Comparisons
5. Passive Voice
6. Dangling Modifiers
7. Referring to a Brand or Entity as 'They'
8. Possessive Nouns
9. Affect vs. Effect
10. Me vs. I
11. To vs. Too
12. Do's and Don'ts
13. i.e. vs. e.g.
14. Peek vs. Peak vs. Pique
15. Who vs. That
16. Who vs. Whom vs. Whose vs. Who's
17. Alot vs. A lot vs. Allot
18. Into vs. In to
19. Lose vs. Loose
20. Then vs. Than
21. Of vs. Have
22. Use of Commas
23. Assure vs. Insure vs. Ensure
24. Less vs. Fewer
25. Semicolons
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26. Compliment vs. Complement
27. Farther vs. Further
28. En Dash vs. Em Dash
29. Title Capitalization
30. Between vs. Among
1. They're vs. Their vs. There

One's a contraction for "they are" (they're), one refers to something owned by a group (their),
and one refers to a place (there). You know the difference among the three -- just make sure
you triple check that you're using the right ones in the right places at the right times.
I find it's helpful to search through my posts (try control + F on PC or command + F on Mac)
for those words and check that they're being used in the right context. Here's the correct
usage of "they're," "there," and "their":
They're going to love going there -- I heard their food is the best!
2. Your vs. You're

The difference between these two is owning something versus actually being something:
You made it around the track in under a minute -- you're fast!
How's your fast going? Are you getting hungry?
See the difference? "Your" is possessive and "you're" is a contraction of "you are."
Again, if you're having trouble keeping them straight, try doing another grammar check
before you hit publish.
3. Its vs. It's

This one tends to confuse even the best of writers. "Its" is possessive and "it's" is a contraction
of "it is." Lots of people get tripped up because "it's" has an 's after it, which normally means
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something is possessive. But in this case, it's actually a contraction.
Do a control + F to find this mistake in your writing. It's really hard to catch on your own, but
it's a mistake everyone can make.
4. Incomplete Comparisons
This one drives me up a wall when I see it in the wild. Can you see what's wrong with this
sentence?
Our car model is faster, better, stronger.
Faster, better, stronger ... than what? What are you comparing your car to? A horse? A
competitor's car? An older model?
When you're asserting that something should be compared to something else, make sure you
always clarify what that something else is. Otherwise, it's impossible for your readers to
discern what the comparison actually means.
5. Passive Voice
If you have a sentence with an object in it -- basically a noun that receives the action -- passive
voice can happen to you. Passive happens when the object of a sentence is put at the
beginning of a sentence instead of at the end. With passive voice, your writing comes across
as sounding weak and unclear.
Hold up. Re-read that last paragraph I just wrote:
"... Passive happens when the object of a sentence is put at the beginning of a sentence
instead of at the end ..."
There's way too much passive voice. See how the sentence doesn't have a subject that's
acting upon the object? The object is mysteriously being "put at the beginning," making the
sentence sound vague and clunky.
Passive voice happens when you have an object (a noun that receives the action) as the
subject of a sentence. Normally, the object of the sentence appears at the end, following a
verb. Passive writing isn't as clear as active writing -- your readers will thank you for your
attention to detail later.
Let's try that again, using active voice:
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Passive happens when the writer puts the object of a sentence at the beginning, instead of
at the end.
In this example, the sentence correctly uses a subject, "the writer," to actively describe the
object.
Make sense? It's kind of a complicated thing to describe, but active voice makes your writing
seem more alive and clear. Want to get into the nitty-gritty of avoiding passive voice? Check
out this tip from Grammar Girl.
6. Dangling Modifiers
I love the name of this mistake -- it makes me think of a dramatic, life-or-death situation such as
hanging precariously off a cliff. (Of course grammar mistakes are never that drastic, but it
helps me remember to keep them out of my writing.)
This mistake happens when a descriptive phrase doesn't apply to the noun that immediately
follows it. It's easier to see in an example taken from my colleague over on the HubSpot Sales
Blog:
After declining for months, Jean tried a new tactic to increase ROI.
What exactly is declining for months? Jean? In reality, the sentence was trying to say that the
ROI was declining -- not Jean. To fix this problem, try flipping around the sentence structure
(though beware of passive voice):
Jean tried a new tactic to increase ROI after it had been declining for months.
Better, right?
7. Referring to a Brand or Entity as 'They'

A business ethics professor made me aware of this mistake. "A business is not plural," he told
our class. "Therefore, the business is not 'they.' It's 'it.'"
So, what's the problem with this sentence?
To keep up with their changing audience, Southwest Airlines rebranded in 2014.
The confusion is understandable. In English, we don't identify a brand or an entity as "he" or

"she" -- so "they" seems to make more sense. But as the professor pointed out, it's just not
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accurate. A brand or an entity is "it."
To keep up with its changing audience, Southwest Airlines rebranded in 2014.
It might seem a little strange at first, but once you start correctly referring to a brand or entity
as "it," the phrasing will sound much more natural than "they."
8. Possessive Nouns
Most possessive nouns will have an apostrophe -- but where you put that apostrophe can be
confusing. Here's an example of possessive nouns used incorrectly:
All of the lizard's tails grew back.
In this sentence, "all" implies there's more than one lizard, but the location of the apostrophe
suggests there really is just one.
Here are a few general rules to follow:
If the noun is plural, add the apostrophe after the s. For example: the dogs' bones.
If the noun is singular and ends in s, you should also put the apostrophe after the s. For
example: the dress' blue color.
On the other hand, if the noun is singular and doesn't end in an s, you'll add the apostrophe
before the s. For example: the lizard's tail.
Simple, right? If you want a deeper dive into the rules of possessive nouns, check out this
website.
9. Affect vs. Effect

This one is another one of my pet peeves. Most people confuse them when they're talking
about something changing another thing.
That movie effected me greatly.
Effect, with an "e," isn't used as a verb the way "affect" is, so the sentence above is incorrect.
When you're talking about the change itself -- the noun -- you'll use "effect."
That movie had a great effect on me.
When you're talking about the act of changing -- the verb -- you'll use "affect."
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That movie affected me greatly.
10. Me vs. I
Most people understand the difference between the two of these, until it comes time for them
to use one in a sentence.
When you get done with that lab report, can you send it to Bill and I?
The sentence above is actually wrong, as proper as it sounds.
Try taking Bill out of that sentence -- it sounds weird, right? You would never ask someone to
send something to "I" when he or she is done. The reason it sounds weird is because "I" is the
object of that sentence -- and "I" should not be used in objects. In that situation, you'd use
"me."
When you get done with that lab report, can you send it to Bill and me?
Much better.
11. To vs. Too

We've all accidentally left the second "o" off of "too" when texting in a hurry. But in case the
mistake goes beyond that, let's review some usage rules.
"To" is typically used before a noun or verb, and describes a destination, recipient, or action.
Take these examples:
My friend drove me to my doctor's appointment. (Destination)
I sent the files to my boss. (Recipient)
I'm going to get a cup of coffee. (Action)
"Too," on the other hand, is a word that's used as an alternative to "also" or "as well." It's also
used to describe an adjective in extremes. Have a look:
My colleague, Sophia Bernazzani, writes for the HubSpot marketing blog, too.
She, too, is vegan.
We both think it's too cold outside.
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You might have noticed that there's some interesting comma usage where the word "too" is
involved. We'll cover commas a bit more later, but when you're using the word "too" to
replace "also" or "as well," the general rule is to use a comma both before and after. The only
exception occurs when "too" is the last word in the sentence -- then, follow it with a period.
12. Do’s and Don’ts

I'm not talking about the do's and don'ts of grammar here -- I'm talking about the actual
words: "do's" and "don'ts." They look weird, right? That's because of two things:
1. There's an apostrophe in one to make it plural ... which typically isn't done, and
2. The apostrophes aren't put in the same place in both words.
Unfortunately, it's AP Style, so we just have to live with it. It's a hot angle for content formats,
so I wouldn't shy away from using it. But when you're checking your writing for grammatical
errors, just remember that the apostrophes should be in different places.
Note: There are different schools of thought about how to punctuate this one depending on
what style guide/usage book you're using. The Chicago Manual of Style, for instance,
recommends "dos" and "don'ts." The important thing is to be consistent and stick to one style
guide, whether it's AP Style, Chicago, or your own house style guide.
13. i.e. vs. e.g.

Confession: I never remember this rule, so I have to Google it every single time I want to use it
in my writing. I'm hoping that by writing about it here, the trend will stop.
Many people use the terms interchangeably when trying to elaborate on a point, but each one
means something different: "i.e." roughly means "that is" or "in other words," while "e.g."
means "example given" or "for example." The former is used to clarify something you've said,
while the latter adds color to a story through an example.
14. Peek vs. Peak vs. Pique

This mistake is another one I often see people make, even if they know what they mean.
Peek is taking a quick look at something -- like a sneak peek of a new film.
Peak is a sharp point -- like the peak of a mountain.
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And pique means to provoke or instigate -- you know, like your interest.
If you're going to use one in your writing, stop and think for a second -- is that the right "peek"
you should be using?
15. Who vs. That

This one is tricky. These two words can be used when you're describing someone or
something through a phrase like, "Lindsay is a blogger who likes ice cream." When you're
describing a person, be sure to use "who."
When you're describing an object, use "that." For example, you should say, "Her computer is
the one that overheats all the time." It's pretty simple, but definitely something that gets
overlooked frequently.
16. Who vs. Whom vs. Whose vs. Who's

Whoa. This one looks like a bit of a doozy. Let's break it down, shall we?
"Who" is used to identify a living pronoun. If you asked, "Who ate all of the cookies?" the
answer could be a person, like myself ("I did"), or another living being ("the dog did").
Hey, both are realistic scenarios in my world.
"Whom" is a little trickier. It's usually used to describe someone who's receiving something,
like a letter -- "To whom will it be addressed?" But it can also be used to describe someone on
the receiving end of an action, like in this sentence:
Whom did we hire to join the podcast team?
"Whose" is used to assign ownership to someone. See if you can spot the error in this
question:
Who's sweater is that?
Because the sweater belongs to someone, it should actually be written this way:
Whose sweater is that?
"Who's," on the other hand, is used to identify a living being. It's a contraction for "who is" --
here's an example of how we might use it in a sentence here in Boston:
 10/19

Who's pitching for the Red Sox tonight?
See the difference? "Whose" is used to figure out who something belongs to, whereas "who's"
is used to identify someone who's doing something.
17. "Alot" vs. A lot vs. Allot

I hate to break it to all of you "alot" fans out there, but "alot" is not a word. If you're trying to
say that someone has a vast number of things, you'd say they have "a lot" of things. And if
you're trying to say that you want to set aside a certain amount of money to buy something,
you'd say you'll "allot" $20 to spend on gas.
If you're trying to remember to stay away from "alot," check out this awesome cartoon by
Hyperbole and a Half featuring the alot. That face will haunt you for the rest of your content
marketing days.
18. Into vs. In to

Let's clarify the "into" versus "in to" debate.
They're often confused, but "into" indicates movement (Lindsay walked into the office) while
"in to" is used in lots of situations because the individual words "to" and "in" are frequently
used in other parts of a sentence. For example, "to" is often used with infinitive verbs (e.g. "to
drive"). Or "in" can be used as part of a verb (e.g. "call in to a meeting").
So if you're trying to decide which to use, first figure out if the words "in" or "to" actually
modify other words in the sentence. If they don't, ask yourself if it's indicating some sort of
movement -- if it does, you're good to use "into."
19. Lose vs. Loose

When people mix up "lose" and "loose," it's usually just because they're spelled so similarly.
They know their definitions are completely different.
According to Merriam-Webster, "lose" is a verb that means "to be unable to find (something
or someone), to fail to win (a game, contest, etc.), or to fail to keep or hold (something wanted
or valued)." It's like losing your keys or losing a football match.
"Loose" is an adjective that means "not tightly fastened, attached, or held," like loose clothing
or a loose tooth.
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A trick for remembering the difference is to think of the term "loosey-goosey" -- both of those
words are spelled with two o's.
20. Then vs. Than

What's wrong with this sentence?
My dinner was better then yours.
*Shudder.* In the sentence above, "then" should be "than." Why? Because "than" is a
conjunction used mainly to make comparisons -- like saying one thing was better "than"
another. "Then" is mainly an adverb used to situate actions in time:
We made dinner, and then we ate it.
21. Of vs. Have

I have a bad habit of overusing a phrase that goes like this: "Shoulda, coulda, woulda." That
basically means I regret not doing something, but it's too late to dwell on it now. For example,
"I shoulda done my laundry on Sunday."
But "shoulda," "coulda," and "woulda" are all short for something else. What's wrong with this
statement?
I should of done my laundry on Sunday.
Since it's so common for us to throw around fake worlds like "shoulda," the above mistake is
an easy one to make -- "shoulda" sounds like a shortened version of "should of." But really,
"shoulda" is short for "should have." See how it works in these sentences:
I should have done my laundry on Sunday.
I could have taken a shorter route.
I would have gone grocery shopping on Friday, if I had time.
So next time, instead of saying, "shoulda, woulda, coulda," I should probably say, "should've,
would've, could've."
22. Use of Commas
 12/19
There are entire courses on correct comma usage, but let's go over some of the most common
comma use cases here.
To Separate Elements in a Series
Each element in a series should be separated by a comma. For example: "I brought a jacket, a
blanket, and an umbrella to the park." That last comma is optional. It's called an "Oxford
comma," and whether you use it depends on your company's internal style guide.
To Separate Independent Clauses
You can use commas to separate independent clauses that are joined by "and," "but," "for,"
"or," "nor," "so," or "yet." For example, this sentence is correctly written: "My brother is very
smart, and I've learned a lot from him."
An independent clause is a sentence that can stand on its own. Here's how to test it: Would
the second part of the sentence (following one of those coordinating conjunctions) make a full
sentence on its own? If so, add a comma. If it doesn't, leave it out.
To Separate an Introductory Word or Phrase.
At the beginning of a sentence, we often add an introductory word or phrase that requires a
subsequent comma. For example:
In the beginning, I had no idea how to use a comma.
Or:
However, after reading an awesome blog post, I understand the difference.
Other common introductory words and phrases include "after," "although," "when," and
"while."
To learn about more use cases for the comma, check out this blog post from Daily Writing
Tips.
23. Assure vs. Insure vs. Ensure

All of these words have to do with "making an outcome sure," which is why they're so often
mixed up. However, they aren't interchangeable.
 13/19

"To assure" means to promise or say with confidence. For example, "I assure you that he's
good at his job."
"To ensure" means to make certain. For example, "Ensure you're free when I visit next
weekend."
Finally, "to insure" means to protect against risk by regularly paying an insurance company.
For example, "I insure my car because the law requires it."
24. Less vs. Fewer

You know the checkout aisle in the grocery store that says "10 Items or Less"? That's actually
incorrect. It should be "10 Items or Fewer."
Why? Because "items" are quantifiable -- you can count out 10 items. Use "fewer" for things
that are quantifiable, like "fewer M&Ms" or "fewer road trips." Use "less" for things that aren't
quantifiable, like "less candy" and "less traveling."
25. Semicolons
Semicolons are used to connect two independent clauses that, though they could stand on
their own, are closely related. For example, you could use a semicolon in the sentence: "Call
me tomorrow; I'll have an answer for you by then."
Notice that each clause could be its own sentence -- but stylistically, it makes more sense for
them to be joined. (If there's a coordinating conjunction between the two clauses -- like "and,"
"but", or "or" -- use a comma instead.)
You can also use semicolons to separate items in a list when those items contain commas
themselves:
There are two options for breakfast: eggs and bacon, which is high in protein and low in
carbs; or oatmeal and fruit, which is high in carbs but has more fiber.
26. Compliment vs. Complement

These two words are pronounced exactly the same, making them easy to mix up. But they're
actually quite different.
If something "complements" something else, that means it completes it, enhances it, or makes
it perfect. For example, a wine selection can complement a meal, and two colors can
 14/19
complement each other.
The word "compliment" though, refers to an expression of praise (as a noun), or to praise or
express admiration for someone (as a verb). You can compliment your friend's new haircut, or
pay someone a compliment on his or her haircut.
27. Farther vs. Further

People often use "farther" and "further" interchangeably to mean "at a greater distance."
However, in most countries, there are actually subtle differences in meaning between the two.
"Farther" is used more to refer to physical distances, while "further" is used more to refer to
figurative and nonphysical distances. So while Paris is "farther" away than Madrid, a marketing
team falls "further" away from its leads goal. (Note: The word "further" is preferred for all
senses of the word in the U.K., Australia, Canada, and elsewhere in the Commonwealth of
Nations.)
The word "further" can also be used as an adjective or as an adverb to mean "additionally."
For example, "I have no further questions."
28. En Dash vs. Em Dash

Both "–" and "—" are versions of the dash: "–" is the en dash, and "—" or "--" are both versions of
the em dash. You can use either the en dash or the em dash to signify a break in a sentence or
set off parenthetical statements.
The en dash can also be used to represent time spans or differentiation, such as, "That will
take 5–10 minutes."
The em dash, on the other hand, can be used to set off quotation sources, such as, "'To be, or
not to be, that is the question.' —Shakespeare."
29. Title Capitalization

This one is tough, since so many different outlets apply different rules to how titles are
capitalized. Luckily, I have a secret weapon -- TitleCap.
The site outlines capitalization rules as follows:
1. Capitalize the first and the last word.
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
2. Capitalize nouns, pronouns, adjectives, verbs, adverbs, and subordinate conjunctions.
3. Lowercase articles ("a," "an," "the"), coordinating conjunctions, and prepositions.
4. Lowercase the 'to' in an infinitive ("I want to play guitar").
Let's use the title of this post as an example: "Grammar Police: 30 of the Most Common
Grammatical Errors We All Need to Stop Making." If left to my own devices -- and remember, I
write for a living -- I would have left "We" lowercase. I always have to double-check, which is
why guides like this one are so valuable.
30. Between vs. Among

Let's clear this one up: The word "between" is used to refer to two (or sometimes more) things
that are clearly separated, and the word "among" is used to refer to things that aren't clearly
separated because they're part of a group or mass of objects.
So you choose between a red shirt and a black shirt, but you choose among all your shirts. You
walk between Centre Street and Broad Street, but you walk among your friends.
English, like many other languages, has its own set of tricky rules and intricacies. But with a
little bit of practice and help from guides like this one, you can become a grammar master.
Want to learn more about grammar? Check out the 23 Witty Grammar Jokes & Puns to Satisfy
Your Inner Grammar Nerd.
Originally published Aug 8, 2018 8:00:00 PM, updated January 30 2019
Topics: Grammar Fails
 16/19
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4/18/22, 12:58 PM 30 of the Most Common Grammatical Errors We All Need to Stop Making

MARKETING | 15 MIN READ

30 of the Most Common Grammatical Errors We All Need

→ Download Now: 6 Free Blog Post Templates

Guide to Writing Well

Hi 👋 What's your name?

Common Grammar Mistakes

1. They're vs. Their vs. There

2. Your vs. You're

3. Its vs. It's

7. Referring to a Brand or Entity as 'They'

9. Affect vs. Effect

11. To vs. Too

12. Do's and Don'ts

13. i.e. vs. e.g.

14. Peek vs. Peak vs. Pique

15. Who vs. That

16. Who vs. Whom vs. Whose vs. Who's

17. Alot vs. A lot vs. Allot

18. Into vs. In to

19. Lose vs. Loose

20. Then vs. Than

21. Of vs. Have

22. Use of Commas

23. Assure vs. Insure vs. Ensure

24. Less vs. Fewer

27. Farther vs. Further

28. En Dash vs. Em Dash

29. Title Capitalization

30. Between vs. Among

1. They're vs. Their vs. There

2. Your vs. You're

You made it around the track in under a minute -- you're fast!

How's your fast going? Are you getting hungry?

3. Its vs. It's

something is possessive. But in this case, it's actually a contraction.

Our car model is faster, better, stronger.

Hold up. Re-read that last paragraph I just wrote:

Let's try that again, using active voice:

7. Referring to a Brand or Entity as 'They'

So, what's the problem with this sentence?

To keep up with their changing audience, Southwest Airlines rebranded in 2014.

The confusion is understandable. In English, we don't identify a brand or an entity as "he" or

accurate. A brand or an entity is "it."

To keep up with its changing audience, Southwest Airlines rebranded in 2014.

All of the lizard's tails grew back.

Here are a few general rules to follow:

9. Affect vs. Effect

That movie effected me greatly.

That movie had a great effect on me.

That movie affected me greatly.

The sentence above is actually wrong, as proper as it sounds.

11. To vs. Too

My friend drove me to my doctor's appointment. (Destination)

I sent the files to my boss. (Recipient)

I'm going to get a cup of coffee. (Action)

She, too, is vegan.

We both think it's too cold outside.

12. Do’s and Don’ts

2. The apostrophes aren't put in the same place in both words.

13. i.e. vs. e.g.

14. Peek vs. Peak vs. Pique

Peak is a sharp point -- like the peak of a mountain.