UNIVERSIDADE FEDERAL DO

RIO GRANDE DO NORTE

INSTITUTO METRÓPOLE DIGITAL
Bacharelado em Tecnologia da Informação
Disciplina: Práticas de Leitura em Inglês
Profa. Ms. Lorena Azevedo de Sousa
Aula 08
 VOCABULARY
(01) same (11) ordinary (21) enterprise
(02) through (12) between (22) to encompass
(03) in order to (13) to exchange (23) to employ
(04) such as (14) knowledge (24) thus
(05) goal (15) to improve (25) although
(06) field (16) to achieve (26) to overcome
(07) task (17) aim (27) to provide
(08) resource (18) wealth (28) to enable
(09) skill (19) to retrieve (29) to increase
(10) environment (20) business (30) growth
 VOCABULARY
(01) currently ( ) na verdade
(02) actually ( ) atualmente
(03) instead of ( ) ao invés de
(04) rather than ( ) entretanto
(05) besides ( ) em vez de
(06) however ( ) além de/disso
scanning and typographical clues

the style,
looking for arrangement, or
specific appearance of a
information text
 Bill Gates
William Henry Gates III (born October 28, 1955) is an
American business magnate, philanthropist, investor,
computer programmer, and inventor. In 1975, Gates
and Paul Allen co-founded Microsoft, which became the
world's largest PC software company.
Since 1987, Gates has been included in the Forbes list of the
world's wealthiest people and was the wealthiest from
1995 to 2007, again in 2009, and has been since 2014.
Between 2009 and 2014, his wealth doubled
from US$40 billion to more than US$82 billion. Between
2013 and 2014, his wealth increased by US$15 billion. Gates
is currently the richest person in the world, with an
estimated net worth of US$85.6 billion as of February 2017.
Retrieved and adapted from: http://en.wikipedia.org/wiki/Bill_Gates
 Steve Jobs
Steven Paul Jobs (February 24, 1955 – October 5,
2011) was an American entrepreneur, marketer, and
inventor, who was the co-founder, chairman, and
CEO of Apple Inc. Through Apple, he is widely
recognized as a charismatic pioneer of the personal
computer revolution and for his influential career in
the computer and consumer electronics fields,
transforming “one industry after another, from
computers and smartphones to music and movies.”
Jobs also co-founded and served as chief executive
of Pixar Animation Studios; he became a member of
the board of directors of The Walt Disney
Company in 2006, when Disney acquired Pixar.
Retrieved and adapted from: http://en.wikipedia.org/wiki/Steve_Jobs
 Mark Zuckerberg
Mark Elliot Zuckerberg (born May 14, 1984) is an American
computer programmer and Internet entrepreneur. He is the
chairman, chief executive officer, and co-founder of Facebook.
His net worth is estimated to be US$58.6 billion as of March
2017, ranking him the fifth richest person in the world.
[…] Zuckerberg launched Facebook from his Harvard University
dormitory room on February 4, 2004. […] Facebook expanded
rapidly, reaching one billion users by 2012.
[…] Since 2010, Time magazine has named Zuckerberg among
the 100 wealthiest and most influential people in the world as
a part of its Person of the Year award. In December 2016,
Zuckerberg was ranked 10th on Forbes list of The World's Most
Powerful People. Retrieved and adapted from: http://en.wikipedia.org/wiki/Mark_Zuckerberg
 5 Key Features to Expect in Future
Smartphones
Published by Michael Poh, in Gadgets

1. Augmented Reality (AR)

2. Flexible Screens
3. In-Built Projector
4. Seamless Voice Control
5. 3D Screens & Holograms

http://www.hongkiat.com/blog/future-smartphone-features/
 1. Augmented Reality (AR)
The term ‘augmented reality’ or AR when used in the context of
computer technology refers to what we perceive through our senses
(usually sight) enhanced through the use of computer-generated
sensory input such as sound, video, graphics and GPS data. Simply
put, AR makes available more information for us users by combining
computer data to what we see in real life. Using the camera on your
phone, you can point it somewhere ‘live’ to get
an information overlay of where you can find the nearest cafes or
dining places, for example.
Smartphones being portable serve as a good platform for AR to work.
You can just whip out your phone to get the latest and relevant info
for what you are searching for – information which you would
otherwise have to call and ask or search online before heading out of
Wi-Fi coverage. Most AR apps available now utilize some form of
Global Positioning System (GPS) to facilitate location searches and
this feature is likely to develop further over the next couple of years
because of its potential.
Google Glass Project
http://www.youtube.com/watch?v=JSnB06um5r4
 2. Flexible Screens
It may soon be the case where smartphones are able to provide a
large screen to watch and play your favorite movies and games
while maintaining a pocketable size. Screens can be folded and
unfolded, all thanks to Organic Light-Emitting Diode (OLED)
technology. This paper-thin screen can even project future-
features-smart-phones from both sides of the screen, so you can
show pictures or videos to your friend on one side while using the
other as a control.
With such physical flexibility for smartphones, some companies
even have plans on make wearable smartphones for the masses.
For instance, Nokia is currently conducting research on their
concept device, Morph, which offers users the option of wearing
it as a wrist watch or unfold it to use as a typical handset as and
when required. It all depends on the task the users are engaging
with.
Morph Concept – Nokia
https://www.youtube.com/watch?v=Zto6aTZM9t0
 3. In-Built Projector
If flexible screens are not enough to compensate for the small
screens on smartphones why not integrate a projector
within? Samsung Galaxy Beam was released back in the
second half of 2010. It features a built-in DLP (Digital Light
Projection) WVGA projector that is able to project future-
features-smart-phones at up to 50 inches in size at 15 lumens.
What good will this do? Well, for one thing, future
smartphones can actually be turned into an interactive
gaming consoles without a need for a TV screen; all you’ll
need is a flat surface. Instead of a physical controller, you can
use your body or your voice. Similar to Kinect, a smart camera
and a voice control function can capture your movements and
voice commands to let you interact with objects and future-
features-smart-phones on the projected screen.
Samsung Galaxy Beam Promotional Video
https://www.youtube.com/watch?v=UFgpYYocol4
 4. Seamless Voice Control
Voice control has been receiving much attention since Siri made
headlines. Voice control has existed in many earlier mobile
phones even though the voice recognition function was crude at
best. Research has been made to advance the development of
voice control, but it has proved to be a paramount task.
Siri might have signaled a breakthrough to the way voice control
and recognition programming ought to be made. Instead of
recognizing commands via sound waves like most voice-
recognition systems, Siri interprets diction and syntax in a
similar fashion to how we recognize speech. Such Natural
Language User Interfaces prove to be more effective and
accurate. [...] That, combined with gestures may bring
interactivity to a new level for smartphones and their users.
 5. 3D Screens & Holograms
Smartphones may have already reached the peak for their screen
resolution with Apple’s ‘Retina Display’, which actually provides a
resolution that is sharper than what the human eye can perceive. Yet,
even then, we still want more. Mobile companies are now moving
from 2D future-features-smart-phones to 3D future-features-smart-
phones for the smartphone screen. At present, we have a couple of
3D smartphones in the market, such as the LG Optimus 3D, the
Motorola MT810 as well as the very first Samsung AMOLED 3D. So
what happens after 3D?
Well, the next path could possibly be holographic projections. In
essence, holographic projections will mean a combination of 3D
future-features-smart-phones and projections from the smartphone.
[...] 3D displays can be integrated with elements of movements when
it comes to user interactions with the phone. For example, you can
resize your photos by using your hands to ‘pull’ or ‘compress’ the
holographic photos that appear in front of you, move objects by
‘grabbing’ them from one place to another, etc.
 all set for smartphones of the future?
1. I wonder what it will take for us to get there. I’m
talking about the price we may have to pay in exchange
for such awesome features in our smartphones.
2. Must our privacy be compromised for augmented
reality to work at its fullest potential? Can marketers
exploit our private details to obtain otherwise
inaccessible data about us, our likes and preferences?
3. Also, with so much incorporated into our
smartphones will the case of total dependence of the
user on their mobile devices be a problem?