Professional Documents
Culture Documents
POSNER
AntitmsL Law
An Ajfntr of State
Overcommg Law
RICHARD A. POSNER
All rights reserved Published m the United Stares by Pantheon For Charlene
Books. a dwiston of Random House. Inc., New York. and in
Canada hy Random House of Canada Limited. Toronto.
v..'Ww. panrheonbooks.com
Ftrst Edmon
Pereant qut ante nos nostra dixerent.
-Donatus
The Little Book
of Plagiarism
I
3
The Crim.sc:m .lsted thirteen plagiarized pas Vtswanathan at first denied everything. then
sages. such as the following. \-��vanathan: datmed that the copymg "\Vas unconsoous -
that she had 'internalized �1cCaifenv's novels
Pnsclla '"as m,· age and lived two blocks which she admitted ha,·mg read . She had a
awa\. Fo� the first fifteen ,·ears of m• life.
.
- -
phorographtc memory she satd. though not for
those were the vnly qual
..
fications I needed the copying itself. At first. Little. Brown satd tt
in a best friend \\'e had first bonded OYer would republi:>h the book ''ithout the offendmg
our mun..a l tasanation with the abacus in passages. Bur after Viswanathan was discovered
a playgroup for gifted kids. Bur that was to haYe copied material for her noYel from other
before freshman year. when Priscilla's glasses author:> be!>ides McCafferty. including Salman
came off and the first in a long string of Rushdie the publisher recalled the book and can
boyfriends got on. celed tts contract \Vith her.
\\'hat ''as Vi�'·anathan rhinkmg when she pla
�1cCaffertY: giarized'> The :\ssooared Press has revealed that
she had been featured in a 2oo.t Chronicle of Htgher
Bndget is my age and li,·es across the srreer. Educarto•t amcle derailing ho'". even successful stu
For the first rweh·e ,
.
-ears of mv
.
life. these dents are schmoozing \\,th ... college: admissions
qualifications were all I needed in a best offioals to make themselves more memorable
friend. But that was before Bndger·s braces Yiswanathan ''as described as haYing YtSited mne
ca."'!le off and her boyfriend Burke got on. excluSI\'C colleges. follo\\ing up wtth phone calls
before Hope and I met m our seYenth-grade and monthly e-mails to admissions officers to
honors c.asses underscore her interest. 'J think a lot of apply-
5
ing to college is about strategy/ Viswanathan wtth sophomore Viswanathan. Goodwin, as we'll
told the magazine. 'When they read my applica see, made an incomplete and misleading con
tion, maybe they'll remember me.' " Apparently fesslOn-and was quickly rehabilitated (though
Harvard did. Strategy made her, and in the end plagtarists, I shall argue, are never completely reha
strategy undid her. bilitated . Tribe confessed and received a mild
Here is a kindlier explanation. In an age of spe reprimand from his dean. In Ogletree's case the
cialization (perhaps in any age, as Harold Bloom plagiansm was by a research assistant. His appears
argued in The Anxiety of Influence), a creative to have been a "managed book," in which the
person is apt to have a feeling of belatedness-a (nominal) author is mainly the editor of others'
feeling that though just as creative as his prede prose. Ogletree received undisclosed discipline,
cessors he has appeared on the scene too late; the bur was not fired. Dershowitz, a prominent Zion
ship has sailed; the niche he might have filled has ist, was accused by anti-Zionists of citing primary
been filled already. Oh, the unfairness, Viswana sources without acknowledging that he had found
than might have thought, of McCafferty's having the references to them in secondary sources that
picked the low-hanging "chick-lit" fruit rather he did not cite. He denied the accusation, and
than leaving some of it for her. that was the end of the matter.
Newspaper readers might think plagiarism a One doubts that plagiarism is actually more
Harvard specialty. Doris Kearns Goodwin, who common at Harvard than elsewhere. It is simply
had taught part-time at Harvard for a decade more conspicuous. Scandal at the nation's most
and was a member of the university's Board of famous university gratifies the natural human
Overseers, and three Harvard law professors delight at discovering that giants, including giant
Laurence Tribe, Charles Ogletree, and Alan mstitutions, have feet of clay.
Dershowitz-had recently been accused, along Plagiarism, as the Viswanathan affair shows,
6 7
can be a gaudy offense. It can also be a fabri proven plagiarists. including-besides Sterne,
cated one. The suit for copyright and trademark Swift. Samuel Coleridge, and countless other
infringement that Nancy Stouffer brought against literary authors-Martin Lurher King Jr.. Sena
J. K. Rowling, the author of the Harry Potter tor joseph B1den, and Vladimir Putin. Another
books, was so lacking in merit-the suit was Vladimir-Nabokov-has been accused of pla
found to have been based in part on forged and giarism. though, I shall argue, unjustly.
altered documents-that the court imposed a Plagiarism 1s attracting increasing attennon,
$5o,ooo penalty on Stouffer. Plagiarism has though whether this is because it is becoming
sometimes a comical air, as when the Univer more common, or because its boundaries are
sity of Oregon plagiarized the section of Stan becoming vague and contested, or because it is
ford's teaching-assistant handbook dealing with being detected more often (digitization has made
plagiarism. Both Jonathan Swift and Laurence it at once easier to commit and easier to detect)
Sterne denounced plagiarism in words plagia are among the many questions about it that call
rized from earlier writers. for investigation. What makes plagiarism a fasci
It is also an offense regularly committed by nating subject and the occasion for this book is
celebrities, though most plagiarists are obscure the ambiguity of the concept, its complex rela
in fact most are students; an estimated one-third tions to other disapproved practices of copying,
of all high-school and college students have com including copyright infringement, the variety of
mitted plagiarism or a closely related form of its applications, its historical and cultural relativity,
academic fraud, such as purchasing a term paper its contested normative significance, the mysteri
from a "paper mill." Still, a number of promi ous motives and curious excuses of its practition
nent, even illustrious, figures are confessed or ers, the means of detection, and the forms of
8 9
punishment and absolution. l shall analyze these
issues from a perspective shaped by my long
standing interest, both as a judge and as an aca I I
demic, in the law and economics of intellectual
property.
To GET STARTED. we need a definition. But
"plag1ansm'' turns out ro be difficult to define. A
ryp1cal dictionary definition is '1iterary theft ...
The definition is incomplete because there can be
plagiarism of music, pictures, or ideas, as well as
of verbal matter, though most of the time ru
assume that the plagiarist is a writer. The defini
tion is also inaccurate; we'll see that there can be
plagiarism without theft. And it is imprecise,
because it is unclear what should count as "theft"
when one is not taking anything away from
someone but simply making a copy When you
"steal" a passage from a book, the author and his
readers still have the book, unlike when you steal
his car. The use of words such as theft and piracy
to describe unauthorized copying is misleading.
But "borrowing," the term preferred by apolo-
JO II
gists for plagiarism (and there are such apolo of an expressive work besides its precise words or
gists), is misleading, too, since the 'borrowed" other expressive details, such as genre, basic nar
matter is never returned. rative structure, and theme or message), or of
Obviously, not all copying is plagiarism-not facts. Only the form in which the ideas or the facts
even all unlawful copying, that is, copyright are expressed is protected. So Dan Brown. the
infringement. There is considerable overlap be author of The Da Vinci Code, who was sued for
tween plagiarism and copyright infringement, but copyright infringement by the authors of an ear
not all plagiarism is copyright infringement and lier book on the grounds that he'd stolen their
not all copyright infringement is plagiarism. idea of jesus Christ having married Mary Magda
Copyrights have limited terms; after a copy lene and fathered children by her, won the suit.
right expires, the work enters the public domain The line between idea and expression is often
and can be copied by anyone, without legal liabil indistinct, however. How loose must a para
ity. And not all expressive works are copyrighted phrase be to escape infringing? (That is also an
in the first place; for example, the federal govern issue with plagiarism.) Copying a generic plot or
ment is forbidden by statute to claim copyright in a stock character from a novelist, or historical
the documents it produces. Had Megan McCaf facts from a historian, is not copyright infringe
ferty's copyrights expired, Viswanathan would ment. But copying details of plot, as Brown
not have been guilty of infringing copyright arguably did, and of character could well be. If,
but she would still have been a plagiarist because however, the plot clearly is generic, the charac
she concealed the copying. ter clearly a stock character, the historical facts
Copyright law does not forbid the copying of already known, the arrangement of the work
ideas (broadly defined to include many features familiar or inevitable (for example, a historical
I2 I3
account arranged chronolog1cally), and any sci For example, a historian might cite a primary
entific or other abstract ideas already familiar to source that he had not found or read himself but
the intended readership, there is no copyright rather had lifted from a citation in a secondary
infringement. source that he does not mention, thus appropri
There is also no infringement if a coauthor atmg the discovery made by the author of the
licenses the reproduction of the copyrighted secondary work. This is the form of plagiarism
work without consulting the other author(s) of of wh1ch Professor Dershowitz was accused. It
it, though he will have to split the license fee with lS a common practice (as well as an old one
them. And subject to the same duty to share the Ben Jonson was accused of it), especially in law
profits, he can use the coauthored work in his review articles, because law professors are mad
own future writings without his coauthors' per for citing and, as we'll see, originality is not highly
mission. Yet there would be plagiarism if the prized in law. It is a common practice because its
coauthored material that was copied into a new consequences are too trivial to arouse much ire
work without acknowledgment had actually been (Dershowitz's accusers had ulterior motives) and
written by one of the other authors. because, unless the primary source is exceedingly
There can likewise be plagiarism when non obscure or downright inaccessible or the second
copyrightable features of a work (whether or nor ary source contains an error in citing the primary
the work is copyrighted) are copied without source that is carried over into the accused pla
acknowledgment, so that readers of the new giarist's citation, it is almost impossible to detect.
work are invited to think that those features are But is it really plagiarism, or an example of the
the invention or discovery of the plagiarist. This fuzziness of the concept? For it's not so much a
kind of plagiarism can take quite subtle forms. matter of copymg as of falsely implying that one
14 15
did the drudge work (sometimes more than copyright. which normally prohibits the unautho
drudge work) of digging up the primary sources. rized publication of copyrighted work, and why
Some commentators on the Viswanathan affair should the exception shelter plagiarists? The pla
have pointed out that copyright law allows some giarist does not play fair. Were there such an
unauthorized word-for-word copying of copy exception, one could write a book consisting
righted works under the rubric of "fair use," and entirely of unacknowledged passages from other
they infer from this that some plagiarism, maybe writers, provided one took only a small amount
even hers, might not be copyright infringement. from each work; in fact it would be a case of both
The fair-use doctrine permits quotation of brief plagiarism and copyright infringement.
passages from a copyrighted work without the The law does not excuse copyright infringe
copyright holder's permission. The reason is that ment, no matter bow fulsome the infringer's
such limited copying does the author no harm acknowledgment of his copying; but the acknowl
except to deprive him of the trivial fee that he edgment will exonerate him of any charge of pla
might extract from the copier were there no right giarism. Or at least should-because judges will
of fair use-a fee that would probably be smaller sometimes call copyright infringers "plagiarists"
than the costs in time and postage (or equivalent) though there is no concealment. This loose usage
of negotiating for the right. erases what is distinctive about plagiarism, though
But the fair user is assumed to use quotation it illustrates how the rise of copyright has made
marks and credit the source; he is not a plagiarist. copying a suspicious activity.
I thus disagree that there can be "fair use" when Concealment is at the heart of plagiarism. But
the copier is passing off the copied passage as it must be carefully defined. It is not a mere fail
his own. The fair-use right is an exception to ure to acknowledge copying. Often copying is
16 17
not acknowledged because it is known to the contrary: the most reliable textbook is one that
intended readership. A parody may quote exten confines ttself to tdeas already well accepted by
sively from the work parodied, and always it will the experts m the field. And since students have
copy distinctive features of style and theme, yet httle or no mterest m the origins of the ideas they
often without mentioning the parodied work. are studymg. source references would merely
But the parodist will plant clues so numerous and clutter the expositlon. Moreover. the originators
unmistakable that the reader will recognize the of the ideas expounded in a textbook seek recog
copying. for otherwise the parody will not be nition not from students but from their peers.
recognized as a parody and the parodist's inten Einstem would not have been upset to learn that
tions will be thwarted. And often works that are some htgh-school physics students thought the
not parodies nevertheless will allude to an earlier author of their textbook had discovered the
work, the allusion taking the form of a verbatim theory of relativity. Textbook authors are guilty
quotation from the work without quotation of plagiarism not when they copy ideas without
marks. Allusion is not plagiarism, because the acknowledgment, but only when they copy ver
reader is expected to recognize the allusion. bal passages without acknowledgment.
Sometimes there is no acknowledgment, tacit A judgment of plagiarism requires that the
or express, of the original author but readers are copying, besides being deceitful in the sense of
indifferent; they may be deceived, but the decep misleadmg the intended readers, induce reliance
tiOn has no consequences. Textbooks are an obvi by them. By this l mean that the reader does
ous example. They do not cite the sources of somethmg because he thinks the plagiarizing
most of the ideas expounded in them because work onginal that he would not have done had
there 1s no pretense of originality-rather the he known the truth. (Lawyers call this "detrimen-
18 I9
tal" reliance, that is, relying to your detriment on sometimes so extensively that the judge deserves
a falsehood.) He buys a book that he wouldn't to be considered a coauthor or even the principal
have bought had he known it contained large coauthor of the opinion, though not the sole
swatches of another writer's book; he would author. Judges or their clerks sometimes insert
have bought that other writer's book instead. Or into their opinions, without attribution, verbatim
if he's a teacher he gives a bad student a good passages from lawyers' briefs; and many orders,
grade, to the prejudice of other students in the findings of fact, and other documents signed by
class (if the students are graded on a curve), judges are actually prepared entirely by the par
thinking the srudent's paper original. ties' lawyers, again without attribution. Yet judges
The reader has to care about being deceived sign their opinions and orders as if they were the
about authorial identity in order for the deceit to sole authors, and they refer to one another's
cross the line to fraud and thus constitute plagia opinions as if written by the judge named as the
rism. More precisely, he has to care enough that author. Judges would like people to believe they
had he known he would have acted differently write their own opinions-which is the element
There are innumerable intellectual deceits that of deceit, for judicial acknowledgment of ghost
do little or no harm because they engender little authorship by law clerks is vanishingly rare.
or no reliance. They arouse not even tepid moral Nevertheless the publishing of a law clerk's
indignation, and so they escape the plagiarism draft under the judge's name is not plagiarism.
label. Most nonlawyers probably think judges Very few people who think judges write their own
write their own opinions. Only a small minority opinions would change their behavior (avoid liti
of us do nowadays; the others edit their law clerks' gation, oppose a judicial nominee, vote against a
opinion drafts to a greater or lesser extent- judge's retention, and so forth) if they learned
20 21
the truth. And the principal readers of judicial law professors either. though this is changing, as
opinions are not an ignorant laity, but legal pro disparagement of intellectual adventurousness
fessionals who know that most judicial opinions on the part of judges is not. It is changing
are largely written by law clerks. Since judges are because law professors increasingly identify with
not permitted to copyright their opinions and other academics, who prize originality, rather
so obtain no royalties from them, the financial than with judges and lawyers. The transition is
motive so perspicuous in Viswanathan's case is incomplete; many law professors continue, par
absent. ticularly in the legal treatises and textbooks they
Then too, little value is ascribed to judicial write, to publish without acknowledgment mate
originality-sometimes it is actually disapproved, rial drafted by their student research assistants.
on the grounds that it tends to destabilize law. But the analogy between those professors and
Judges do not brag about the number of cases judges who publish law clerks' opinions under
they have overruled, the doctrines they have their own name is imperfect. Law clerks are hired
slain, the doctrines they have created. They on the clear understanding that they are writing
would rather be regarded as sound than as origi for and in the name of their judge. This tends not
nal, as appliers of law rather than inventors of it. to be the explicit understanding in the case of
Judges find it politic to pretend that they are the student research assistants. The research they do
slaves of the law, never its masters and the com clearly belongs to the professor, but not their
petitors of legislators. words.
Law professors. too, are less than scrupulous I had thought the practice of textbook writers
about acknowledging the provenance of their of incorporating without acknowledgment pas
ideas, because originality is not much prized by sages written by others a specialty of law profes-
22 23
sors until I read a recent article in the New York of originality the public is not fooled. But the
Times by Diana Schemo, which quotes a histo increasingly common practice of identifying the
rian as saying that elementary and high school ghostwriter in the book may create the impres
textbooks "were usually corporate-driven collabo sion of celebrity authorship when no ghostwriter
rative efforts, in which the publisher had exten is mentioned, as in the case of Hillary Clinton's
sive rights to hire additional writers, researchers book It Takes a Village, where the contract with
and editors and to make major revisions without the ghostwriter forbade disclosure of her role.
the authors' final approval." Many textbooks Yet one cannot imagine the public caring.
appear under the names of long-dead authors In both cases, moreover, that of the judge and
whose contributions to the work have been that of the politician or celebrity, there is a defen
diluted to the vanishing point by an army of sible rationalization for any deceit involved in
unnamed freelancers, in-house writers, and edi their use of ghostwriters. It is that in the case of a
tors. Some textbooks are entirely ghostwritten, public figure what is important is not authorship
the nominal author being regarded as strictly a but commitment. (This is another way of saying
marketing tool. that the public is not really fooled.) The judge by
The situation regarding books nominally signing "his" opinions and the politician by being
authored by politicians and celebrities but actu identified as the author of "his" book-even the
ally ghostwritten more resembles that of judicial movie star whose celebrity persuades the credu
opinions than that of textbooks. (Celebrity blogs lous that he might have something worthwhile to
are the latest example of ghosted celebrity writ say about public issues-are affirming their com
ing.) There are no victims. The ghostwriter is mitment to the contents of the work. (Not so the
compensated, and since there is no expectation posthumous textbook author.) Their assertion
24 25
oi am:.hor�h1p is rhe equ···a1enr oi a celebri'cy look better than he is. and Rembrandt was mak
endo:�emem of a pr�.:iuc !
:•""!Uarly. ille soliciro; mg the "plagtanzed" \\'Orks seem, or at least be
gene;al
�
of rhe Unitt.:! ��ares sr�
L
6e bne-� that thought for many of the faux Rembrandts are
£0\ emmcm �ubrmts
me federal � i:v rhe $l;�reme
�
excellent pamtmgs even though their value nose
Court. ;:hough he doe_ nm w:.;:e r.'1em. Bu: he dives when they are discovered not to be genume
is no.: daimm!!
-
author:-hip;
"
he is merelY
.
making
""
Rembrandts . better than they \vere. That is hke
clear that he apprO\e:- the brief. In the rare case in affi..\ll1g a prestigious trademark to an mfenor
which he doe' :10[ ,,gn
L
!t, he Geares a DOWeifu}
� vers10n of the trademarked product-the com
S�
�a}
�
of Ll:ema) d!-.�e:'1,�0n :-ega.rci.L-:g
� .....,
me go·�- monec;;t form of trademark infringement.
ernmem ' legal po:-mvn. Another curious example of authorship is that
Rembrandt may ha\e been domg _ometh.ing of the laboratory head who is listed as a coauthor
similar ''hen he s•gped his name ro pai.·ui...-1gs of all the scholarly papers written by his staff. As
clone en�ireh·
J bv
� '"''" �.;si..'tams: cernfnJ
�g'-'
then as
•
Richard Lewontin, a distinguished scientist, dis
Rembrandt-quaL� painrongs Rembrandt s cor- approvingly explains, ''Regardless of the actual
?TI' 'Jf \'\Ork. like Co!endge s 'has bee:1shn.nk.L."1g involvement of the laboratory director in the
a� :nore and more of �he pamrL"!gs ::e _rg:!ed a:-e intellectual and physical work of a research
.:itsco' ercd m ha\e been pam red b� GL-.,er a:-...:s:s. project, he or she has unchallenged intellectual
Bur ii: \\Odd be odd ro (all Rembrandr a "'nlagia-
. .....
property nghrs in the proJect, much as a lord had
i'l.St.' as he w� a berrer ar�-.;: chaii Lhe �affirers unchallenged property rights in the product of
who�e work he sh:�ne.:.i \\"'I1ar he did was frau.i by
.
serfs or peasants occupying dependent lands." It
mo.iern �tandards becau_e n enhanced 'a!ue b' is the modern eqmvalent of Rubens's workshop
means of a fahe .orerense. Bur we :.'h...:.I:� o: ... n. a-
:Jla�.... see Part VI).
rism as an offen�e dt.-·g..•ed m make the plaparsr: For "authored" in the cases I have been dis-
26 27
cussing we perhaps should substitute <rauthor than real person), King David, and Saint Matthew;
ized," as in the King James Version of the Bible, the celebrity is unacquainted with the work. It
which members of the Church of England call shouldn't work for General Omar Bradley's auto
"The Authorized Version." James I did not write biography, almost all of which was ghostwritten
the King James Version. Or, rather than saying after his death. In all these cases, many readers
that the solicitor general is not claiming author are unaware of the embarrassing fact that the
ship when he signs the government's brief, we nominal author had nothing (or virtually noth
might say with Michel Foucault and Roland ing, in Bradley's case) to do with the work.
Barthes that "writer" and "author" are not syn Recall "book packaging," peripherally involved
onyms, that you can be the author of a work in the Viswanathan scandal? As explained by jenna
though you were not the writer. Moses did not Glatzer,
write the five books of Moses (one of which
describes his death and burial), King David did Nancy Drew, Sweet Valley High, Goose
not write the psalms, and Saint Matthew did not bumps, and many of the Complete Idiot's
write the Gospel According to Matthew. In Guide and For Dummies series are pack
ancient times it was a common convention to aged . . . . Edward Stratemeyer may have
assign authorship not to the actual writer of a been the father of this sector of the indus
work but to someone whose identification with it try. He formed a company, Stratemeyer
would lend it authority. This is again celebrity Syndicates, to create books from his ideas.
endorsement. Of course it doesn't (or at least it These became classic series, including The
shouldn't) work when, as was probably the case Bobbsey Twins, The Hardy Boys, and Nancy
with Moses (himself possibly a fictitious rather Drew. Stratemeyer hired ghostwriters to
28 29
work from his outlines, paying them a flat is produced in many different bottling plants, but
fee and publishing them under several pseu the trademark warrants that the product is never
donyms. He also established a policy that is theless uniform.
still used by some packagers today: authors Reliance and hence fraud and hence plagia
were not allowed to talk about the books rism are matters of expectation. In European
they'd written. Stratemeyer wanted to keep countries it remains common and unexception
up the illusion that each book in a series was able for professors to publish under their own
written by a single author, so he didn't give name books and articles written by their assis
byline credit to the ghostwriters. Speaking tants, and since that is well known in academic
about their work would have been akin to circles there is no fraud. It is not the practice in
telling a child there's no Santa Claus; it the United States, however, so that when Julius
would ruin the fantasy he created. Kirshner, a historian at the University of Chi
cago, was discovered to have published under his
Despite the last sentence, there is no significant own name a book review written by a graduate
deception in 'book packaging" as long as the student, Kirshner was censured for plagiarism.
packager assures reasonable uniformity among The censure took the curious form of barring
the books in each series so that the reader of the him from teaching graduate students for five
first book does not feel a jarring discontinuity years. (Undergraduates were indignant!) The Chi
when he picks up the second and subsequent vol cago Tribune reported Kirshner as responding
umes in the series. The pretense of a single oddly to his punishment by saying "I feel exoner
author operates like a trademark, which often ated. There was no finding of academic fraud.
functions as a warrant of uniform quality rather I'm still teaching here."
than an identifier of a unique source. Coca-Cola We should try to be precise about the harm
30 31
caused by Kirshner's appropriation of his stu Solid rumor has it that the sort of thing that
dent's work. The most direct harm was to the Kirshner dtd is not uncommon in academic law
student, presumably an aspiring academic who or limited to the writers of legal treatises. This
would ha,·e derived a career benefit had his would be conststent with the low regard in which
aurhorshtp been acknowledged-which may be the legal profession holds originality
'"·hy he turned Kirshner in. Of course, it is pos The dtscussion to this point enables us to
sible that no journal would have published a define plagiarism tentatively as "fraudulent copy
review written by a student, but this problem ing." wh1ch clearly distinguishes it from copy
could have been overcome by Kirshner's listing right infringemem. But even this definition may
the student as coauthor. Readers may have been not be quite nght, because it is unclear that con
harmed by according an authority to the review sensual copying, though it can be a fraud, should
that they would not have done had they known a be classified as plagiarism. A student who buys
student had written the entire review; this harm his term paper from a paper mill commits an aca
would not have been eliminated by a false attri demic fraud, and if he bought the paper from
Kirshner's academic competitors may have he "copied" the paper in a literal sense. But the
been harmed, though surely trivially, if his pla copying is nor any sort of wrong to the author
giarism enabled him to publish more than they. of the paper, and so "plagiarism" doesn't seem
In other cases, however, competitive harm is a quite right. It might be better to confine the word
giarist by plagiarizing improves his work relative emphasizing that "plagiarism" does not exhaust
sales and his fame relative to theirs. Fraud is a tort-a civil wrong for which dam-
32 33
ages or other legal relief can be obtained in a false advertising, if it diverted sales from compet
lawsuit-and often a crime. Plagiarism as such ing publishers. though I am not aware of such
is neither, bur the qualification in "as such" is a suit. In addition, the European doctrine of
important. Though there is no legal wrong "moral rights," now gaining a foothold in U.S.
named "plagiarism," plagiarism can become the law (mainly in relation to visual art), entitles a
basis of a lawsuit if it infringes copyright or writer or other artist to be credited for his origi
breaks the contract between author and pub nal work, and this "attribution right,·· as it is
lisher. Their contract will invariably require the called, would give him a legal claim against a
author to warrant the originality of the work plagiarist. (Clumsy paraphrasing, which defaced
Little, Brown treated Viswanathan's plagiarism as the original. would violate another of the "moral
a breach and canceled its contract with her in rights"-the artist's right to insist that the integ
response. Other common sanctions are expulsion rity of his work be respected.) Attribution is
or other formal discipline for plagiarism by stu important to creators of intellectual work even
dents and faculty, sanctions that although outside when there is no direct financial benefit. Authors
the conventional legal process are based ulti who grant free "Creative Commons" copyright
mately on the violation of an implied contractual licenses for nonprofit uses often condition the
duty of students and faculty ro their school not grant on the licensees' acknowledging their
to commit plagiarism. The most common sanc licensors' authorship.
tion for plagiarism by a journalist is to fire the By far the most common punishments for pla
journalist. giarism outside the school setting have nothing
Plagiarism could probably be attacked in a to do with law. They are disgrace, humiliation,
civil lawsuit as fraud, by analogy to the tort of ostracism, and other shamjng penalties imposed
34 35
by public opinion on people who violate social the sincerest form of flattery-though for all one
norms whether or not they are also legal norms. knows Kinnock's speech had been ghostwritten.
A striking example is the collapse of Senator The reaction to Biden's plagiarism was proba
joseph Biden's campaign for the Democratic bly as strong as it was because he had introduced
nomination for president in 1988 after it was the plagiarized passage by saying he'd just
revealed that he had lifted the opening paragraph thought of it on the way to give the speech, and
of one of his campaign speeches from a cam because the paragraph he copied from Kinnock's
paign speech by Neil Kinnock, the leader of the speech was autobiographical, so that he seemed
British Labour Parry. The reaction to Eiden's con to be appropriating Kinnock's life rather than just
duct may seem odd, since there is no presump his words. Another factor was that other charges
tion that politicians write their own speeches any of plagiarism were quickly leveled against Biden.
more than there is a presumption that stand-up Almost two decades after Biden plagiarized
comedians write their own jokes. But although a Kinnock, the incident has been largely forgotten
ghostwriter is not a victim of the plagiarist (if yet the fact that Biden is a plagiarist has not been.
that is what one wants to call the nominal The stigma of plagiarism seems never to fade
author) but his collaborator, Kinnock was not a completely, not because it is an especially hei
collaborator of Biden's; he was not complicit in nous offense bur because it is embarrassingly sec
the copying. Yet not being a competitor of Biden ond rate; its practitioners are pathetic, almost
either, he was not hurt by the plagiarism-on the ridiculous.
contrary, it was a tribute to his eloquence that an Speaking of plagiarism by politicians, Putin's
American politician should have copied him and plagiarism, unlike Biden's, was of the garden
thus a true example of the adage that imitation is variety sort. Like Martin Luther King Jr., Putin
37
incorporated plagiarized material in an academic to go to a library and copy out passages by hand
dissertation. in order to plagiarize if you have a computer and
Should plagiarism be a crime or a tort? It access to the \Veb-it has increased it along
should not be. The harms it causes are too slight another. For we shall see that the advent of power
to warrant cranking up the costly and clumsy ful plagtansm-detection software is increasing the
machinery of the criminal law. And plagiarists detectabthty, and hence the expected punishmem
rarely have sufficient assets to make suing them cost, of plagiarism.
worthwhile, even if such harm as plagiarism Curiously, most litigation over plagiarism 1s
does in a particular case could be monetized, instituted by rather than against students expelled
which usually it could not be. Plagiarism is thus or otherwise disctplmed for committing plagia
the kind of wrongdoing best left to informal, pri rism. The ingenious legal theories spun by the
vate sanctions. Despite these sanctions, there is a student litigants run the gamut from breach of
good deal of plagiarism, so they must be less contract to denial of due process of law (if the
than totally effective. But the same is true of for school is a public institution). The threat of litiga
mal legal sanctions; murder is heavily punished, tion makes some academic administrators gun
but there are plenty of murders. And except in the shy about expelling students caught plagiarizing.
student case, plagiarism can hardly be thought a
social problem grave enough to warrant draco
nian solutions. lt may even be a diminishing
problem, especially in the student case. Although
digitization has reduced the cost of committing
plagiarism along one dimension-you don't have
39
ment even though you're just copying yourself.
But are you also guilty of plagiarism? If so, the
I I I guilt is very widespread. William Landes and I, in
our book Tlte Economic Structure of lntellecttlal
Property La\V, give the following examples:
VIEWING PLAGIARISM as a form of fraud and
hence as dependent on inducing reliance by read Gilbert Stuart is reported to have painted
ers or other audience for the plagiarizing work some 75 substantially similar portraits of
can help us distinguish plagiaristic from non George Washington. Giorgio de Chirico
plagiaristic copying. It can also help us grade the made numerous copies of many of his best
severity of the different forms of plagiarism, and known early Surrealist works. . . . Yeats
thus design an appropriately graduated scale of and Auden revised their poems many years
punishments, though the amount and character after original publication and published the
of the reliance induced by the plagiarist are not revised versions in collections of their work.
the only things relevant to judging the gravity of A recent review of a variorum edition of
his offense. His state of mind is also important, poems by Coleridge notes Coleridge's "revi
and likewise detectability, which turns out to be sionary obsession," which resulted for exam
related to state of mind. ple in there being 18 different published
Reliance is the key to evaluating "self versions of Tlte Ancient Mariner.
plagiarism." If you assign away your copyright
without reserving a right to republish the copy Here is an example to test one's intuitions
righted work, you are guilty of copyright infringe- about self-plagiarism: Laurence Sterne, whose
40 41
great novel Tristram Shandy copies extensively and ket for your plagiarized works. Self-copying be
without acknowledgment from other authors. comes fraudulent and therefore plagiaristic onJy
also sent leners tO his mistress that he had copied when the author represenrs his latest work to be
years earlier from leners he'd \\Tinen to his wife. newly composed when in fact it is a copy of an
That was gross behav10r, but was it plagiarism? earher work of his that readers may have read.
No harm was done, and there mav
•
have been (Suppose the only change he has made is in the
value created: Sterne may have thought that title-or in the author's name.) It is like a shop
the letters tO his w1fe contained his most heart that deliberately bills a custOmer twice for the
felt and eloquent declarations of love; that he same item. Yet readers should realize that authors
couldn't impro\le on them and if nevertheless repeat themselves; it is only wholesale and literal
he composed new letters to his mistress they repetition that should disappoint.
would be inferior and rhus fail to convey his Here is another curious, though unproven,
ardor. Of course, wife and mistress would have example to test one's intuitions about plagiarism.
been furious had they found out. They would Margaret Truman, President Truman's daugh
have thought Sterne lazy. exploitive, and insin ter, is widely believed to have sold the use of her
cere. Yet it would not have been the copying that name to one or more professional mystery writ
bothered them but what the copying revealed ers, who wrote and published mysteries "by Mar
about his character. His plagiarism could do no garet Truman" without acknowledgment of their
harm to anybody; only the discovery of it could. role. (The tennis player Martina Navratilova . the
Even if we set so special a case to one side, it is "author" of mystery novels about a female tennis
hard to see how copying yourself hurts anybody, player who solves crimes, has, in contrast, been
except possibly yourself by undermining the mar- open about the fact that the novels are ghost-
42 43
Page 42 of 116
written.) Those were more innocent times, and 1 mysteries themselves created. No one could have
imagine that virtually all readers believed that thought that by virtue of being the president's
Margaret Truman had actually written the mys daughter she must be an expert judge of myster
teries attributed to her. Some readers would ies. whose ..endorsement" would therefore carry
have been mdignant had they learned otherwise weight. (Though maybe they thought that as a
(another case where a harm results not from the Washington insider she would bring something
plagiarism but from its discovery). Would that special to mystery writing.)
have been a justified reaction? Obviously Ms. Tru Yet there were victims of the deception, which
man was not harming the "plagiarized" authors was therefore (if it really occurred, which, as I
they consented to and were compensated for the said, has not been proved) fraudulent. They were
deception. As for readers attracted to the books neither the readers nor the writers of her books.
by the celebrity of the "author" and perhaps the They were other mystery writers, who lost sales
oddness of presidential offspring writing myster to readers anracted to the Truman books by the
ies (the wonder is not that it is done well, but that celebrity of the supposed author. The parallel is
it is done at all, as Samuel johnson famously said to textbooks whose named authors did not write
in a dife
f rent context), they might have been them, and to students who copy the papers of
angered had they discovered the deception. But it other students with their consent. The harm in
is hard to see how they were hurt by the decep the first case is to the authors of competing text
tion itself. D1d they forgo reading better myster books, and in the second case to other students in
ies? But they did not read the Truman books in the class. But just as in the rumored case of Mar
expectation that these were superior mysteries garet Truman, there is no "theft," no involuntary
by virtue of their authorship. Margaret Truman taking.
had no reputation as a writer except what the That is also true, by the way, of fabrication. lt
44 45
involves no copying, and no one would call it paying any rent. It reduces the income of the
plagiarism. But it is literary deceit, has conse owner of the copied work. Nothing like that is
quences similar to those of plagiarism, and, par involved when a student plagiarizes, or when
ticularly in journalism and science, is frequendy the plagiarized work is not in copyright (so that
conjoined with plagiarism-the case of Jayson anyone is free to copy it), or when that work,
Blair, the young New York Times reporter whose whether or not it is copyrighted, does not com
exposure as a fabricator-cum-plagiarist rocked the pete with the work that plagiarizes it. But com
newspaper and caused two of its senior executives, petitors of the plagiarist may still be harmed in the
including the executive editor, Howell Raines, to last case, as also in the student case. And notice
be fired. The conjunction is not surprising. A that the talented writer who plagiarizes, whether
journalist who wants to spice up his articles can he is a professional writer or a student, may make
do so b y making up colorful facts as well as by his work much better, and this will make the harm
copying from an abler writer, and a scientist can to his nonplagiarizing competitors, the other writ
try to steal a march on his competitors by plagia ers or students, even greater.
rizing another scientist but also by cooking the But couldn't the student plagiarist himself also
results of his own experiments. be thought a victim? He derives no educational
We should now be able to see that even when benefit from the assignment that he completed
plagiarism and copyright infringement overlap, by copying another's work. No educational bene
they are different wrongs in the sense of injur fit, or at least no direct educational benefit. But
ing different interests of the victims. Copyright if he gets a better grade than he would have got
infringement is the invasion <?f a property right. ten had he not plagiarized, or if he uses the time
It is like joyriding, that is, "renting" a car without saved by plagiarizing to do more work on another
47
assignment that interests him more, he may derive
in the first case a career benefit and in the second
case an actual educational benefit. If student pla IV
giarism were irrational. there would be much
less of it.
Although I have emphasized the differences WITH PLAGIARISM U�DERSTOOD as fraudulent
between plagiarism and copyright infringement, copying and fraud tied to reliance and hence to
plagiarism that also infringes copyright is more expectations, it becomes easy to understand the
reprobated than plagiarism that does not. Plagia extraordmary historical and cultural variability of
rism that infringes copyright adds a clear legal the concept. and indeed its variability even within
violation to an ethical violation and by invading a a specific historical and cultural milieu. In mod
property right usually does more harm to the ern America, as we know, publishing a judicial
author of the copied work. opinion under the name of the judge who did
not write it is not plagiarism, but a professor's
publishing an article actually written by his stu
dent research assistant is.
The concept of plagiarism is often thought to
be modern, a product of the Romantic cult of
originality. But this is inexact. The ancients had
a concept of plagiarism, though it was not iden
tical to ours. The Latin word plagiariu.s, from
which the English plagianst derives, was first used
(in a surviving document-the actual first use
49
Page 48 of 116
may have been much earlier) in something like its from that of any of the originals. That was not
modern sense by the Roman poet Martial in the considered plagiarism.
first century A.D. A plagiarius was someone who The earliest complaints in England about what
either stole someone else's slave or enslaved a was soon being called "plagiarism" (the word
free person. In his epigram number 52, Martial became common in the seventeenth century)
applied the term metaphorically to another poet, date from Shakespeare's time. Early in his career
whom Martial accused of having claimed author he himself may have been accused of plagiarism
ship of verses that Martial had written. It is by Robert Greene, though if so (an unresolved
unclear, however, whether he meant that the issue) the accusation did not stick. Yet was not
other poet had passed off Martial's verses as his Shakespeare a plagiarist by modern standards?
own or had claimed soLe ownership (the verses Thousands of lines in his plays are verbatim copies
were his slaves), precluding Martial's claiming or close paraphrases from various sources, along
authorship. Much clearer is epigram number 53, with titles and plot details, all without acknowl
which applies not the word plagiarius but the edgment. Most members of his audiences would
word for thief (fur) to someone we would call a not have been aware of his appropriations from
plagiarist. The Roman concept of plagiarism or other writers.
literary theft seems, however, to have been lim A splendid example of Shakespearean "plagia
ited to word-for-word copying with no pretense rism'' is the description in Antony and CLeopatra
of creativity. Hence the extraordinary Roman of Cleopatra on her barge. This is a blank-verse
genre (originally Greek) of the cento-a poem paraphrase, without acknowledgment, of the
made up entirely of phrases from other poets' description in Sir Thomas North's translation of
poems, rearranged to yield a meaning different Plutarch's life of Marc Antony. Here is North:
so sr
She disdained to set forward otherwise, but Purple the sails. and so perfumed that
to take her barge n
i the river of Cydnus; the The wmds were lovesick with them. The
poope whereof was of gold, the sailes of oars were sliver,
purple, and the owers [oars] of silver, which \Vhtch £0 the tune of flutes kept stroke, and
kept stroke in rowing after the sounde of made
the musick of flutes, howboyes, citherns, The water which they beat to follow faster,
violls, and such other instruments as they As amorous of their strokes. For her own
played upon in the barge. And now for the person,
person of her selfe: she was layed under a It beggared all description: she did lie
pavilion of cloth of gold of tissue, appar In her pa"ilion-doth-of-gold of tissue
elled and attired like the goddesse Venus, O'erpicturing that Venus where we see
commonly drawen in picture: and hard by The fancy outwork nature. On each side her
her, on either hand of her, pretie faire boyes Stood pretty dimpled boys, like smiling
apparelled as painters doe set forth god Cupids,
Cupide, with litle fannes in their hands, With divers-colored fans, whose wind did
with the which they fanned wind upon her. seem
To glow the delicate cheeks which they
And here Shakespeare: did cool,
And what they undid did.
The barge she sat in, like a burnished throne,
Burnt on the water. The poop was beaten If this is plagiarism, we need more plagiarism.
gold; The standard reason given for why it is not pla-
52 53
giarism is that in Shakespeare's time, unlike ours, from Robert Burton's Anatomy of Melancholy with
creativity was understood to be improvement out acknowledgment. Few of Sterne's readers
rather than originality-in other words, creative would have recognized the "theft," yet Tristram
imitation. Milton said that 'borrowing" from Shandy is a novel of great distinction.
another author. only "if it be not bettered by One of the supreme works of twentieth
the borrower, among good authors is accounted century literature, T. S. Eliot's long poem ''The
Plagiare." Harold Ogden White refers to "the Waste Land," is a tissue of quotations (without
classical doctrine that true origmaliry is achieved quotation marks) from earlier literature, only
through an imitation which selects its models imperfectly acknowledged in the notes that Eliot
carefull y, reinterprets them personally, and endeav appended to the poem-and among his 'borrow
ors to surpass them gloriously." The creative imi ings" (he would say "thefts") is the opening of the
tator sounded variations on an existing theme barge scene from Plutarch-North-Shakespeare:
that he did not attempt to disguise; anyone who
knew his Plutarch (though this was not everyone) The Chair she sat in, like a burnished
would have recognized it in the barge scene in throne,
Antony and Cleopatra. Glowed on the marble, where the glass
I t is not true. however, that creative imitation Held up by standards wrought with
is no longer an approved form of creativity and fruited vines
its practitioners are all considered plagiarists. From which a golden Cupidon peeped out
Tristram Shandy, written a century and a half after (Another hid his eyes behind his wing)
Shakespeare, by which time modern notions of Doubled the flames of sevenbranched
plagiarism were emerging, copies extensively candelabra
54 55
malion and Galatea) as the musical My Fair Lady, is often the case, the person whose work is copied
or, similarly, Voltaire's Candide as Leonard Bern is long dead and the work out of copyright, the
stein's musical Candide, or Romeo andjuliet as West copying does not harm him. There is rarely any
Side Story-without a sense that plagiarism is fraud, moreover, for either the readership or
being committed, even though much of the audi other audience is not fooled by the failure of
ence for the new work will be ignorant of the explicit acknowledgment or it doesn't care about
copying. However, if the original is still in copy provenance. Koons's sculpture may. as the court
right, the derivative work, to avoid infringing, said in the suit by the photographer for copyright
must be licensed by the copyright holder. mfnngement (Rogers v. Koons), have been a species
In many cases, pretty much the whole audi of "piracy" in the sense of a copyright infringe
ence is expected to recognize the "quotations" ment (though probably not, for copying for pur
(without quotation marks or other acknowl poses of parody is generally regarded as fair use),
edgment). But that is not critical. In none is the but it was not plagiarism. The satirical intent of
copying "slavish" rather than creative. These are the sculpture, prepared for an exhibition called
regarded as cases of allusion, even if most of the The Banality Show, depended on the audience's
audience is unaware of the source, rather than of realizing that the work was a copy of a sentimen
plagiarism. tal photo rather than an expression of Koons's
To the extent that an imitator or copier pro own taste. And while probably only a handful of
duces something better than the original (Shake the people who saw the movie Clueless realized
speare in his barge scene) or interestingly different that it was a takeoff on a novel by Jane Austen,
from it (Eliot in his barge scene, or Maner in his the others would not have thought less of the
redoing of Titian, among many other examples), movie (or more of Jane Austen) had they known.
the imitation is producing value. And when, as In Shakespeare's case still another factor was at
6o 61
Reflecting light upon the table as Eliot's poetry is heavily indebted to poets like
The glitter of her jewels rose to meet it. Browning, whom Eliot disparaged, in favor of clas
sical and metaphysical poets, whom he acknowl
Such appropriations (allusions, as far as the edged as influences, thus throwing the reader off
learned reader are concerned-and allusion is a the scent.
technique of creative imitation) are common in Examples are of course not limited to litera
modern poetry. As Eliot explained in an essay on ture. Classical musicians "plagiarize" folk melo
the jacobean playwright Philip Massinger that dies (think of Dvorak, Bartok, and Copland) and
describes Eliot's own practice in "The Waste often "quote" (as musicians say) from earlier
Land" and elsewhere, classical works, without being accused of plagia
rism. Musical variations on themes of earlier
Immature poets imitate; mature poets steal; composers further illustrate creative imitation,
bad poets deface what they take, and good though there is often acknowledgment in the
poets make it into something better, or at title (for example, Brahms's "Variations on a
least something different. The good poet Theme by Haydn"). Rap artists "sample" (that is,
welds his theft into a whole of feeling which quote) snatches of earlier songs without explicit
is unique, utterly different from that from acknowledgment, though most rap fans will rec
which it was torn; the bad poet throws it ognize the quotation.
'
into something which has no cohesion. A Edouard Maner's most famous painting, Dejeu-
good poet will usually borrow from authors ner sur l'Herbe, contains unmistakable copying of
remote in time, or alien in language, or earlier paintings by Raphael, Titian, and Cour
diverse m interest. bet, again without being considered plagiaristic,
56 57
though only experts would recognize the copy objected to Pusenk.off's borrowing, but New
ings as allusions. (His second most famous paint ton did and sought to have the painting
ing, Olympia, recasts Titian's Ventts d'Urbino as a destroyed. Pusenkoff's defense was that he
French prostitute.) And think of "appropriation had created a unique work rather than
art, · such as Jeff Koons's sculptural rendition of made multiple copies. that he had borrowed
a photograph (not by him) of a couple cradling only the outline of a photograph and not
eight puppies. The sculpture, which Koons tided the entire photograph, and that he had trans
Stnng of Puppies, looks almost identical to the formed the photograph by adding public
photograph. although it is much larger, and three domain material and altering the medium.
dimensional, of course, and the puppies are col Yet he dearly had copied Newton's well
ored blue. known image without paying for it and
Here is another example, from Landes's and indeed his stated purpose was to copy rec
my book on intellectual property: ognizable elements from other artists-"to
make canvases buzz with cultural associa
The Russian painter George Pusenkoff tions by 'quoting' from other artists-a per
included in one of his paintings the outline fectly respectable post-modernist approach
of a nude from a Helmut Newton photo to picture-making."
graph, a distinctive bright blue background
from an Yves Klein monochromatic painting, Classics are constantly being reworked in new
and a small yellow square from a paint media-such as the novel Emma as the movie
ing by the late Russian artist Casimir Male Clueless, or the play Pygntalion (itself derived,
vich. Neither Klein nor Malevich's estate though very loosely, from Ovid's tale of Pyg-
s8 59
Page 58 of 116
work-the sheer impracticability of his publicly Sun Also RtSes, T1te Sound and the Fury, For Whom
acknowledging his sources. His plays were not tlte Bell Tolls, and so on. Many readers will not rec
published until after his death, so an acknowledg ognize the allusion, bur it would rather spoil the
ment in the published texts of copying would not mood that the author is trying to create if he had
have reached his audiences. And it would have to note on the title page that his title was a quota
been awkward for one of the actors to have come tion. Furthermore, when as in the examples I
on stage at the begmning of the play to read a list gave the quoted phrase is familiar to most read
of the lines that the playwright had copied from ers. they might feel patronized b y acknowledg
other writers. Or consider the following "plagia mem of the source. And the phrase is being used
rism" of Dryden by Pope. Dryden: "For truth has for a purpose so different from that of its author
such a face and such a mien I As to be loved that we credit the titler with original thinking in
needs only to be seen." Pope: "Vice is a monster picking the passage for his title. All three titles
of so frightful mien I As to be hated needs but to that I mentioned are brilliant, and the brilliance is
be seen." Should Pope have dropped a footnote the rider's as well as the original writer's. In con
acknowledging his close paraphrase of Dryden's trast, although titles cannot be copyrighted, an
couplet? Or listed all such paraphrases in an author who uses someone else's title (more com
introduction? That would have been as unneces monly, the cleverest part of the title) on his own
sary as it would have been awkward, for what book is considered fatally lacking in originality
The "awkwardness of acknowledgment" may the title thus copied is invariably that of a well
for authors to use a copied phrase as a title: The The awkwardness of acknowledgment extends
62
beyond plagiarism proper to other cases of fail refines the idea and as additional evidence for it
ing to give credit for a contribution to a literary accumulates.
or other mtellecrual work. Important modern The puzzle is not that creative imitation was
examples are Ezra Pound's heavy editing of "The cherished in Shakespeare's time, as it is today, but
Waste Land," which vastly improved it, and Max that "originality" in the modern sense, in which
well Perkins's heavy ed1ting of Thomas Wolfe's the imitative element is minimized or at least
novels, which greatly improved them. Should effecttvely disguised, was nor. Shakespeare could
Eliot and Wolfe have acknowledged how large a have "made up" his plays rather than, as he
contribution Pound and Perkins, respectively, invariably did, working from earlier versions or
had made to their work? Is that information that historical materials. One reason he did not may
readers do or should care about? Wouldn't read have been that the Elizabethan theater was cen
ers prefer to think-this may be a legacy of the sored, and this may have inclined playwrights to
Romantic cult of individual genius-that great play it safe by working from plots and themes
works of literature spring full grown from the found in earlier work. Censorship, moreover,
forehead of the named author? Must we disillu reflected a fear of intellectual novelties that was
The usual sorts of self-plagiarism are further market for expressive goods was small and poor,
instances of creative imitation. A scholar or other copying provided a means of disseminating work
writer who wants to put a new idea across must that might otherwise have been inaccessible to
repeat 1t, with variations in expression designed most readers. The plagiarist (as we would think
to make it more intelligible and palatable to new him if he were doing the same thing today) was
audiences, and with further variations as he therefore providing a valuable service and so was
less likely to be critiClzed than in our age of of a mass-market commodiry-the printmaker s
cheap copymg comnbunon to the \Vork of art was de'alued. It
�1ost tmporrant. before cheap books, records, was devalued not only
•
because less skill \"\as now
and releviston, before near-universal literacy and requtred to make acceptable prints that is. more
high levels of educanon and affluence, and before accurate copies of the original drawmg but also
the nse of mdtvidualism encouraged people to because the mcreased stze of the market for the
think for themselves and thus before the aban arttst s work made htm more of a celebrity. a
donment of censorship and rote learning) and · name," whose prestige was enhanced by hts
cultivate an indtvidual taste, people's demand for bemg regarded as the sole creator, even of the
expressive works could be satisfied by a relative pnnts of his work that were made by others
handful of works that kept getting improved or The economic story that I am telling may not
elaborated. The cult of originality in its mod be the ennre explanation for the rise in the value
ern sense may thus be largely a consequence of ascribed to originality. Individualism and a cult of
changes in the market for expressive works. originahry go hand in hand. and individualism
Lisa Pon describes the unfolding of this pro is characterisnc of modernity. As society grows
cess in the visual arts during the Italian Renais more complex. creating more differentiated roles
sance. At first the maker of a print from an artist's for its members to play, and as the spread of edu
drawing was considered the artist's equal; prints canon and prosperity frees people from the
were very difficult to make, and they made a shackles of custom, family, and authoriry and
work of art available to people who otherwise encourages each person to be an individual. a
could not have seen it. As the technology of · cult of personality" emerges. Each of us thmks
printmakmg tmproved-as pnnts became more that our contribution to society is unique and so
66
deserves public recognmon, which plagiarism so that consumers' experience with one of his
clouds. Individualism also creates heterogeneity books could guide their decision on whether ro
of demands for expressive and intellectual prod bu} other of his books.
ucts, as of physical products and ordinary com One can chart the rise of the market for expres
mercial services; and the greater the demand sive works by tracing the decline of anonymous
for variety-for many new things rather than authorsh1p. Naming the author, like namirlg a
for incremental improvements in the old-the manufacturer, establishes a brand identity in order
greater the demand for originality. to attract consumers, and by the same token
When the market for expressive goods was invttes fraud because an author may be able tO
thin, moreover, writers and artists depended enhance his "brand" in the eyes of consumers by
heavily on patronage to finance their work copying the work of competitors or of predeces
consumers weren't numerous or affluent enough sors without acknowledgment. The resemblance
to do so. An author who has a patron is less likely of plagiarism to trademark infringement-to
to worry about competition than one who lives passing off one's inferior brand as a well-known
and dies by his ability to satisfy a market of anony superior brand (remember Rembrandt)--is not
mous buyers who have competitive alternatives. an accident. Trademark infringement in the mar
As the market for expressive works expanded, ket for ordinary goods corresponds tO plagiarism
the method of financing them shifted from in the market for expressive goods. Trademarks
patronage to sales. Because the new financiers of and author 'branding" (by naming) coevolved as
intellectual goods-the consumers-unlike the ways of protecting sellers and consumers as mar
patrons did not know the author personally, it kets expanded and became impersonal.
became important that he be identified by name The larger the body of expressive works, more-
68
Page 68 of 116
over, the easier it is to commit fraud because of vate circulation or for a patron. Had someone
the infeasibility of exhaustive search, though this received a copy of one of her works and touched
problem may be on the way to solution by the it up and circulated it as her own, the harm to her
development of plagiarism-detection software. pocketbook would have been slight or nonexist
So the economics of modernity can tell us ent. All is changed. Viswanathan was poised to
much about the changing meaning and signifi become a major competitor of McCafferty for
cance of plagiarism. It can tell us, for example, the "chick-lit" market. Had her plagiarism not
why Kaavya Viswanathan's copying of a passage been quickly detected, she might have made sig
from a novel by Megan McCafferty is not excu nificant inroads into McCaffe rty's market-in
sable as creative imitation. A glance back at the part by using McCafferty's own words against
two passages will reveal that Viswanathan made her, as it were. Creative imitation cannot have as
changes that improved on McCafferty (although capacious a scope or as positive a connotation in
the wit is McCafferty's). And probably most of a modern commercial society of commodified
Viswanathan's book is original. In the seven intellectual works as it did in Shakespeare's time.
teenth century she might have escaped condem We can better understand and extenuate
nation as a plagiarist. What might have been Shakespeare's practice of copying by asking why
deemed creative imitation then is unequivocally any writer of works intended to entertain would
plagiarism today. What has changed? One thing want to be "original." He would want to make
that has changed is that a seventeenth-century the best work he could according to the intended
counterpart to McCafferty would have been audience's judgment. This might require him to
unlikely to derive significant income from writ copy large stretches of other people's writings
ing. Most likely she would have written for pri- into his work-which would also enable him to
70 71
over, the easier it is to commit fraud because of vate circulation or for a patron. Had someone
the infeasibility of exhaustive search, though this received a copy of one of her works and touched
problem may be on the way to solution by the it up and circulated it as her own, the harm to her
development of plagiarism-detection software. pocketbook would have been slight or nonexist
So the economics of modernity can tell us ent. All is changed. Viswanathan was poised to
much about the changing meaning and signifi become a major competitor of McCafferty for
cance of plagiarism. It can tell us, for example, the "chick-lit" market. Had her plagiarism not
why Kaavya Viswanathan's copying of a passage been quickly detected, she might have made sig
from a novel by Megan McCafferty is not excu nificant inroads into McCafferty's market-in
sable as creative imitation. A glance back at the part by using McCafferty's own words against
two passages will reveal that Viswanathan made her, as i t were. Creative imitation cannot have as
changes that improved on McCafferty (although capacious a scope or as positive a connotation in
the wit is McCafferty's). And probably most of a modern commercial society of commodified
Viswanarhan's book is original. In the seven intellectual works as it did in Shakespeare's time.
teenth century she might have escaped condem We can better understand and extenuate
nation as a plagiarist. What might have been Shakespeare's practice of copying by asking why
deemed creative imitation then is unequivocally any writer of works intended to entertain would
plagiarism today. What has changed? One thing want to be "original." He would want to make
that has changed is that a seventeenth-century the best work he could according to the intended
counterpart to McCafferty would have been audience's judgment. This might require him to
unlikely to derive significant income from writ copy large stretches of other people's writings
ing. Most likely she would have written for pri- into his work-which would also enable him to
70 71
save time, and thus to produce more works. (This for originality is an economic phenomenon
remains the struation and outlook of judges, and anchored m time and place. just what "originality"
is why "judicia] plagiarism" is an oxymoron. means, however. remains to be considered.
Readers are no more interested in originality as As ""·e saw earlier, there is still plenty of crea
such than eaters are. They are interested in the tive mutatton. There might be still more were it
quality of the reading experience that a work not for the rise of copyright. (Might, not would,
gives them. Originality becomes important only because without copyright protection there
when the reading market is so dense that readers might be fewer books written and therefore less
become jaded and therefore require variety to to copy.) The effect of copyright is to place most
keep them entertained. There weren't hundreds creative imitation of copyrighted works at the
of thousands of books in print or in libraries in sufferance of the owners of the copyrights on
Shakespeare's time; the plays of his predecessors those works. Had there been copyright in Shake
were not available on DVDs. If he wrote a new speare 's day, his close copying of other writers'
Romeo and juliet there was little danger that the plots would have marked him as an infringer. The
audience would complain that he was stealing imitator remains free as a matter of copyright
from Arthur Brooke, who had written a narrative law to plunder the public domain, consisting of
poem called RometLS andjuliet several decades ear works no longer (some of them never were) pro
lier, or that both Brooke and Shakespeare had tected by copyright. But it is possible that by
taken the story of Romeo and Juliet from Ovid's limitmg the scope for free creative imitation,
tale of Pyramus and Thisbe (a story also "stolen" copyright has encouraged rather than simply mir
directly by Shakespeare-it is the play ·within a rored a growing belief that literary, artistic. and
play in A .�.\1tdsummer �rtght's Dream). The demand other imellecruaJ goods are not really "creative"
72 73
unless they are "original." That belief rests on
the absurd idea that "copying" is inherently bad
(so "copycat" is a pejorative, though the activity v
from which the word is derived-the close imi
tation by kittens of their mother's behavior-is
obviously not a case of plagiarism). But it has 0 u RS 1 s A T 1 M E and place in which market
influenced the modern meaning of plagiarism. forces favor originality and in which a robust con
cept of plagiarism backs up the market valua
tion. But how grave is the problem of plagiarism
today? This depends in parr on the breadth of the
concept, which must not be exaggerated. Crea
tive imitation, though more narrowly conceived
than in Shakespeare's day, is not plagiarism. Nor
is self-plagiarism, other than in exceptional cases.
And caution must be the watchword when the
concept of plagiarism is extended from literal
copying to the copying of ideas. Another term
for copying an idea, as distinct from copying the
specific form of words or sounds or images m
75
sional community for failing to credit an idea have no idea how the reading public will respond;
ro its originator, who may be forgotten or un in fact avant garde work does not achieve com
known, the dissemination of ideas is impeded. meroal success until it has ceased ro be in
We should also be wary of "plagiarism advance of popular taste. Publishers are looking
denouncing" as a device of professional self for the new thing that's enough like the old thing
promotion journalists have a bad reputation for to be likely to gain early acceptance by the mar
accuracy; and historians in our postmodernist ket, yet enough unlike it to satisfy the public's
era are suspected of having embraced an extreme taste for variety. The creation of such works
form of relativism and of having lost their regard would be stymied by equating imitation to pla
for facts. (We shall see that some postmodernists giarism. Creative imitation is not just a classical
do indeed question the concept of plagiarism.) or Renaissance legacy; it is a modern market
Both professions hope by taking a hard line imperative.
against plagiarism and fabrication to reassure the The need to walk a fine line is even more acute
public that their practitioners are serious dig in the movie industry, because the typical stuclio
gers after truth whose efforts, a form of "sweat makes only a few movies a year, each of which
equity," deserve protection against copycats. may be enormously expensive. The risk and cost
There is also a crowcling phenomenon that of failure are both very great; hence the extraor
would make plagiarism, if defined too broadly, dinary degree to which new movies are based on
unavoidable. The desire to be original and the books, plays, and, especially, earlier movies that
desire to be successful are not wholly compatible. have proved to be commercial successes, hence,
Publishers are not looking for works to publish too, the remaking of the same movie (The
that are completely original, because they can Twenty-Nine Steps, King Kong, Henry V), the end-
77
less sequels, and the incessant repetition of suc tors and JUdges consider the harm it does but also
cessful formulas. the mcennve to commit it. T hat depends in part
We should also be careful not to confuse inno on the ease or di y
fficult•
of detection. The more
cent forms of copying with plagiarism, but at the dtfficult the cnminal's deed is to detect, and the
same time not to equate innocent to uninten easter. therefore, 1t 1s for him to get away ·with his
tional. Negligent copying can do the same harm crime. the greater lus incentive to commit the
as deliberate. Law has a concept of negligent crime: and the greater that incentive is, the more
as well as of intentional misrepresentation, and severe the punishment must be in order to deter
imposes liability for both. Law also has a concept 1ts commiSSIOn.
of unavoidable accidents, for which generally Weak students and also very ambitious ones
there is no liability. But there is no copying so have a strong mcenrive to plagiarize if they have a
extensive as tO trigger serious charges of plagia good chance of getting away with it and the pun
rism that the copier could not have avoided b y ishment if they are caught is not too severe. In
taking reasonable care. Plagiarism can be deliber contrast, plagiarism in a published work is impos
ate or negligent, but at least when it is extensive, sible to conceal in the usual case in which the
it is never unavoidable. work plagiarized was also published. 1.. The usual
The distinction between deliberate and negli case, but not the only one. Recall Professor Kirsh
gent plagiarism bears on the proper punishment. ner s plagiarism. Since the student who was the
Some types of plagiarism merit ostracism, ridi \'JCtlm of the plagiarism was the only person in a
cule, and cancellation of contracts, others lesser position to detect it, had he not blm.Yn the "�:rustle
sanctions. Legal analogies are again helpful. In the plagtansm would not have been detected.
deciding how severely to punish a crime, legisla- That IS not the only reason to expect plagiarism
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Page 78 of 116
to be committed less frequently by reachers than her advance would draw intense media scrutiny
by students. Another is that fewer scholars are as if her plagtarism was discovered. It would be the
strongly motivated to plagiarize as students are. modern eqmvalent of placing a criminal in stocks
Scholars are self-selected into an activity that at the c;tde of a very busy thoroughfare.
requires them to wnte, although not to write Gt\en the certainty of detection, one might
well (which means. however, that good writing is think that Viswanathan was punished too se
not highly valued n
i most scholarly fields). They verely by the avalanche of negative publicity that,
are not indifferent students with writer's block. sure enough, descended on her when her pla
A deterrent to plagiarism by popular writers is giarism was discovered. But one reason for the
that the greater the commercial success of the amount of that publicity was her audacity-her
plagiarizing work, the more certain its plagia sheer recklessness-in committing a "crime" for
risms are to be detected. So success becomes which she was sure to be caught. She fascinated
a double-edged sword. Kaavya Viswanathan's the public with the spectacle of her dizzying
plagiarism was certain to be detected because overreaching-the height of her rise and the sud
Opal Mehta was aimed at the same readership denness and depth of her fall. But more than
as Megan McCafferty's books. Even if ordinary spectacle was involved. A mild punishment would
readers didn't notice the plagiarism, McCafferty be unlikely to deter a person who had such a
and her publisher were bound to discover it compulsion to plagiarize regardless of the fore
because they would be sure to read with care a seeable consequences; even a threat of severe
work by a new, potentially formidable competi pumshment had not deterred Viswanathan.
tor. Another certainty was that VlSWanathan's Student plagiarism may be becoming less
youth and Harvard connection and the size of common as more and more colleges and univer-
So 81
sities adopt plagiarism-detection software, such leges. Bur no college has a uniformly able and
as Turnitin, a product of a company named motivated student body, when one considers ath
iParad1grns. Thousands of colleges both in the lenc scholarships. legacy admissions, and affirma
Uruted Stares and abroad have acquired licenses, me actton. Abler students tend also to be more
at an annual cost of about 8o cents per enrolled ambitious rhan mediocre ones, and ambition can
student, to use the program. The program digi be a tempter. \Vhat is true. however, is that a
tizes each student's paper, uploads it into the clever reacher can make it difficult for his stu
Turnitin database, and searches the database for dents to plagiarize simply by the nature of the
matches. The Turnitin database is actually a asstgnments he gtves. If, for example, he assigns
collection of databases. One, the equivalent of his students to write essays comparing two dis
Coogle's database, is a complete and continu parate writers, philosophers, etc. (Homer and
ously updated copy of the World Wide Web. Tom Clancy, Gibbon and Doris Kearns Good
Others contain archived materials fro m the Web, win), rhey will not be able to find a previously
contents of other publicly available databases published comparison. But there will be peda
and all the student papers that have been submit gogtcal distortion, as my examples are intended
ted to Turnitin for a plagiarism check. to suggest.
Some especially tony colleges, such as Harvard, Turnitm's home page explairts that "every
do not subscribe to Turnitin or other plagiarism paper submitted [for a plagiarism check] is re
detection software services but prefer to preach turned to the customer] in the form of a cus
to their students about the evils of plagiarism. tomiZed Originahty Report. Results are based on
These schools are na"t"ve. True, their students are exhaustive searches of billions of pages from
abler on average than the students at lesser col- both current and archived instances of the Inter-
82
net, millions of student papers previously sub and some false negatives-Viswanathan's plagia
mitted to Turnitin, and commercial databases rism from McCafferty that I quoted was flagrant,
of journal articles and periodicals." The report but because Viswanathan made frequent, albeit
contains an "Overall Similarity Index," but the mmor. changes, the Identical strings were very
customer decides whether the amount of unac short.
knowledged copying reported constitutes pla Turnitin might seem incapable of catching
giarism warranting discipline. students ho plagiarize copyrighted books, since
\\
It might seem that a Turnitin search would few such books are as yet in publicly available
return too many false positives to be useful, since electronic databases. But quotations from books
very short strings of common words appear in can often be found on the Web (in online book
many different documents without having been reviews, for example), or in previously submitted
copied (for example, "on the next day"). But student papers retained in the Turnitin database,
Turnitin does not "alert" to possible plagiarism and if those quotations appear without quota
unless the match is of strings long enough to be tion marks in the paper undergoing a Turnitin
unlikely to have been hit on independently by search, the plagiarism will be detected.
two or more writers. Once such an identical pas Programs such as Turnitin are only a few years
sage is found, however, the program will search old. Apparently they are as yet little used by pub
for shorter strings in the vicinity of the trigger lishers to protect themselves from what befell
passage. So the plagiarist can't thwart the pro Little, Brown as a result of Vis wanathan's plagia
gram merely by changing a few words. There rism. Maybe some publishers would prefer not to
will b e some false positives, because of indented find out that they're publishing a plagiarist. The
quotations, which do not bear quotation marks; plag1arism may tmprove the book and not be dis
Page 84 of 116
covered until the book is out of print. Damages cop1er will want to avoid quotation marks if only
from copyright infringement may be difficult to because from the reader's standpoint they are
prove, but if the publisher knew he was infringing merely a distraction. The author of the copied
he would face criminal penalties; better, then, not \\Ork would not be harmed--on the contrary,
to know. But given the heavy blow that Little, the facknowledged-that is important) copying
Brown sustained in the Viswanathan affair, it may would get him some favorable publicity, and the
be only a matter of time before most publishers readershtp of his work would be increased by its
begin using Turnitin or similar programs. We being copied in a popular work.
may be entering the twilight of plagiarism. This would be an example of creative imita
Among the less serious forms of plagiarism is tion. And since a popular historian does not claim
the copying, by popular writers, of work that is to be an original discoverer or interpreter of his
not aimed at or valued by the popular market, torical events, his appropriations of the original
provided there is at least a general acknowledg work of others would not give him a reputation
ment of the copying, as distinct from quotation for originality that he could trade on. It is differ
marks and footnoted references. Suppose a popu ent if a student copies without acknowledg
lar historian copies passages from a scholarly ment, or a professor, or a journalist. For they are
article by an academic historian who has no aspi judged by their originality, whether in the form
ration to publish popular history, and the copying of a new idea or a distinctive mode of expression
improves the popular history. The popular his or, m the case of the journalist, and of many sci
torian will probably touch up the copied pas entists and historians, the discovery of a previ
sages to make them fit more smoothly into his ously unknown fact or the development of a new
narrative; and this will preclude the use of quota insight.
tion marks. Even if the copying is literal, the So suppose Doris Kearns Goodwin had said in
86 87
Page 86 of 116
the preface to her book on the Kennedys: "I am
going to quote extensively from Lynne McTag
gart, the author of a previous book, but I'm not V I
going to put my quotations in quotation marks
as that would interrupt the narrative flow and
distract the reader." This revelation would be WHAT D R I V E S PE O P L E tO plagiarize and what
a confession of copyright infringement unless drives the public responses to plagiarism, whether
McTaggart's work was out of copyright or she punitive or extenuating? The answers are straight
had given Goodwin permission to copy But I forward with respect to plagiarism by students.
would hesitate to call it plagiarism. (Goodwin did They plagiarize to save time, to get better grades,
footnote her references to McTaggart's work, but or both; the effect on learning and evaluation is
footnotes acknowledge the sources of ideas; they significant and punishment often and appropri
do not acknowledge copying the source's words.) ately severe. Plagiarism byprofessors tends to�
punished less severely, as in Kirshner's case (also
Tribe's and Ogletree's). This is not only because
plagiarism in published work is more likely
to be detected than plagiarism in an unpublished
student paper (and remember that the more
detectable an offense, the lighter the punishment
that will deter its commission, though not in
every case)-for that was not Kirshner's case. It is
also because professors identify more with other
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Page 88 of 116
professors than with students ("there but for the the more nutty-seeming the plagiarism. Doris
grace of God go !")-we j udg_e les.
sharshl�those Kearns Goodwin is an able writer, and it seems
malefactors who are most like us and with whom unlikely that the success of her book on the
we can therefore empathize most easily. The Kennedy family was due to any great extent to
resulting double standard outrages sru�ents and her plagtarisms. The case of another popular his
breeds warranted cynicism toward academics' tOrian. Stephen Ambrose, is more complex. His
pretensions of adhering to a moral standard plagtarisms were very extensive and may have
higher than that of the commercial marketplace. enabled him to write more books than he could
But it is also worth noting that the student who otherwise have done. (Kaavya Viswanathan's pla
plagiarizes produces nothing of value, whereas a giansms were so extensive that it is unclear
professor who appropriates ideas or even phrases whether her book would have had good pros
and incorporates them into his own work pro pects without them.) Yet both Goodwin's and
duces a better product. Yet this effect (missing by especially Ambrose's books were so widely read
the way in Kirshner's case) is outweighed by the that their plagiarisms were bound to be detected.
fact that professorial plagiarism gives students In both cases discovery came later rather than
negative role models, and by the greater capacity sooner, yet the gains that an author can reason
for moral reflection that we presume of older ably expect from plagiarizing are usually smaller
persons. than the expected costs in disgrace (the costs,
There is also, however, a sense that plagiarism if the plagiarism is discovered, discounted by
by a published writer is a chump's crime, less the probability that it will be discovered). Even
likely to reflect a serious larcenous intent than Goodwin will long bear the scars of her plagia
a loose screw. The more successful the writer, rism. The net gains from plagiarism are further
90 91
reduced by the fact that generous acknowledg rorians led by Arthur Schlesinger Jr. signed an
ment, the use of quotation marks, and perhaps open letter tO the New York Times stating flatly
even careful paraphrasing will get the would-be that Goodwm "did not, she does not, cheat or
plagtanst off the hook without hts losing most of plagtanze. In fact, her character and work sym
the benefit of hts copymg or having to shoulder a bolize the highest standards of moral integrity."
heavy burden of rewming. Yet Goodwin had acknowledged "inadvertent"
The seerrungly gratuitous character of the copying from the works of several authors,
offense when committed by professional write� claiming tmplausibly tO have forgotten having
is part of the reason there seem always to bepeo- written out in longhand verbatim passages from
-
ple willing to leap to the defense of the. detected those works and tO have thought them her own
plagiarist. Viswanathan, caught before she had a notes as if there were no stylistic differences
body of distinguished work, has few extenuators; between her writing and that of other writ
Goodwin, Ambrose, the radical historian Philip ers. Moreover, when "outed" she had failed to
Foner, Martin Luther Kingjr., and other notable acknowledge the extent of the copying; had
plagiarists have many. failed also to acknowledge having paid an undis
Goodwin left nothing to chance. She hired the closed amount of money in a legal settlement,
political consultant Robert Shrum to drum up presumably for copyright infringement, with
support for her in the media. Laurence Tribe Lynne McTaggart.
leapt quickly tO her defense, contending that her It is remarkable that professional histOrians,
plagiarism had been inadvertent (though there usuaUy so quick to denounce plagiarism, should
was no way he could have determined that to be declare an acknowledged plagiarist to be a moral
the case �like his! And a string of prominent his- exemplar because her plagiarisms may (improba-
92 93
bly) have been madvertent. They must have for alread: estabhshed mode of knov;.ing. a '' ay of
gotten the Amencan Hisrorical Association's knowmg mdebted to male creation and property
admonition. wh1ch mtght have been written with nghts. And Rebecca }.!oore Howard-a practi
Goodwm in mmd. that "the plagianst's standard tioner of hberarory pedagogy· -belie\·es that
defense-that he or she was misled bv
- hastilv
- students c;hould not be purnshed for what she
taken and 1mperfect notes-ts plausible only in calls "patchwriting" and defines as "cop) ing from
the context of a wider tolerance of shoddy •
a source text and then deleung some words.
work " altenng grammatical structures. or plugging m
Polincs may have played the decisive role in one synonym for another. \15\•;anathan's cop)
Goodwm's surprismgly swift rehabilitation. as mg from McCafferty fits Howard's definition of
we'll see; and. speaking of politics, I note that 'patch\vriting" to a T.
one reason for the ambivalence of reactions to Intellectuals of all political persuasions tend to
plagiansm lS that the Left, wruch dominates mock the apphcation of notions of originahty
intellectual circles in the United States, is soft on and creanvtty to modern American culture. Are
plagiarism. �orions of genius, of individual crea McCafferty's "chick-lit" novels so worthy an
nvity. and of authorial celebrity, which inform achievement that a copier should be anathema
the condemnation of plagtarism, make the leftist tiZed? But the norm against plagiarism no more
uncomfortable because thev
•
seem to celebrate depends on cultural dlstinction than the norm
inequality and · possessive individualism" that is. agamst trademark infringement does. \\'hat Yis
capitalism . Debora Halbert assertS that "for the \\ anathan did was no less-though maybe no
fenurust and the postmoderrust, appropriation or more-reprehenstble than what a manufacturer
plagiansm are LsicJ acts of sedition against an of toothpaste would be doing if he slapped the
94 95
Page 94 of 116
name of a better-known brand on his toothpaste, ment, while 1t negates any charge of plagiarism
even if his tOOthpaste was equal in quality to that though not of copyright infringement), does nor
of the other brand. esrabhsh ongmaliry. To say that someone is not a
We need to distinguish between "originality" plagiarist IS a feeble compliment.
and "creativity," stripping the former of the nor Unconsc10us plagiarism is a sin of neglect
mative overtones that rightly attend the latter. An rather than of mtennon and. therefore, less
original work is simply something that is differ blameworthy. so when plagiarists are caught they
ent enough from some existing work that it m\·anabl) argue that their plagiarism was uncon
could not be confused with ir. From an aesthetic SCIOUS. Viswanathan pushed this excuse aggres
standpoint the work might nor have been worth sively There is even a word for unconscious
making. It might be unimaginative hack work. plagiarism-cryptomnesia. The plagiarist had read
But in a commercial society anything that fills an somethmg and he remembers it without remem
empty niche, however tiny, in market space has bering that he had read it. Psychologists have
value, and that value is diminished by plagiarism. invesngated the phenomenon and have found no
If "originality" as used in Turnitin's Originality evidence that people can recite entire passages
Reports were equated to creativity, very few stu written by someone else yet believe they are their
dent papers would be original, yet obviously not own-no eYidence of a photOgraphic memory
all unoriginal student papers are plagiaristic. A that forgers the act of photOgraphing.
publisher's reprinting a book under the author's The excuse of innocent plagiarism of verbal
name is an acknowledged copying, so it is not passages of more than trivial length is plaus1ble
plagiarism desp1te being wholly unoriginal . only m the case of a book acknowledged to
The other side of this coin is that acknowledg- be a "managed" book: the nominal author, really
97
an editor, has assembled the writings of others no plagiarism so long as the buyers of the paint
whom he hired for the purpose, such as his stu ings were aware of the practice.
dent research assistants. If they plagiarized, he Unconscious plagiarism is a more plausible
may be unable tO detect the plagiarism. The defense to a charge of copying someone's idea or
"managed" book may seem quintessentially a tune, as distinct from his words, without attribu
work of plagiarism even if the writers are scru tton It IS common enough to remember an idea
pulous. But it IS not if its character is acknowl or a short run of musical notes without remem
edged by the "manager" or is otherwise known benng its ongin-and if it is an idea in your field.
to its readers, as apparently was not the case, or you are a musician, you may think that the
however, with Ogletree's book. Many legal trea idea or the tune, as the case may be, is original
tises and elementary and high school textbooks with you. And because ideas do not have the
are managed books, but not all, so it would be a fixity of sentences, it is often unclear whether a
service to readers if the managers disclosed their new idea is so like an old one that it should be
true role, which they do not do. classified as a copy. There is an analogy to para
Peter Paul Rubens managed a large staff that phrase, which at some point ceases to be a copy.
did the actual painting of many of his works, But you can compare the paraphrase to the origi
though under his supervision. Some successful nal word for word to see how close it is to the
artists of his era (and earlier) used assistants to original, and you cannot do that with ideas,
create paintings from the artist's drawings or because they can be expressed in different words.
to paint hands or other secondary features in the Indeed at some level of generality there are no
master's paintings. The assistants did not sign new 1deas. Democrirus invented atomic theory
the paintings; only the master did. But there was before the birth of Christ, and Aristarchus of
99
Page 98 of 116
Samos discovered that the earth revolves around he thought original with himself had originated
the sun more than a thousand years before Coper with someone else. Such oversights harm the
nicus, who gets all the credit, rediscovered it. original d1scoverer, at least if he is still alive, and if
Psychological studies of cryptomnesia find that careless could well be thought a form of miscon
people who improve on or otherwise elaborate duct. But it is not plagiarism because it is not
other people's ideas come to think of the ideas as copymg.
having origmated with themselves. Because innocent plagiarism of ideas, and
The most important distinction between pla honest red1scovery, are plausible, and the plagia
giarism of verbal passages, musical motifs, and rism itself often uncertain (at what point does
paintings, on the one hand, and plagiarism of the elaborator deserve the real credit?), deliberate
ideas, on the other-a distinction that suggests plagiarism of ideas is extremely common; for it is
that much copying of ideas isn't plagiarism at easy to get away with just by denying that it was
all-is that old ideas are constantly being redis deliberate. Academics regularly exaggerate their
covered by people unaware that the ideas had originality without being accused of plagiarism.
been discovered already. Simultaneous discovery Their exaggerations are excused under the
or invention (for example of calculus, by Leibniz anodyne rubric "anticipated," an equivocation
and Newton, or of evolution, by Darwin and because it is not limited to genuine rediscoveries,
Wallace) is also common. A rediscoverer or inde which involve no awareness of the original. If
pendent discoverer is not a copier, hence not a research discovers that a distinguished academic's
plagiarist. Often, it is true, the rediscoverer can "original" idea had been propounded much ear
be criticized for not having done thorough lier, this is said to be a case of anticipation, not of
enough research to have learned that the ideas plagiansm. The anticipator is often dismissed as
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102 103
104 105
intellectual fraud. It consists of unauthorized giarism, Casting the Ru·nes, the plagiarist, having
copying that the copier claims (whether explicitly by black magic murdered one of the historians
or implicitly, and whether deliberately or care whom he plagiarized and tried to murder a sec
lessly) is original with him and the claim causes ond. is himself killed by the same black magic,
the copier's audience to behave otherwise than it deployed by the widow of his murder victim.
would if it knew the truth. This change in behav Being caught out in plagiarism can blast a politi
ior, as when it takes the form of readers' buying cian's career, earn a college student expulsion,
the copier's book under the misapprehension and destroy a writer's, scholar's, or journalist's
that it is original, can harm both the person who reputation, though whether it has any of these
is copied and the competitors of the copier. But effects depends on a host of extraneous factors.
there can be plagiarism without publication, Doris Kearns Goodwin may have escaped with
as in the case of student plagiarism. The fraud her career more or less intact because she was a
is directed in the first instance at the teacher prominent liberal outed by a conservative maga
(assuming the student bought rather than stole zine (the Weekly Standard) and extravagantly
the paper that he copied). But its principal vic defended by her prominent liberal friends.
tims are the plagiarist's student competitors, who Charges of plagiarism can thus figure in politi-
106 107
imitator may produce greater value than an origi should not protect a plagiarist, noted the analogy
nator, once "originality" is understood, as it should between plagiarism and trademark infringement
be if we are to understand plagiarism in properly (a clue to the enrwinemenr of the modern con
relativistic terms, just to mean difference, not cept of plagiarism with market values)-and
necessarily creativity. In modern commercial soci warned would-be plagiarists that the continuing
ety, which places the stamp of personality on advance of digitization may soon trip them up.
108 I09
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