Nama : Viola Hasanah

NIM : 20110240851
Kelas : PRDC 24-1 SP

SPEECH SCRIPT
Press Conference of Blomka
Assalamualaikum Wr. Wb.
Dear Ladies and Gentlemen,
I am standing here to convey my pride as a Public Relations Manager to convey the
good news regarding the rebranding and new product launching from Blomka. As a start, I
would like to say thank you to various parties, stakeholders, and employees who have worked
hard to ensure that Bloomka becomes a brand that can reach and satisfy the hearts of its beloved
customers. We are proud to state that we have completed preparations for our rebranding and
release of our new product and are ready to launch and share it.
As you may have heard from the rumours, that we brought our rebranding to change
our logo and tagline. In our logo, we changed it to a symbol of blooming flower as an emphasis
on our products which are based on guaranteed materials, related to nature, character and
beauty, ensuring that our beloved customers do not have to worry about products that will be
harmful and irritate the skin. In addition, we have also changed our logo to “Where Science
Meets Nature” by once again ensuring that we present our product formulas with strict
supervision and ensuring that our products pass numerous repeated clinical trials.
We are also proud to introduce our new product in connection with this rebranding as
a bonus and gift to customers who have waited and been loyal to us until now. This new product
is Serum Foundation which is a combination of makeup and skincare in which makeup
products are given in an infused way. Our products offer active skincare ingredients, one of
which is Salicylic Acid which can be useful for reducing swelling, redness, acne, shrinking
acne, as well as performing skin treatments such as loosening dry, thickened, scaly skin, easy
to fall out skin, and softening the skin overall.
After taking a big step, we, Bloomka, confidently want to build this new identity and
launch many more projects in the future with various benefits that you can receive as our old
customer. Rebranding is not an easy step and process, but we believe that this will be the basis
of customer trust in Bloomka that Bloomka are those who are willing to work hard and accept
challenges to keep up with the times and are not afraid of change. I also, on behalf of Bloomka,
would like to convey that this rebranding is not the end, but the beginning of various new
innovations.
Thank you.