POLYTECHNIC UNIVERSITY OF THE PHILIPPINES

SANTA MARIA, BULACAN CAMPUS

Km. 39, Sitio Gulod, Pulong Buhangin, Santa Maria, Bulacan

UNIT 3: TECHNOPRENEURSHIP ECOSYSTEM

OVERVIEW
Startups and Technopreneurs are buzz words these days and many governments
are putting resources in place to encourage their young generations into this new Startup
ecosystem. Let me explain a few components which can help have a better understanding
of the startup ecosystem: Technopreneurs are entrepreneurs who use “technology” as a
driving factor in transforming resources into goods and services. They make use of
technology to come out with new or innovative products through a process of
commercialization.

DESIRED LEARNING OUTCOMES

1. Demonstrate the Technopreneurship ecosystem.
2. Categorize the components of Technopreneurship.
3. Able to adopt to the ecosystem of Technopreneurship to have market
opportunity.
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INSTRUCTIONAL MATERIALS 3

Successful TECHNOPRENEURSHIP = HELP

3.1.1 Human Resources Components

• Research (Thinker, Idea Generator, and

Innovator)
✓ THINKER
Someone who considers important subjects or
produces new ideas
✓ IDEA GENERATOR
Helps to frame ideas, problems, or opportunities in relation to different
scenarios.
✓ INNOVATOR
A person who introduces new methods, ideas, or products.
• Developers/Development (Implementer, Technical people)
✓ IMPLEMENTATOR
Someone or something that puts a decision, plan, agreement, etc.
✓ TECHNICAL PEOPLE
The people who create the stuff that a business requires to run.
Ex. Engineers, developers, architects
 POLYTECHNIC UNIVERSITY OF THE PHILIPPINES
SANTA MARIA, BULACAN CAMPUS
Km. 39, Sitio Gulod, Pulong Buhangin, Santa Maria, Bulacan

• Marketing People
✓ MARKETING PEOPLE
Are experts in providing proven marketing strategies, creative design, and
web development.
• Financier
✓ FINANCERS
Someone who provides money for a particular undertaking.
Providing investing or lending money.

3.1.2 Environment Component

• Science parts, incubation centers

✓ SCIENCE PARTS, INCUBATION CENTER
A business or startup incubator is a program managed by corporations,
educational institutions, or government agencies that provide an
environment for startups to develop by providing services such as
management training and office space.

• Academic Institutions, Research and Development centers

✓ ACADEMIC INSTITUTIONS, R & D CENTER
The process by which a company works to obtain new knowledge that it
might use to create new technology, products, services, or system that it
will either use or sell.

• Internet Access, communication, and other services

✓ INTERNET ACCESS, COMMUNICATION, AND OTHER SUPPORT
SERVICES

Is the ability of individuals and organizations to connect to the Internet using

computer terminals, computers, and other devices; and to
access services such as email and the World Wide Web.

• Geographic Accessibility
✓ GEOGRAPHIC ACCESSIBILITY
The ability to reach a place with respect to another place.
 POLYTECHNIC UNIVERSITY OF THE PHILIPPINES
SANTA MARIA, BULACAN CAMPUS
Km. 39, Sitio Gulod, Pulong Buhangin, Santa Maria, Bulacan

• Laws and Policies

✓ INTELLECTUAL PROPERTY RIGHTS
Are the rights given to persons over the creations of their minds? They
usually give the creator an exclusive right over the use of his/her creation
for a certain period.

✓ PATENT
A patent is an exclusive right granted for an invention, which is a product or
a process that provides, in general, a new way of doing something, or offers
a new technical solution to a problem. To get a patent, technical information
about the invention must be disclosed to the public in a patent application.

✓ COPYRIGHT
This includes literary and artistic works such as novels, poems, and plays,
films, musical works, artistic works such as drawings, paintings,
photographs and sculptures, and architectural designs.

✓ FRANCHISING
Is when a person or company (the franchisee) pays another person
or company (the franchisor) a set of fees and royalties for the right to
do business using their trademarks, products, services, and
even business model and operating systems.

✓ TRADEMARK
Is a type of intellectual property consisting of a recognizable sign, design,
or expression which identifies products or services of a particular source
from those of others, although trademarks used to identify services are
usually called service marks.

✓ TECHNOLOGY LICENSING OFFICE

An agreement whereby an owner of a technological intellectual property
(the licensor) allows another party (the licensee) to use, modify, and/or
resell that property in exchange for compensation (consideration).

✓ LEGAL SERVICES
Protecting the owner’s personal assets from lawsuits against the business,
ensuring protection for the business against lawsuits charging
discrimination, wrongful termination, and sexual harassment, and handling
 POLYTECHNIC UNIVERSITY OF THE PHILIPPINES
SANTA MARIA, BULACAN CAMPUS
Km. 39, Sitio Gulod, Pulong Buhangin, Santa Maria, Bulacan

employee contracts, copyright claims, and incorporation are just a few of

the legal issues that commonly face small business owners.

Intellectual Property Rights

• Technology Licensing Office
✓ TECHNOLOGY LICENSING OFFICE
An agreement whereby an owner of a technological intellectual property
(the licensor) allows another party (the licensee) to use, modify, and/or
resell that property in exchange for compensation (consideration).

• Legal Services
✓ LEGAL SERVICES
Protecting the owner’s personal assets from lawsuits against the business,
ensuring protection for the business against lawsuits charging
discrimination, wrongful termination, and sexual harassment, and handling
employee contracts, copyright claims, and incorporation are just a few of
the legal issues that commonly face small business owners.

3.1.3 Financial Resources

• Investors
✓ INVESTOR
An investor is any person or other entity (such as a firm or mutual fund) who
commits capital with the expectation of receiving financial returns.

• Business Sectors
✓ BUSINESS SECTOR
A business sector meaning pertains to the distinction made between
businesses. These distinctions are made according to industry or sector.
There are multiple ways to classify businesses by sector. Some economists
like to divide businesses according to corporate, nonprofit, and government
organizations.

More often, the economy is divided into three sectors: the primary,
secondary, and tertiary sectors. The only problem with this classification
system is that it precludes the fourth sector, including government agencies
and agencies that are government-controlled.
 POLYTECHNIC UNIVERSITY OF THE PHILIPPINES
SANTA MARIA, BULACAN CAMPUS
Km. 39, Sitio Gulod, Pulong Buhangin, Santa Maria, Bulacan

• Funding Agencies
✓ FUNDING AGENCIES
Individual or organization that provides the mechanism in which financial
assets are accumulated for the purpose of paying accrued pension benefits.

• Financial Services
✓ FINANCIAL SERVICES
Financial Services is also the term used to describe organizations that deal
with the management of money.
Ex. Banks, investment banks, insurance companies, credit card companies
and stock brokerages.

3.1.4 THREE VITAL COMPONENTS FOR BUSINESS

• EXCELLENT MARKET OPPORTUNITY

✓ This means you should know who your customer and the right timing and correct
planning are in opening a business

• SUPERB ENTREPRENEUR
✓ With the right opportunity, the business will be successful if led by a person with
strong entrepreneurial and management skills

• RESOURCES
✓ This means that the entrepreneur should be frugal it means low overhead, high
productivity, and minimal ownership of capital assets.

3.1.5 9 F’s Common Components of Business

1. FOUNDER
Every start-up business must have an excellent, determined, and knowledgeable
entrepreneur.

2. FOCUSED
Businesses must have a focused market need, a specialized one. Perhaps, a niche
market would be better for start-ups. A successful business lies upon focused market
needs.
 POLYTECHNIC UNIVERSITY OF THE PHILIPPINES
SANTA MARIA, BULACAN CAMPUS
Km. 39, Sitio Gulod, Pulong Buhangin, Santa Maria, Bulacan

3. FAST
The rate of change in business is rapid. Product life cycles are getting shorter.
Technological innovation progresses at a relentless pace. Government rules and
regulations keep changing. Communications and travel around the globe keep getting
easier and cheaper. And consumers are better informed about their choices. To survive,
let alone succeed, you must be quick and nimble.

4. FLEXIBLE
You must be ready for rapid changes – personnel factors, environmental factors,
and social factors. Alternative plans and strategies are good preparation for such. Be
flexible and stay successful.

5. FOREVER INNOVATORS
Small businesses are great innovators. Whether you hope to build a big company
or a small one, the message is the same: Strive tirelessly to keep productivity high.

6. FLAT
You must have as few layers of management as possible. Start your way in and
learn things slowly.

7. FRUGAL
Maintain your overheads low, productivity high, and ownership of capital assets to
a minimum only spend with useful and utilize them well.

8. FRIENDLY
But, whatever you do, you probably won’t be able to attain much success unless
you have happy customers, happy employees, and happy suppliers. The secret is
you have a friendly business. This means, that everyone in your company must be
friendly, especially those that deal with your customers and your suppliers as well
must be happy to serve you.

9. FUN
Stress always comes in. Having fun is one of the keys to keeping your business
stride high. You would not have put in 12-hour days and even sometimes
overnights to catch up with the relentless pace of entrepreneurial changes without
your own dreams and passion.
 POLYTECHNIC UNIVERSITY OF THE PHILIPPINES
SANTA MARIA, BULACAN CAMPUS
Km. 39, Sitio Gulod, Pulong Buhangin, Santa Maria, Bulacan

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ASSESSMENT 3

1. In your own words what is the Technopreneurship Ecosystem?

2. Explain each of the Human Resource Components?
3. What is the Environment Component? Give example and explain each one?
4. Define each financial component?
5. Define the Common components of technopreneurship and give example for each one?
6. What are the 9 Fs of business and explain each one?
7. Explain the Three Vital Components for Business?

References

Kopador, LM. (2013). Technopreneurship: Technology Ecosystem. Retrieved from

https://www.google.com/amp/s/levipador.wordpress.com/2013/03/16/technopren

eurship- technology-ecosystem/amp/

Tapiya, F. (2016). Technopreneurs and Key Elements of Startups. Retrieved from

http://yourbizzjourney.com/2016/09/technopreneurs-and-startups/

Turallo, B. (2019). 9 f’s Common Component of Technopreneurship. Retrieved from

https://www.scribd.com/presentation/431891315/9-f-s-Common-Component-of-

Technopreneurship