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MARCH PRODUCT LAUNCH PLAN

Sales Contest? YES

NO

1st Place Prize 6th Place Prize

2nd Place Prize 7th Place Prize

3rd Place Prize 8th Place Prize

4th Place Prize 9th Place Prize

5th Place Prize 10th Place Prize

LEADS CONTEST SCHEDULE

Leads Contest Dates: to

OBJECTIVE: Get your affiliates to introduce you to their list and


encourage their tribe to sign up for your freebies so that you
can begin to build a connection with their community.

What freebies will your affiliates be sharing? Video series, webinar, ebook, report,
checklist, etc. List them out in the box below.

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MARCH PRODUCT LAUNCH PLAN

Map out the dates your affiliates should promote during the leads contest, and
ideas for what they should do (i.e. email and social media post about the free video
series; share your takeaway from the video series; a personal aha around [topic of
video series] and the link to the free video series on social media and email).

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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MARCH PRODUCT LAUNCH PLAN

Date:

What should affiliates do today?

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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MARCH PRODUCT LAUNCH PLAN

STAGE 1 LAUNCH SCHEDULE

Stage 1 Launch Dates: to

OBJECTIVE: To create awareness. Have your affiliates announce


the launch of your offer and encourage their followers to check
out the sales page.

Map out the dates your affiliates should promote during stage one, and ideas for
what they should do (i.e. email and social media post announcing the launch of
product and details of any bonuses they are offering; write and publish a review
of product with link; do a video or FB live talking about topic of product and how
the product has helped them, and share link).

Date:

What should affiliates do today?

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MARCH PRODUCT LAUNCH PLAN

Date:

What should affiliates do today?

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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MARCH PRODUCT LAUNCH PLAN

STAGE 2 LAUNCH SCHEDULE

Stage 2 Launch Dates: to

OBJECTIVE: Get your affiliates to invite their community to sign


up for your free live webinar to hear your story as it relates to
your product and to learn more.

Map out the dates your affiliates should promote during stage two, and ideas for
what they should do (i.e. email and social media post promoting the free
webinar; share a story about what they have learned from and share link to free
webinar; reminder email about the free webinar and why they’re not going to
want to miss it).

Date:

What should affiliates do today?

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MARCH PRODUCT LAUNCH PLAN

Date:

What should affiliates do today?

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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MARCH PRODUCT LAUNCH PLAN

CLOSE LAUNCH SCHEDULE

Launch Close Dates: to

OBJECTIVE: Encourage your affiliates to share your cart close


dates and drive traffic to your sales page. Remind them the
share any bonuses they are offering.

Map out the dates your affiliates should promote during close, and ideas for what
they should do (i.e. email about the deadline to buy and sales page link; share
your special bonuses and the deadline; do a video, blog, or FB live about the
amazing bonus package and the upcoming deadline to get it).

Date:

What should affiliates do today?

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MARCH PRODUCT LAUNCH PLAN

Date:

What should affiliates do today?

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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MARCH PRODUCT LAUNCH RESULTS

REVENUE RESULTS

Total Launch Revenue:

Total Affiliate Revenue:

Total Affiliate Commissions Owing:

LEAD MAGNET RESULTS

How many people signed up for your free


video series during your launch?

How many people signed up for your free


webinar during your launch?

How many people signed up for your free


content (report, ebook, worksheet,
checklist, etc.)?

How many people who signed up for a


freebie went on to purchase your product?

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MARCH PRODUCT LAUNCH RESULTS

What went well?

What could be done better next time?

Important feedback received?

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MARCH PROMOTIONS CALENDAR

Use the calendar to plan out your promotions.

SUN MON TUE WED THU FRI SAT

NOTES:

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MARCH CONTENT CALENDAR

List out the products / programs / services you are currently selling or will be
selling:

Choose one main theme (topic) for your products this month that you can build
all your content around (i.e. product creation, list building):

Now that you know your main topic, brainstorm at least 8 sub-topics to create
blog posts around:

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MARCH CONTENT CALENDAR

Pick 4 sub-topics & brainstorm multiple post ideas for each.

TOPIC 1 TOPIC 2 TOPIC 3 TOPIC 4

How-To
(Tutorial / DIY /
Instructional)

List
(Best of / Top 5 /
What to Avoid)

Case Study

Personal Story

Resources

Review

Video

Guest Post

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MARCH CONTENT CALENDAR Plan out Week 1

WHAT: POST TITLE

Write down a at least 2 ideas for an attention-getting blog post title:

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to publish


audience on this topic? the post?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize the post? Which of these post types will you post?

HOW-TO / TUTORIAL PERSPNAL STORY RESOURCES

LIST REVIEW GUEST POST

CASE STUDY VIDEO LIVESTREAM

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MARCH CONTENT CALENDAR Plan out Week 1

NOTES: POST IDEAS

Write down a few notes about what you can cover in this blog post.

DETAILS

Blog Categories: Keywords and Phrases: Call to Action:

Meta tags:

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MARCH CONTENT CALENDAR Plan out Week 1

TO DO:

SPELL CHECK

FEATURED IMAGE

SEO

CTA SET-UP

POST PROMOTIONS

FACEBOOK PINTEREST

TWITTER LINKEDIN

INSTAGRAM FACEBOOK GROUP

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MARCH CONTENT CALENDAR Plan out Week 2

WHAT: POST TITLE

Write down a at least 2 ideas for an attention-getting blog post title:

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to publish


audience on this topic? the post?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize the post? Which of these post types will you post?

HOW-TO / TUTORIAL PERSPNAL STORY RESOURCES

LIST REVIEW GUEST POST

CASE STUDY VIDEO LIVESTREAM

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MARCH CONTENT CALENDAR Plan out Week 2

NOTES: POST IDEAS

Write down a few notes about what you can cover in this blog post.

DETAILS

Blog Categories: Keywords and Phrases: Call to Action:

Meta tags:

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MARCH CONTENT CALENDAR Plan out Week 2

TO DO:

SPELL CHECK

FEATURED IMAGE

SEO

CTA SET-UP

POST PROMOTIONS

FACEBOOK PINTEREST

TWITTER LINKEDIN

INSTAGRAM FACEBOOK GROUP

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MARCH CONTENT CALENDAR Plan out Week 3

WHAT: POST TITLE

Write down a at least 2 ideas for an attention-getting blog post title:

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to publish


audience on this topic? the post?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize the post? Which of these post types will you post?

HOW-TO / TUTORIAL PERSPNAL STORY RESOURCES

LIST REVIEW GUEST POST

CASE STUDY VIDEO LIVESTREAM

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MARCH CONTENT CALENDAR Plan out Week 3

NOTES: POST IDEAS

Write down a few notes about what you can cover in this blog post.

DETAILS

Blog Categories: Keywords and Phrases: Call to Action:

Meta tags:

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MARCH CONTENT CALENDAR Plan out Week 3

TO DO:

SPELL CHECK

FEATURED IMAGE

SEO

CTA SET-UP

POST PROMOTIONS

FACEBOOK PINTEREST

TWITTER LINKEDIN

INSTAGRAM FACEBOOK GROUP

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


MARCH CONTENT CALENDAR Plan out Week 4

WHAT: POST TITLE

Write down a at least 2 ideas for an attention-getting blog post title:

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to publish


audience on this topic? the post?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize the post? Which of these post types will you post?

HOW-TO / TUTORIAL PERSPNAL STORY RESOURCES

LIST REVIEW GUEST POST

CASE STUDY VIDEO LIVESTREAM

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MARCH CONTENT CALENDAR Plan out Week 4

NOTES: POST IDEAS

Write down a few notes about what you can cover in this blog post.

DETAILS

Blog Categories: Keywords and Phrases: Call to Action:

Meta tags:

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


MARCH CONTENT CALENDAR Plan out Week 4

TO DO:

SPELL CHECK

FEATURED IMAGE

SEO

CTA SET-UP

POST PROMOTIONS

FACEBOOK PINTEREST

TWITTER LINKEDIN

INSTAGRAM FACEBOOK GROUP

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MARCH CONTENT CALENDAR

Use the calendar to plan out your blog posts.

SUN MON TUE WED THU FRI SAT

NOTES:

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MARCH EMAIL MARKETING PLAN

Use this to plan emails. Print as many copies as you need.

DATE WHAT WILL YOU BE EMAILING ABOUT? OPENS CLICKS

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MARCH EMAIL MARKETING PLAN

Email subject line:

Email opening paragraph:

Email content:

Call to action / Email close / PS:

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MARCH SOCIAL MEDIA CONTENT PLAN

Map out your social media posts for the month.

DESCRIPTION YOUR IDEAS

Launches, business news,


Announcements
updates about you.

Obviously this is a bit part


of your social media
Blog Post
strategy your own blog
posts.

Caption this photo game,


Contest / Game photo, contests,
challenges, etc.

Helpful links from other


Curated
bloggers and reputable
Content
sources.

Discounts / offers on
Discounts products / services that
you offer.

Industry-related
Infographics
infographics.

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MARCH SOCIAL MEDIA CONTENT PLAN

Map out your social media posts for the month.

DESCRIPTION YOUR IDEAS

i.e. Facebook Livestreams,


Non-Blog Promos webinars, or collabs
you’re working on.

Because who doesn’t love


a good meme? Bonus
Memes
points if it’s relevant to
your niche.

Ask your followers a


question about their
Question
blog/biz, advice for your
of the Day
blog/biz, or just
something fun.

Secret tips/hacks
Quick Tips
forgetting things done.

How-to’s and tutorials to


Tutorials help your followers get
something done.

Visually appealing
Branded
graphics with your
Graphics
website and logo.

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MARCH SOCIAL MEDIA CONTENT PLAN

Map out your social media posts for the month.

DESCRIPTION YOUR IDEAS

Written out quotes or


Quotes graphics with quotes on
them.

GIFs, funny videos,


Videos
inspirational videos, etc.

Offer up a homework
Homework
assignment to help out
Assignments
your followers.

Celebrating holidays and


Current Events
other current events.

Behind-the-scenes
images of your
BTS
workspace, projects in the
works, etc.

Words of encouragement
Encouragement
for your followers.

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MARCH SOCIAL MEDIA CONTENT PLAN

Map out your social media posts for the month.

DESCRIPTION YOUR IDEAS

Discounts/offers on your
Social-Only products/ services that
Promos are only for your social
media followers.

Get followers to sign up


for your email newsletter,
Calls to Action read your new blog post,
or buy your newest
product/service.

Get follower input on your


Reader Survey
blog and business.

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MARCH PRODUCTIVITY EQUATION Print this page.

1 = Didn't Even Come Close; 10 = Exceeded Goals

SALES 0 1 2 3 4 5 6 7 8 9 1 0

LIST-BUILDING 0 1 2 3 4 5 6 7 8 9 1 0

SOCIAL MEDIA ENGAGEMENT 0 1 2 3 4 5 6 7 8 9 1 0

CONTINUING EDUCATION 0 1 2 3 4 5 6 7 8 9 1 0

PRODUCTIVITY 0 1 2 3 4 5 6 7 8 9 1 0

Directions: Add up your scores and divide by 10. SCORE: / 10

MAKING SENSE OF YOUR SCORES

6-8
Average

8-10 You are focused, decisive, and practice minimalism. You


make decisions quickly and avoid analysis paralysis. You
say no to anything not related to your monthly goals.

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MARCH PRODUCTIVITY EQUATION Print this page.

HOW TO IMPROVE YOUR BUSINESS PRODUCTIVITY

EQUATION NUMBER

SALES: What went well this month and what can you do to make next month
even better?

LIST BUILDING

# of Joiners: # of Leavers:

Where is the majority of your leads come from? What can you do to improve that
# next month?

SOCIAL MEDIA ENGAGEMENT LEVELS

CONTINUING EDUCATION: What did you learn this month? What are you
planning to learn next month?

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MARCH HAPPINESS EQUATION Print this page.

1 = Didn't Even Come Close; 10 = Exceeded Goals

FAMILY LIFE 0 1 2 3 4 5 6 7 8 9 1 0

CAREER 0 1 2 3 4 5 6 7 8 9 1 0

FRIENDSHIPS 0 1 2 3 4 5 6 7 8 9 1 0

HEALTH 0 1 2 3 4 5 6 7 8 9 1 0

DAY-TO-DAY 0 1 2 3 4 5 6 7 8 9 1 0

Directions: Add up your scores and divide by 10. SCORE: / 10

MAKING SENSE OF YOUR SCORES

6-8
Average

8-10 You are focused, decisive, and practice minimalism. You


make decisions quickly and avoid analysis paralysis. You
say no to anything not related to your monthly goals.

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MARCH PRODUCTIVITY EQUATION Print this page.

HOW TO IMPROVE YOUR HAPPINESS EQUATION NUMBER

FIND A PARTNER IN JOY

This could be your significant other, a best friend, a sibling— basically anyone
who is up for new adventures—like trying out that hot yoga class, trying out a
new restaurant or checking out a new store.

Who was your partner in joy this month?

Who will be your partner in joy next month?

MAKE YOUR HAPPINESS EQUATION PLANS FOR NEXT MONTH

The more specific (an exact time, place or person) you can be, the more likely you
are to increase your happiness number.

I think that doing might be fun.

I think that spending time with might be

really wonderful. I have always wanted to try / do

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APRIL

PLANNING
APRIL MONEY GOALS

Use this chart to track actual income sources + amounts (i.e. book sales, 1:1
coaching clients, speaking gigs, digital product sales, affiliate marketing, etc).

$$ LEFT TO
MY INCOME SOURCES MY $$ GOAL $$ ATTAINED
CREATE

DDA

DDA

DDA

TOTAL ANNUAL TOTAL ANNUAL TOTAL ANNUAL

$$ GOAL $$ ATTAINED $$ TO CREATE

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APRIL GOALS

List the top 7 things you want to accomplish this month (i.e. "I want to add 250
new subscribers to my mailing list," or "I want to do at least two Facebook live
streams," or "I want to write 10000 words of my book.")

CHECK OFF
MY GOALS: COMPLETED

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APRIL PRODUCT PLAN WORKSHEET

Use this worksheet to brainstorm your product.

WHAT: PRODUCT TITLE + TAGLINE

Write down an attention-getting product title and tagline.

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to launch


audience on this topic? this product?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize your content for this product? Will you choose one
format or a combination?

HOW-TO / TUTORIAL MEMBERSHIP VIDEO

WORKBOOK WORKSHEETS LIVESTREAM

CASE STUDY CHECKLISTS WEBINAR / CALL

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APRIL PRODUCT PLAN WORKSHEET

Use this worksheet to brainstorm your product.

PRODUCT NOTES

What one problem does this product solve for my audience?

What resource do I already have that can be used in the creation of this product?

Write down a few ideas for what you can cover / teach in this product.

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APRIL PRODUCT CONTENT WORKSHEET

Use this worksheet to plan out your product content.

SECTION / MODULE 1

What is the title of your module?

Write a short description for this module:

Write 3-5 main points based on the learning objectives for this module:

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APRIL PRODUCT CONTENT WORKSHEET

Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?

What actions or exercises will you have your clients do in this module?

In what format(s) will you deliver the content in module?

VIDEO CHECKLISTS Q + A CALL

TUTORIAL WORKBOOK EXPERT INTERVIEW

WORKSHEETS LIVESTREAM / WEBINAR

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APRIL PRODUCT CONTENT WORKSHEET

Use this worksheet to plan out your product content.

SECTION / MODULE 2

What is the title of your module?

Write a short description for this module:

Write 3-5 main points based on the learning objectives for this module:

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


APRIL PRODUCT CONTENT WORKSHEET

Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?

What actions or exercises will you have your clients do in this module?

In what format(s) will you deliver the content in module?

VIDEO CHECKLISTS Q + A CALL

TUTORIAL WORKBOOK EXPERT INTERVIEW

WORKSHEETS LIVESTREAM / WEBINAR

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APRIL PRODUCT CONTENT WORKSHEET

Use this worksheet to plan out your product content.

SECTION / MODULE 3

What is the title of your module?

Write a short description for this module:

Write 3-5 main points based on the learning objectives for this module:

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


APRIL PRODUCT CONTENT WORKSHEET

Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?

What actions or exercises will you have your clients do in this module?

In what format(s) will you deliver the content in module?

VIDEO CHECKLISTS Q + A CALL

TUTORIAL WORKBOOK EXPERT INTERVIEW

WORKSHEETS LIVESTREAM / WEBINAR

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


APRIL PRODUCT CONTENT WORKSHEET

Use this worksheet to plan out your product content.

SECTION / MODULE 4

What is the title of your module?

Write a short description for this module:

Write 3-5 main points based on the learning objectives for this module:

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


APRIL PRODUCT CONTENT WORKSHEET

Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?

What actions or exercises will you have your clients do in this module?

In what format(s) will you deliver the content in module?

VIDEO CHECKLISTS Q + A CALL

TUTORIAL WORKBOOK EXPERT INTERVIEW

WORKSHEETS LIVESTREAM / WEBINAR

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APRIL PRODUCT LAUNCH FUNNEL

STEP 1: CREATE YOUR LANDING PAGE

OBJECTIVE: To get someone on your list, and establish the ever


important first line of communication.

What is your free offer? What is the name of your offer?

List 3-5 benefits that the potential lead will get if they sign up for your offer?

How do you want the page to look? Images, layout, etc.

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APRIL PRODUCT LAUNCH FUNNEL

STEP 2: PRESENT PEOPLE WITH AN OFFER

OBJECTIVE: After someone signs up for your list, present them


with a low-cost offer that ties into your freebie.

Brainstorm a few ideas for a low-cost product that you could offer. Use a product
you already have, or re-purpose existing content.

How much will you charge for your offer?

Will your offer have a deadline on this offer?

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APRIL PRODUCT LAUNCH FUNNEL

STEP 3: PROVIDE AN UPSELL OPPORTUNITY

OBJECTIVE: When a lead buys your special low-cost offer,


present them with another opportunity to buy from you. Link
your “buy button” to another page with your offer where you
give the customer a chance to add the new item to their cart
before completing their original purchase with you.

Brainstorm a few ideas for an upsell product that you could offer. Use a product
you already have, or re-purpose existing content.

How much will you charge for your offer?

How will you set up your upsell offer?

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APRIL PRODUCT LAUNCH FUNNEL

STEP 4: PRESENT A DOWNSELL OFFER

OBJECTIVE: If a customer says no to your upsell offer, present


them with another offer on the “thank you” page or the
download page they see after completing their purchase.

Brainstorm a few ideas for a product that you could offer on the backend?

How much will you charge for your offer?

Will your offer have a deadline on this, or have it available all the time?

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APRIL PRODUCT LAUNCH PLAN

SALES MATERIALS

Brainstorm a few ideas for a free 4-part recorded video series:

Brainstorm a few ideas for a free webinar/Facebook live you can host:

Brainstorm a few ideas for blog posts you can write:

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APRIL PRODUCT LAUNCH PLAN

Brainstorm a few ideas for emails you can write:

Brainstorm a few ideas for graphics you can have created:

Brainstorm a few ideas for downloadables you can have created (i.e. ebooks,
reports, checklists, worksheets, tutorials, blueprints, etc.)

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APRIL PRODUCT LAUNCH PLAN

DETAILS

Product Name:

Early Bird Price:

Launch Price:

Regular Price:

Revenue Goal:

AFFILIATE CAMPAIGN GOALS

New Affiliates:

New Leads:

New Sales:

AFFILIATE CONTEST PRIZES

Leads Contest? YES

NO

1st Place Prize 2nd Place Prize 3rd Place Prize

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APRIL PRODUCT LAUNCH PLAN

Sales Contest? YES

NO

1st Place Prize 6th Place Prize

2nd Place Prize 7th Place Prize

3rd Place Prize 8th Place Prize

4th Place Prize 9th Place Prize

5th Place Prize 10th Place Prize

LEADS CONTEST SCHEDULE

Leads Contest Dates: to

OBJECTIVE: Get your affiliates to introduce you to their list and


encourage their tribe to sign up for your freebies so that you
can begin to build a connection with their community.

What freebies will your affiliates be sharing? Video series, webinar, ebook, report,
checklist, etc. List them out in the box below.

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APRIL PRODUCT LAUNCH PLAN

Map out the dates your affiliates should promote during the leads contest, and
ideas for what they should do (i.e. email and social media post about the free video
series; share your takeaway from the video series; a personal aha around [topic of
video series] and the link to the free video series on social media and email).

Date:

What should affiliates do today?

Date:

What should affiliates do today?

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


APRIL PRODUCT LAUNCH PLAN

Date:

What should affiliates do today?

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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APRIL PRODUCT LAUNCH PLAN

STAGE 1 LAUNCH SCHEDULE

Stage 1 Launch Dates: to

OBJECTIVE: To create awareness. Have your affiliates announce


the launch of your offer and encourage their followers to check
out the sales page.

Map out the dates your affiliates should promote during stage one, and ideas for
what they should do (i.e. email and social media post announcing the launch of
product and details of any bonuses they are offering; write and publish a review
of product with link; do a video or FB live talking about topic of product and how
the product has helped them, and share link).

Date:

What should affiliates do today?

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


APRIL PRODUCT LAUNCH PLAN

Date:

What should affiliates do today?

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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APRIL PRODUCT LAUNCH PLAN

STAGE 2 LAUNCH SCHEDULE

Stage 2 Launch Dates: to

OBJECTIVE: Get your affiliates to invite their community to sign


up for your free live webinar to hear your story as it relates to
your product and to learn more.

Map out the dates your affiliates should promote during stage two, and ideas for
what they should do (i.e. email and social media post promoting the free
webinar; share a story about what they have learned from and share link to free
webinar; reminder email about the free webinar and why they’re not going to
want to miss it).

Date:

What should affiliates do today?

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


APRIL PRODUCT LAUNCH PLAN

Date:

What should affiliates do today?

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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APRIL PRODUCT LAUNCH PLAN

CLOSE LAUNCH SCHEDULE

Launch Close Dates: to

OBJECTIVE: Encourage your affiliates to share your cart close


dates and drive traffic to your sales page. Remind them the
share any bonuses they are offering.

Map out the dates your affiliates should promote during close, and ideas for what
they should do (i.e. email about the deadline to buy and sales page link; share
your special bonuses and the deadline; do a video, blog, or FB live about the
amazing bonus package and the upcoming deadline to get it).

Date:

What should affiliates do today?

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APRIL PRODUCT LAUNCH PLAN

Date:

What should affiliates do today?

Date:

What should affiliates do today?

Date:

What should affiliates do today?

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APRIL PRODUCT LAUNCH RESULTS

REVENUE RESULTS

Total Launch Revenue:

Total Affiliate Revenue:

Total Affiliate Commissions Owing:

LEAD MAGNET RESULTS

How many people signed up for your free


video series during your launch?

How many people signed up for your free


webinar during your launch?

How many people signed up for your free


content (report, ebook, worksheet,
checklist, etc.)?

How many people who signed up for a


freebie went on to purchase your product?

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APRIL PRODUCT LAUNCH RESULTS

What went well?

What could be done better next time?

Important feedback received?

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APRIL PROMOTIONS CALENDAR

Use the calendar to plan out your promotions.

SUN MON TUE WED THU FRI SAT

NOTES:

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APRIL CONTENT CALENDAR

List out the products / programs / services you are currently selling or will be
selling:

Choose one main theme (topic) for your products this month that you can build
all your content around (i.e. product creation, list building):

Now that you know your main topic, brainstorm at least 8 sub-topics to create
blog posts around:

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APRIL CONTENT CALENDAR

Pick 4 sub-topics & brainstorm multiple post ideas for each.

TOPIC 1 TOPIC 2 TOPIC 3 TOPIC 4

How-To
(Tutorial / DIY /
Instructional)

List
(Best of / Top 5 /
What to Avoid)

Case Study

Personal Story

Resources

Review

Video

Guest Post

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APRIL CONTENT CALENDAR Plan out Week 1

WHAT: POST TITLE

Write down a at least 2 ideas for an attention-getting blog post title:

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to publish


audience on this topic? the post?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize the post? Which of these post types will you post?

HOW-TO / TUTORIAL PERSPNAL STORY RESOURCES

LIST REVIEW GUEST POST

CASE STUDY VIDEO LIVESTREAM

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APRIL CONTENT CALENDAR Plan out Week 1

NOTES: POST IDEAS

Write down a few notes about what you can cover in this blog post.

DETAILS

Blog Categories: Keywords and Phrases: Call to Action:

Meta tags:

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APRIL CONTENT CALENDAR Plan out Week 1

TO DO:

SPELL CHECK

FEATURED IMAGE

SEO

CTA SET-UP

POST PROMOTIONS

FACEBOOK PINTEREST

TWITTER LINKEDIN

INSTAGRAM FACEBOOK GROUP

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APRIL CONTENT CALENDAR Plan out Week 2

WHAT: POST TITLE

Write down a at least 2 ideas for an attention-getting blog post title:

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to publish


audience on this topic? the post?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize the post? Which of these post types will you post?

HOW-TO / TUTORIAL PERSPNAL STORY RESOURCES

LIST REVIEW GUEST POST

CASE STUDY VIDEO LIVESTREAM

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APRIL CONTENT CALENDAR Plan out Week 2

NOTES: POST IDEAS

Write down a few notes about what you can cover in this blog post.

DETAILS

Blog Categories: Keywords and Phrases: Call to Action:

Meta tags:

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APRIL CONTENT CALENDAR Plan out Week 2

TO DO:

SPELL CHECK

FEATURED IMAGE

SEO

CTA SET-UP

POST PROMOTIONS

FACEBOOK PINTEREST

TWITTER LINKEDIN

INSTAGRAM FACEBOOK GROUP

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APRIL CONTENT CALENDAR Plan out Week 3

WHAT: POST TITLE

Write down a at least 2 ideas for an attention-getting blog post title:

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to publish


audience on this topic? the post?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize the post? Which of these post types will you post?

HOW-TO / TUTORIAL PERSPNAL STORY RESOURCES

LIST REVIEW GUEST POST

CASE STUDY VIDEO LIVESTREAM

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APRIL CONTENT CALENDAR Plan out Week 3

NOTES: POST IDEAS

Write down a few notes about what you can cover in this blog post.

DETAILS

Blog Categories: Keywords and Phrases: Call to Action:

Meta tags:

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APRIL CONTENT CALENDAR Plan out Week 3

TO DO:

SPELL CHECK

FEATURED IMAGE

SEO

CTA SET-UP

POST PROMOTIONS

FACEBOOK PINTEREST

TWITTER LINKEDIN

INSTAGRAM FACEBOOK GROUP

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APRIL CONTENT CALENDAR Plan out Week 4

WHAT: POST TITLE

Write down a at least 2 ideas for an attention-getting blog post title:

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to publish


audience on this topic? the post?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize the post? Which of these post types will you post?

HOW-TO / TUTORIAL PERSPNAL STORY RESOURCES

LIST REVIEW GUEST POST

CASE STUDY VIDEO LIVESTREAM

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APRIL CONTENT CALENDAR Plan out Week 4

NOTES: POST IDEAS

Write down a few notes about what you can cover in this blog post.

DETAILS

Blog Categories: Keywords and Phrases: Call to Action:

Meta tags:

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APRIL CONTENT CALENDAR Plan out Week 4

TO DO:

SPELL CHECK

FEATURED IMAGE

SEO

CTA SET-UP

POST PROMOTIONS

FACEBOOK PINTEREST

TWITTER LINKEDIN

INSTAGRAM FACEBOOK GROUP

TIMEBUSINESSFREEDOM.COM COPYRIGHT © MELISSA INGOLD


APRIL CONTENT CALENDAR

Use the calendar to plan out your blog posts.

SUN MON TUE WED THU FRI SAT

NOTES:

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APRIL EMAIL MARKETING PLAN

Use this to plan emails. Print as many copies as you need.

DATE WHAT WILL YOU BE EMAILING ABOUT? OPENS CLICKS

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APRIL EMAIL MARKETING PLAN

Email subject line:

Email opening paragraph:

Email content:

Call to action / Email close / PS:

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APRIL SOCIAL MEDIA CONTENT PLAN

Map out your social media posts for the month.

DESCRIPTION YOUR IDEAS

Launches, business news,


Announcements
updates about you.

Obviously this is a bit part


of your social media
Blog Post
strategy your own blog
posts.

Caption this photo game,


Contest / Game photo, contests,
challenges, etc.

Helpful links from other


Curated
bloggers and reputable
Content
sources.

Discounts / offers on
Discounts products / services that
you offer.

Industry-related
Infographics
infographics.

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APRIL SOCIAL MEDIA CONTENT PLAN

Map out your social media posts for the month.

DESCRIPTION YOUR IDEAS

i.e. Facebook Livestreams,


Non-Blog Promos webinars, or collabs
you’re working on.

Because who doesn’t love


a good meme? Bonus
Memes
points if it’s relevant to
your niche.

Ask your followers a


question about their
Question
blog/biz, advice for your
of the Day
blog/biz, or just
something fun.

Secret tips/hacks
Quick Tips
forgetting things done.

How-to’s and tutorials to


Tutorials help your followers get
something done.

Visually appealing
Branded
graphics with your
Graphics
website and logo.

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APRIL SOCIAL MEDIA CONTENT PLAN

Map out your social media posts for the month.

DESCRIPTION YOUR IDEAS

Written out quotes or


Quotes graphics with quotes on
them.

GIFs, funny videos,


Videos
inspirational videos, etc.

Offer up a homework
Homework
assignment to help out
Assignments
your followers.

Celebrating holidays and


Current Events
other current events.

Behind-the-scenes
images of your
BTS
workspace, projects in the
works, etc.

Words of encouragement
Encouragement
for your followers.

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APRIL SOCIAL MEDIA CONTENT PLAN

Map out your social media posts for the month.

DESCRIPTION YOUR IDEAS

Discounts/offers on your
Social-Only products/ services that
Promos are only for your social
media followers.

Get followers to sign up


for your email newsletter,
Calls to Action read your new blog post,
or buy your newest
product/service.

Get follower input on your


Reader Survey
blog and business.

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APRIL PRODUCTIVITY EQUATION Print this page.

1 = Didn't Even Come Close; 10 = Exceeded Goals

SALES 0 1 2 3 4 5 6 7 8 9 1 0

LIST-BUILDING 0 1 2 3 4 5 6 7 8 9 1 0

SOCIAL MEDIA ENGAGEMENT 0 1 2 3 4 5 6 7 8 9 1 0

CONTINUING EDUCATION 0 1 2 3 4 5 6 7 8 9 1 0

PRODUCTIVITY 0 1 2 3 4 5 6 7 8 9 1 0

Directions: Add up your scores and divide by 10. SCORE: / 10

MAKING SENSE OF YOUR SCORES

6-8
Average

8-10 You are focused, decisive, and practice minimalism. You


make decisions quickly and avoid analysis paralysis. You
say no to anything not related to your monthly goals.

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APRIL PRODUCTIVITY EQUATION Print this page.

HOW TO IMPROVE YOUR BUSINESS PRODUCTIVITY

EQUATION NUMBER

SALES: What went well this month and what can you do to make next month
even better?

LIST BUILDING

# of Joiners: # of Leavers:

Where is the majority of your leads come from? What can you do to improve that
# next month?

SOCIAL MEDIA ENGAGEMENT LEVELS

CONTINUING EDUCATION: What did you learn this month? What are you
planning to learn next month?

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APRIL HAPPINESS EQUATION Print this page.

1 = Didn't Even Come Close; 10 = Exceeded Goals

FAMILY LIFE 0 1 2 3 4 5 6 7 8 9 1 0

CAREER 0 1 2 3 4 5 6 7 8 9 1 0

FRIENDSHIPS 0 1 2 3 4 5 6 7 8 9 1 0

HEALTH 0 1 2 3 4 5 6 7 8 9 1 0

DAY-TO-DAY 0 1 2 3 4 5 6 7 8 9 1 0

Directions: Add up your scores and divide by 10. SCORE: / 10

MAKING SENSE OF YOUR SCORES

6-8
Average

8-10 You are focused, decisive, and practice minimalism. You


make decisions quickly and avoid analysis paralysis. You
say no to anything not related to your monthly goals.

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APRIL PRODUCTIVITY EQUATION Print this page.

HOW TO IMPROVE YOUR HAPPINESS EQUATION NUMBER

FIND A PARTNER IN JOY

This could be your significant other, a best friend, a sibling— basically anyone
who is up for new adventures—like trying out that hot yoga class, trying out a
new restaurant or checking out a new store.

Who was your partner in joy this month?

Who will be your partner in joy next month?

MAKE YOUR HAPPINESS EQUATION PLANS FOR NEXT MONTH

The more specific (an exact time, place or person) you can be, the more likely you
are to increase your happiness number.

I think that doing might be fun.

I think that spending time with might be

really wonderful. I have always wanted to try / do

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MAY

PLANNING
MAY MONEY GOALS

Use this chart to track actual income sources + amounts (i.e. book sales, 1:1
coaching clients, speaking gigs, digital product sales, affiliate marketing, etc).

$$ LEFT TO
MY INCOME SOURCES MY $$ GOAL $$ ATTAINED
CREATE

DDA

DDA

DDA

TOTAL ANNUAL TOTAL ANNUAL TOTAL ANNUAL

$$ GOAL $$ ATTAINED $$ TO CREATE

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MAY GOALS

List the top 7 things you want to accomplish this month (i.e. "I want to add 250
new subscribers to my mailing list," or "I want to do at least two Facebook live
streams," or "I want to write 10000 words of my book.")

CHECK OFF
MY GOALS: COMPLETED

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MAY PRODUCT PLAN WORKSHEET

Use this worksheet to brainstorm your product.

WHAT: PRODUCT TITLE + TAGLINE

Write down an attention-getting product title and tagline.

WHO: YOUR AUDIENCE WHEN: RELEASE DATE

How knowledgeable is your target When do you plan to launch


audience on this topic? this product?

BEGINNER

INTERMEDIATE

ADVANCED

HOW: PRODUCT STRUCTURE

How do you plan to organize your content for this product? Will you choose one
format or a combination?

HOW-TO / TUTORIAL MEMBERSHIP VIDEO

WORKBOOK WORKSHEETS LIVESTREAM

CASE STUDY CHECKLISTS WEBINAR / CALL

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MAY PRODUCT PLAN WORKSHEET

Use this worksheet to brainstorm your product.

PRODUCT NOTES

What one problem does this product solve for my audience?

What resource do I already have that can be used in the creation of this product?

Write down a few ideas for what you can cover / teach in this product.

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MAY PRODUCT CONTENT WORKSHEET

Use this worksheet to plan out your product content.

SECTION / MODULE 1

What is the title of your module?

Write a short description for this module:

Write 3-5 main points based on the learning objectives for this module:

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