Professional Documents
Culture Documents
boss planner
PLANNER
FOR CREATIVE ENTREPRENEURS
T I M E B U S I N E S S F R E E D O M . C O M
ALL RIGHTS RESERVED. No part of this planner may be
reproduced or transmitted in any form whatsoever, electronic, or
mechanical, including photocopying, recording, or by any
informational storage or retrieval system without express
written, dated and signed permission from the author.
First, I’m going to assume you prefer a 2-page layout that you plan to 3-hole
punch in a binder like below.
Print this as a 2-sided document. You will need a printer that has the ability to
duplex print, meaning that it can automatically print on each side in sequential
order. This means page one [the cover] will be on the front and page 2 [this page
before the one you’re reading right now] will be on the back.
Print only odd-numbered pages: 1, 3, 5, 7, etc. Re-feed these originals into your
printer blank page cartridge holder with the pages usually facing down and
upside down but check your printer to be sure as it varies. And then print the
even-numbered pages: 2, 4, 6, 8.
Choose a theme word or phrase to help you reframe your actions, goals, dreams
and attitude. Some examples are: surrender, balance, joy, focus, trust, patience,
peace, grace, love, healthy, courage, grateful, growth, release, etc.
Use the space below to write down your theme word, and the different ways that
you will incorporate into your business and life.
My word is...
List out your revenue goals, the amazing trips you plan to take, the incredible
network of friends you want to curate, the features of the dream house you want
to purchase, the hours you want to work, the hobbies you want to pick up, and
how you will take care of yourself.
AVATAR
MISSION STATEMENT
SWOT ANALYSIS
KEY ACTIVITIES
KEY RESOURCES
KEY PARTNERS
OVERVIEW
What 1-3 things do your clients struggle with the most? Could they be something
that you develop products and services around?
What new digital products and programs will you create and sell this year to
diversify your offerings and create additional revenue streams?
What new or improved 1:1 services or coaching programs will you offer this year?
CHA-CHING
What will your pricing structure look like this year for all your various offerings?
Will you be raising your prices?
Who will buy your offerings? Will you be serving the exact same market, or will
you shift towards a new ideal client?
How will you get paid? Will you need to invest in a robust shopping cart system?
Is it time for a merchant account?
SMART HUSTLING
How will your customers learn about your business? Will you invest in Facebook
Ads? Speak at events? JV with others?
How will you encourage more repeat buyers so you’re not always working so
hard to find new clients?
How will you encourage more referrals from your happy clients? Create and
implement a followup system?
SUCCESS
Number of Clients/Customers:
Annual Income:
Proposed Solution:
Use this chart to track your money goals for the year.
$$ LEFT TO
MY $$ GOAL $$ ATTAINED
CREATE
JANUARY
FEBRUARY
MARCH
APRIL
MAY
JUNE
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
DDA
DDA
DDA
PLANNING
JANUARY MONEY GOALS
Use this chart to track actual income sources + amounts (i.e. book sales, 1:1
coaching clients, speaking gigs, digital product sales, affiliate marketing, etc).
$$ LEFT TO
MY INCOME SOURCES MY $$ GOAL $$ ATTAINED
CREATE
DDA
DDA
DDA
List the top 7 things you want to accomplish this month (i.e. "I want to add 250
new subscribers to my mailing list," or "I want to do at least two Facebook live
streams," or "I want to write 10000 words of my book.")
CHECK OFF
MY GOALS: COMPLETED
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize your content for this product? Will you choose one
format or a combination?
PRODUCT NOTES
What resource do I already have that can be used in the creation of this product?
Write down a few ideas for what you can cover / teach in this product.
SECTION / MODULE 1
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 2
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 3
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 4
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
List 3-5 benefits that the potential lead will get if they sign up for your offer?
Brainstorm a few ideas for a low-cost product that you could offer. Use a product
you already have, or re-purpose existing content.
Brainstorm a few ideas for an upsell product that you could offer. Use a product
you already have, or re-purpose existing content.
Brainstorm a few ideas for a product that you could offer on the backend?
Will your offer have a deadline on this, or have it available all the time?
SALES MATERIALS
Brainstorm a few ideas for a free webinar/Facebook live you can host:
Brainstorm a few ideas for downloadables you can have created (i.e. ebooks,
reports, checklists, worksheets, tutorials, blueprints, etc.)
DETAILS
Product Name:
Launch Price:
Regular Price:
Revenue Goal:
New Affiliates:
New Leads:
New Sales:
NO
NO
What freebies will your affiliates be sharing? Video series, webinar, ebook, report,
checklist, etc. List them out in the box below.
Map out the dates your affiliates should promote during the leads contest, and
ideas for what they should do (i.e. email and social media post about the free video
series; share your takeaway from the video series; a personal aha around [topic of
video series] and the link to the free video series on social media and email).
Date:
Date:
Date:
Date:
Date:
Map out the dates your affiliates should promote during stage one, and ideas for
what they should do (i.e. email and social media post announcing the launch of
product and details of any bonuses they are offering; write and publish a review
of product with link; do a video or FB live talking about topic of product and how
the product has helped them, and share link).
Date:
Date:
Date:
Date:
Map out the dates your affiliates should promote during stage two, and ideas for
what they should do (i.e. email and social media post promoting the free
webinar; share a story about what they have learned from and share link to free
webinar; reminder email about the free webinar and why they’re not going to
want to miss it).
Date:
Date:
Date:
Date:
Map out the dates your affiliates should promote during close, and ideas for what
they should do (i.e. email about the deadline to buy and sales page link; share
your special bonuses and the deadline; do a video, blog, or FB live about the
amazing bonus package and the upcoming deadline to get it).
Date:
Date:
Date:
Date:
REVENUE RESULTS
NOTES:
List out the products / programs / services you are currently selling or will be
selling:
Choose one main theme (topic) for your products this month that you can build
all your content around (i.e. product creation, list building):
Now that you know your main topic, brainstorm at least 8 sub-topics to create
blog posts around:
How-To
(Tutorial / DIY /
Instructional)
List
(Best of / Top 5 /
What to Avoid)
Case Study
Personal Story
Resources
Review
Video
Guest Post
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize the post? Which of these post types will you post?
Write down a few notes about what you can cover in this blog post.
DETAILS
Meta tags:
TO DO:
SPELL CHECK
FEATURED IMAGE
SEO
CTA SET-UP
POST PROMOTIONS
FACEBOOK PINTEREST
TWITTER LINKEDIN
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize the post? Which of these post types will you post?
Write down a few notes about what you can cover in this blog post.
DETAILS
Meta tags:
TO DO:
SPELL CHECK
FEATURED IMAGE
SEO
CTA SET-UP
POST PROMOTIONS
FACEBOOK PINTEREST
TWITTER LINKEDIN
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize the post? Which of these post types will you post?
Write down a few notes about what you can cover in this blog post.
DETAILS
Meta tags:
TO DO:
SPELL CHECK
FEATURED IMAGE
SEO
CTA SET-UP
POST PROMOTIONS
FACEBOOK PINTEREST
TWITTER LINKEDIN
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize the post? Which of these post types will you post?
Write down a few notes about what you can cover in this blog post.
DETAILS
Meta tags:
TO DO:
SPELL CHECK
FEATURED IMAGE
SEO
CTA SET-UP
POST PROMOTIONS
FACEBOOK PINTEREST
TWITTER LINKEDIN
NOTES:
Email content:
Discounts / offers on
Discounts products / services that
you offer.
Industry-related
Infographics
infographics.
Secret tips/hacks
Quick Tips
forgetting things done.
Visually appealing
Branded
graphics with your
Graphics
website and logo.
Offer up a homework
Homework
assignment to help out
Assignments
your followers.
Behind-the-scenes
images of your
BTS
workspace, projects in the
works, etc.
Words of encouragement
Encouragement
for your followers.
Discounts/offers on your
Social-Only products/ services that
Promos are only for your social
media followers.
SALES 0 1 2 3 4 5 6 7 8 9 1 0
LIST-BUILDING 0 1 2 3 4 5 6 7 8 9 1 0
CONTINUING EDUCATION 0 1 2 3 4 5 6 7 8 9 1 0
PRODUCTIVITY 0 1 2 3 4 5 6 7 8 9 1 0
6-8
Average
EQUATION NUMBER
SALES: What went well this month and what can you do to make next month
even better?
LIST BUILDING
# of Joiners: # of Leavers:
Where is the majority of your leads come from? What can you do to improve that
# next month?
CONTINUING EDUCATION: What did you learn this month? What are you
planning to learn next month?
FAMILY LIFE 0 1 2 3 4 5 6 7 8 9 1 0
CAREER 0 1 2 3 4 5 6 7 8 9 1 0
FRIENDSHIPS 0 1 2 3 4 5 6 7 8 9 1 0
HEALTH 0 1 2 3 4 5 6 7 8 9 1 0
DAY-TO-DAY 0 1 2 3 4 5 6 7 8 9 1 0
6-8
Average
This could be your significant other, a best friend, a sibling— basically anyone
who is up for new adventures—like trying out that hot yoga class, trying out a
new restaurant or checking out a new store.
The more specific (an exact time, place or person) you can be, the more likely you
are to increase your happiness number.
PLANNING
FEBRUARY MONEY GOALS
Use this chart to track actual income sources + amounts (i.e. book sales, 1:1
coaching clients, speaking gigs, digital product sales, affiliate marketing, etc).
$$ LEFT TO
MY INCOME SOURCES MY $$ GOAL $$ ATTAINED
CREATE
DDA
DDA
DDA
List the top 7 things you want to accomplish this month (i.e. "I want to add 250
new subscribers to my mailing list," or "I want to do at least two Facebook live
streams," or "I want to write 10000 words of my book.")
CHECK OFF
MY GOALS: COMPLETED
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize your content for this product? Will you choose one
format or a combination?
PRODUCT NOTES
What resource do I already have that can be used in the creation of this product?
Write down a few ideas for what you can cover / teach in this product.
SECTION / MODULE 1
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 2
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 3
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 4
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
List 3-5 benefits that the potential lead will get if they sign up for your offer?
Brainstorm a few ideas for a low-cost product that you could offer. Use a product
you already have, or re-purpose existing content.
Brainstorm a few ideas for an upsell product that you could offer. Use a product
you already have, or re-purpose existing content.
Brainstorm a few ideas for a product that you could offer on the backend?
Will your offer have a deadline on this, or have it available all the time?
SALES MATERIALS
Brainstorm a few ideas for a free webinar/Facebook live you can host:
Brainstorm a few ideas for downloadables you can have created (i.e. ebooks,
reports, checklists, worksheets, tutorials, blueprints, etc.)
DETAILS
Product Name:
Launch Price:
Regular Price:
Revenue Goal:
New Affiliates:
New Leads:
New Sales:
NO
NO
What freebies will your affiliates be sharing? Video series, webinar, ebook, report,
checklist, etc. List them out in the box below.
Map out the dates your affiliates should promote during the leads contest, and
ideas for what they should do (i.e. email and social media post about the free video
series; share your takeaway from the video series; a personal aha around [topic of
video series] and the link to the free video series on social media and email).
Date:
Date:
Date:
Date:
Date:
Map out the dates your affiliates should promote during stage one, and ideas for
what they should do (i.e. email and social media post announcing the launch of
product and details of any bonuses they are offering; write and publish a review
of product with link; do a video or FB live talking about topic of product and how
the product has helped them, and share link).
Date:
Date:
Date:
Date:
Map out the dates your affiliates should promote during stage two, and ideas for
what they should do (i.e. email and social media post promoting the free
webinar; share a story about what they have learned from and share link to free
webinar; reminder email about the free webinar and why they’re not going to
want to miss it).
Date:
Date:
Date:
Date:
Map out the dates your affiliates should promote during close, and ideas for what
they should do (i.e. email about the deadline to buy and sales page link; share
your special bonuses and the deadline; do a video, blog, or FB live about the
amazing bonus package and the upcoming deadline to get it).
Date:
Date:
Date:
Date:
REVENUE RESULTS
NOTES:
List out the products / programs / services you are currently selling or will be
selling:
Choose one main theme (topic) for your products this month that you can build
all your content around (i.e. product creation, list building):
Now that you know your main topic, brainstorm at least 8 sub-topics to create
blog posts around:
How-To
(Tutorial / DIY /
Instructional)
List
(Best of / Top 5 /
What to Avoid)
Case Study
Personal Story
Resources
Review
Video
Guest Post
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize the post? Which of these post types will you post?
Write down a few notes about what you can cover in this blog post.
DETAILS
Meta tags:
TO DO:
SPELL CHECK
FEATURED IMAGE
SEO
CTA SET-UP
POST PROMOTIONS
FACEBOOK PINTEREST
TWITTER LINKEDIN
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize the post? Which of these post types will you post?
Write down a few notes about what you can cover in this blog post.
DETAILS
Meta tags:
TO DO:
SPELL CHECK
FEATURED IMAGE
SEO
CTA SET-UP
POST PROMOTIONS
FACEBOOK PINTEREST
TWITTER LINKEDIN
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize the post? Which of these post types will you post?
Write down a few notes about what you can cover in this blog post.
DETAILS
Meta tags:
TO DO:
SPELL CHECK
FEATURED IMAGE
SEO
CTA SET-UP
POST PROMOTIONS
FACEBOOK PINTEREST
TWITTER LINKEDIN
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize the post? Which of these post types will you post?
Write down a few notes about what you can cover in this blog post.
DETAILS
Meta tags:
TO DO:
SPELL CHECK
FEATURED IMAGE
SEO
CTA SET-UP
POST PROMOTIONS
FACEBOOK PINTEREST
TWITTER LINKEDIN
NOTES:
Email content:
Discounts / offers on
Discounts products / services that
you offer.
Industry-related
Infographics
infographics.
Secret tips/hacks
Quick Tips
forgetting things done.
Visually appealing
Branded
graphics with your
Graphics
website and logo.
Offer up a homework
Homework
assignment to help out
Assignments
your followers.
Behind-the-scenes
images of your
BTS
workspace, projects in the
works, etc.
Words of encouragement
Encouragement
for your followers.
Discounts/offers on your
Social-Only products/ services that
Promos are only for your social
media followers.
SALES 0 1 2 3 4 5 6 7 8 9 1 0
LIST-BUILDING 0 1 2 3 4 5 6 7 8 9 1 0
CONTINUING EDUCATION 0 1 2 3 4 5 6 7 8 9 1 0
PRODUCTIVITY 0 1 2 3 4 5 6 7 8 9 1 0
6-8
Average
EQUATION NUMBER
SALES: What went well this month and what can you do to make next month
even better?
LIST BUILDING
# of Joiners: # of Leavers:
Where is the majority of your leads come from? What can you do to improve that
# next month?
CONTINUING EDUCATION: What did you learn this month? What are you
planning to learn next month?
FAMILY LIFE 0 1 2 3 4 5 6 7 8 9 1 0
CAREER 0 1 2 3 4 5 6 7 8 9 1 0
FRIENDSHIPS 0 1 2 3 4 5 6 7 8 9 1 0
HEALTH 0 1 2 3 4 5 6 7 8 9 1 0
DAY-TO-DAY 0 1 2 3 4 5 6 7 8 9 1 0
6-8
Average
This could be your significant other, a best friend, a sibling— basically anyone
who is up for new adventures—like trying out that hot yoga class, trying out a
new restaurant or checking out a new store.
The more specific (an exact time, place or person) you can be, the more likely you
are to increase your happiness number.
PLANNING
MARCH MONEY GOALS
Use this chart to track actual income sources + amounts (i.e. book sales, 1:1
coaching clients, speaking gigs, digital product sales, affiliate marketing, etc).
$$ LEFT TO
MY INCOME SOURCES MY $$ GOAL $$ ATTAINED
CREATE
DDA
DDA
DDA
List the top 7 things you want to accomplish this month (i.e. "I want to add 250
new subscribers to my mailing list," or "I want to do at least two Facebook live
streams," or "I want to write 10000 words of my book.")
CHECK OFF
MY GOALS: COMPLETED
BEGINNER
INTERMEDIATE
ADVANCED
How do you plan to organize your content for this product? Will you choose one
format or a combination?
PRODUCT NOTES
What resource do I already have that can be used in the creation of this product?
Write down a few ideas for what you can cover / teach in this product.
SECTION / MODULE 1
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 2
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 3
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
SECTION / MODULE 4
Write 3-5 main points based on the learning objectives for this module:
Will you include a personal story, case study, or other examples to help get your
lesson across in this module? If so, what?
What actions or exercises will you have your clients do in this module?
List 3-5 benefits that the potential lead will get if they sign up for your offer?
Brainstorm a few ideas for a low-cost product that you could offer. Use a product
you already have, or re-purpose existing content.
Brainstorm a few ideas for an upsell product that you could offer. Use a product
you already have, or re-purpose existing content.
Brainstorm a few ideas for a product that you could offer on the backend?
Will your offer have a deadline on this, or have it available all the time?
SALES MATERIALS
Brainstorm a few ideas for a free webinar/Facebook live you can host:
Brainstorm a few ideas for downloadables you can have created (i.e. ebooks,
reports, checklists, worksheets, tutorials, blueprints, etc.)
DETAILS
Product Name:
Launch Price:
Regular Price:
Revenue Goal:
New Affiliates:
New Leads:
New Sales:
NO