Sprout 101

User Guide
Get started with Sprout Social's
all-in-one social management and
engagement platform.
 Dashboard
A group-level snapshot of networks, profiles and team. Access quick
links to key Sprout features such as webinars, mobile apps and ways to
contact us.

COMPOSE
MESSAGES TASKS FEEDS PUBLISHING LI STENI NG REPORTS

TO D O TODAY’ S P UBLI SHI NG

Open Tasks Open Approvals Scheduled Queued Sent

12 23 34 11 46
Go to Tasks Go to Approvals View Calendar View Queue View Sent

Daily Engagements

20

Sprout Help Center

15
Organize Your Account
10
Instagram Scheduling

5
Engage with Smart Inbox

Analyze Social Performance

0
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

APR Visit Help Center

FAC EBO O K TWITTER IN STAGRAM LI NKEDI N

SPROUT 10 1: USER G U I DE 01
 Settings
Access a variety of personal, business, profile, admin and feature-
specific settings to configure your Sprout account.

1 Connect a Profile: Add a new profile to a group 5 Business: Configure settings by group

2 Invite Users: Invite and assign users to groups, 6 Users & Social Profiles: Invite new members, add
profiles and permissions new profiles and manage user permissions and
access
3 Settings
7 Utilities & Goodies: Download Sprout’s mobile
4 Personal: Configure your personal Sprout account app and browser extension and learn keyboard
shortcuts

1 2 3

SETTINGS
MESSAGES TASKS FEEDS PUBLISHING LI STENI NG REPORTS
4 Personal Settings

Business Settings 5
Security
TO D O TODAY’S P UBLI S HI NG
6 Users & Social Profiles

Open Tasks Open Approvals Scheduled Queued Sprout Queue

Configure VIPs
12 23 34 11 Billing
Go to Tasks Go to Approvals View Calendar View Queue
Report Settings

Scheduled Delivery

Daily Engagements Tagging

Asset Library
20
Bots
15
Customer Care Settings

10 Publishing Settings

5
SUPPORT & RESOURCES
0
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30
Getting Started
A PR
Help Center
FAC EBO O K TWITTER IN STAGRAM LI NKEDI N

Download the Mobile App

7 Utilities & Goodies

What’s New in Sprout?

Chat With Us

Logout

SPROUT 10 1: USER G U IDE 02

 Messages
Sprout’s Smart Inbox is a unified stream of all your incoming messages.

1 Filters: Focus message stream by profile, message 3 Actions: Reply, Task, Tag, Like, Retweet*, Advanced
type and/or Brand Keyword Retweet*, Report as Spam, Email Message, Save
Message, Translate, Hide on Facebook†, Block
2 Tags: View messages organized by specific User†, Follow‡, Delete**
content type
*Specific to Twitter, †Specific to Facebook, ‡Specific to
Instagram, **Specific to Facebook & Instagram

COMPOSE
MESSAGES TASKS F EEDS PUBLISHING LI STENI NG REPORTS

Smart Inbox
I just love your products so much. Any franchise opportunites in the Smart Inbox 2
Saved Messages Chicagoland area?
My Inboxes Keenan S. > 2 minutes ago 1 F ILT E R S TAG S

Comment on Post: “We are happy to announce our...now open.”

Asset Library

Arnita H. > 3 minutes ago

Comment on Post: “We are happy to announce our...now open.”

103 Items remaining

from the past 90 days
Where can I find a list of your locations? I went to your website, but
couldn’t find anything . Hide Completed Items

npturner mentioned 1 hour ago 3

P R OF IL E S

Enjoy a daily (heavenly) cappuccino from

#nofilter

Discovered: shreya123 1 hour ago at

M E S SAG E T Y P E S

Mentions
Interesting article on the CEO of and how he
bit.ly/1wv2v0P

SPROUT 10 1: USER G U I DE 03
 Contact View
Contextual information and collaborative features inside unique views
of network users.

1 Networks: 3 Internal Notes

Twitter: Conversation History, Direct Messages,

4 Twitter Lists*
Tweets, Mentions, Followers and Following

Facebook: Conversation History, Private Message 5 Contact Details

History

*Specific to Twitter
Instagram: Comment History

LinkedIn: Comment History

COMPOSE
MESSAGES TASKS FEEDS PUBLISHING DI SCOVERY REPORTS

Viewing Katie Simnor’s History ESC

1 History 3
#designgoals
Tweets
Discovered: katiesimnor3 8 minutes ago
Direct Messages
Katie Simnor
Mentions I chatted with Katie at a recent business event and he’s a great @katiesimnor3
lead to follow-up with. 3
Followers
Kristin wrote a note 1 hour ago Chicago, IL
Following bmggroup.com

Followers Following
Awesome! Thank you so much for sharing that link 52
763 593
:)

katiesimnor3 replied to 2 days ago

Follower Status

follows you
@androidjoe88 yes! We have a list of all the openings at our
@MySproutSupport
coporate headquaters here: http://bit.ly/2kaqdgM

replied to katiesimnor3 2 days ago by Kristin

4 Twitter Lists

Question? Do you have any coporate job Contact Info 5

opportunities in the Chicago area?

katiesimnor3 replied to 2 days ago

SPROUT 101: US ER G U I DE 04
 Tasks
Assign incoming messages to specific users based on type.

1 Task Types: General Task, Sales Lead and 2 Task Status: Open, Closed and Assigned by Me
Support Issue

COMPOSE
MESSAGES TASKS FEEDS PU BLISHI NG LI STENI NG REPORTS

Open Tasks 2 All Tasks General Leads Support 1

Closed Tasks

All Tasks (Across Team)

Please let her know about...

location at O’Hare?
Allison > Peter Today at 09:56am
prissygal33 sent a day ago closed

Can you field this question?

service like Postmates?
Jill > Peter Today at 02:06am
Joel Smith sent a day ago closed

This information is not available...

fall? And when can I buy them??
Jonathan > Peter Yesterday at 10:10am
john_anderson6 sent a 2 days ago closed
COMPOSE
MESSAGES TASKS FEEDS PUBLISHING DI SCOVERY REPORTS

VIEWING TASK
Hmm, can you figure out...
closed this morning. Help!
Allison > Peter Yesterdat at 12:26pm
katiesimnor3 sent 2 days ago closed
TASK TY P E
Arnita Hayden
6 minutes ago
General Task 1
I tried to place my order but the
Sales Lead
website crashed. Help!
Support Issue

TAS K ACT I VI T Y Mark High Priority

Create Helpdesk Ticket
Would you mind following up with Arnita?
Assigned to Peter S. by Amy W. | 35 mins ago ASSIG N TO

Jen J. S.
Peter online
LE AVE AN ‘ I NT E R NAL’ COM M E N T
Justyn H. online
Your comment (viewable only to team members)
Amy W. online

Close Task SAVE & EXIT Darryl V.

Patrick C.

SPROUT 101: US ER G U I DE 05
 Feeds
Interact with Tweets from people you follow on Twitter, and find and
share content using Feedly.

1 Twitter Feeds: View profile feeds and lists 2 RSS Reader: View content feeds created in Feedly
to easily share content from third-party sources

MESSAGES TASKS FEEDS PUBLISHING LI STENI NG REPORTS

1 Twitter Feeds

Chemex Drip Device

8 minutes ago Share Close
2 RSS Reader
This is my go-to maker when brewing in excess of 800 ml. I have never
bought chemex filters, I use the Able Kone filter exclusively so far. The
Able Kone filter fits and works perfectly for a brew which is a nice
balance between French press and paper filter. Yes you still get fines
in your cup which I love for my first morning cup. I brew all pour overs
on my Hario scale this allows me to check dry weight and then tare for
the pour and use the built in timer on the scale. The Chemex is very
light and nicely balanced as compared to my porcelain Melita, which
because of the weight doesn't have that nice balanced feeling during
the brew process. The Chemex pours beautifully.

READ MORE SHARE C LO S E

2 hours ago

SPROUT 101: US ER G U IDE 06

 Publishing
Plan and publish social content with advanced publishing tools.

1 Calendar: View and plan scheduled content 5 Needs Approval: Approve or reject submitted
messages
2 Sprout Queue: Queue content to be shared on
certain days and at certain times 6 Rejected: View rejected messages

3 Drafts: View drafted content not yet scheduled or 7 Asset Library: Store images used for published
queued for publishing messages

4 Post via RSS: Automatically publish content via an 8 Notifications: View Instagram posts that have
RSS feed been shared or the status of your push
notification for publishing

COMPOSE
MESSAGES TASKS F EEDS PUBLISHING LI STENI NG REPORTS

Week of February 19 List Week Month DATE RANGE

1 Calendar

02/19/2017 03/19/2017
Find Content

Sprout Queue 2 7 8 9 10 11 12 13 7 8 9 10 11 12 13 7 8 9 10 11 12 13
FI LTERS TAGS

3 Drafts SU N 19 MO N 20 TUE 21 WED 22 THU 23 FRI 24 SAT 25

PROFILES
Post via RSS 4 8:43AM 8:04AM 8:54AM
Refine tags list
Enjoy a cup of Should a Good morning,
5 Needs Approval marketing exe... everyone! :)

Rejected 6
7 Asset Library

Notifications 8
9:30AM 9:21AM 9:15AM
Flash sale! Why live Holiday
Bring in your streaming... Marketing
receipt after... Guide

MESSAGE T YPES
10:43AM 10:02AM 10:18AM 10:30AM

We have a new Yum! Wake up Interested in Queued Messages

line of snacks... this morning working at flavor
with a... Sprout... revealed... Scheduled Messages

Sent Messages

EXPORT

SPROUT 10 1: USER G U IDE 07

 Compose
Draft, schedule, queue or publish messages from all your connected
networks and profiles.

1 Post Options: Apply Facebook and LinkedIn
audience targeting
2 Upload Media: Upload from your computer or
choose an image from the Asset Library
4 Add Tags: Categorize messages by tag
5 Queue: Add to Sprout Queue
6 Schedule: Post on a specific day and time

3 Message Approval: Assign an approver 7 Draft: Save your message draft

MySproutCoffee Sprout Coffee Co. Sprout Coffee Co. Sprout Coffee Co.

We will be running a sale this Friday for half off drinks purchased
after 3pm!
1 2 3 4

140

Publish Now SE ND

Publish Now
Send content immediately.

Sprout Queue
5 Autoschedule using the Queue or ViralPost to
fill engagement gaps.

Schedule Manually
6 Schedule time-specific promotions or
marketing campaigns.

7
Save as Draft
Draft content for future use.

SPROUT 101: US ER G U I DE 08
 Reports
Analyze social performance and share presentation-ready PDFs.

1 Reports Home: Access a variety of network, 2 Report Builder: Create customized reports using
internal and cross-channel reports Sprout’s existing data and report modules

COMPOSE
MESSAGES TASKS FEEDS PU BLISHI NG LI STENI NG REPORTS

1 Reports Home

Your Reports

Internal Reports

Cross-Channel Group Twitter Profiles Twitter Comparison

Build Report Understand growth Track profile performance Compare your profile to
Twitter and health of your to determine the impact of competitors to see how
social profiles. Twitter content. you stack up.
Facebook

Instagram

LinkedIn Pages

Advocacy Reports
Twitter Listening Facebook Pages Facebook Competitors Engagement
Customize Branding
Analyze brand or campaign Analyze Facebook page Compare your profile to Analyze response rates
keyword usage over time to data at a granular level for competitors to see how and times to benchmark
examine trends. deeper insights. you stack up. goals.
COMPOSE
MESSAGES TASKS FEEDS PUBLISHING LI STENI NG REPORTS

Reports Home ADD WI DGETS

Twitter
2 Your Reports
Custom Facebook Report Cancel SAV E Facebook
Create New
Team Granular Task
levelPerformance
data for Acme Inc. Trends Instagram Profiles
Track your team’s social Analyze Tasks usage and Gain insight to what is being Determine the impact of Facebook Activity Overview
Custom Facebook Reportwith publishing
performance completion between teams said about your brand and Instagram content by
and task metrics. and team members who is saying it. analyzing your activity. Audience Growth
Custom Instagram Report Facebook Activity Overview
Publishing Behavior
Daily Report
Top Posts

Internal Reports
1,328 606 399 Page Impressions
Impressions Engagements Link Clicks
Video Performance
Cross-Channel
Audience Engagement
Twitter
Demographics
Facebook
Audience Engagement Facebook Stats by Page
Instagram
ENGAGEMENT COUNT Instagram
LinkedIn Pages
400
Group
Advocacy Reports

300
Customize Branding

200

100

SPROUT 101: US ER G U IDE 09

Social Media Engagement,
Advocacy & Analytics Solutions
Sprout Social offers social media management, analytics and
advocacy solutions for leading agencies and brands, including
Hyatt, GrubHub, Microsoft, Uber and Zendesk. Available via web
browser, iOS and Android apps, Sprout’s engagement platform
enables brands to more effectively communicate on social
channels, collaborate across teams and provide an exceptional
customer experience.

Bambu by Sprout Social, a platform for advocacy, empowers

employees to share curated content across their social networks
to further amplify a brand’s reach and engagement.

Headquartered in Chicago, Sprout is a Twitter Official Partner,

Facebook Marketing Partner, Instagram Partner Program
Member, LinkedIn Company Page Partner and Google+ Pages
API Partner.

Get your team set up at sproutsocial.com.