Professional Documents
Culture Documents
RES1 The e-service provides me with what I want or QR1 - Aye Smart Store provides me with what I want
require or require.
RES2 I think that the e-service is reliable QR2 - I think that the service of Aye Smart Store is
reliable.
RES3 The e-service can be adapted to meet my needs QR3 - The service provided by Aye Smart Store can
be adapted to meet my needs.
RES4 The e-service helps me to save time QR4 - Aye Smart Store helps me to save time.
RES5 I’m satisfied with the quality of the e-service QR6 - I am satisfied with the result quality provided
result by Aye Smart Store.
Online Shopping Service Quality (OSSQ)
(Rehman et al., 2022)
-The transactions from e-stores are error-free. QR5 - The transactions from Aye Smart Store are
error-free.
SYS1 The e-service website has a clear structure QS1 - The app has a clear structure.
SYS2 I like how the e-service website or app looks QS2 - I like how the app looks like.
like
SYS3 I’m satisfied with the quality of the e-service QS6 - I am satisfied with the system quality of Aye
technical level Smart Store.
System Availability
(Rita et al., 2019)
SA1. When I use the website, there is very little QS4 - When I use the facilities, there is very little
waiting time between my actions and the website's waiting time between my actions and its response.
response.
SA2. The website loads quickly. QS3 – The app loads quickly.
SA3. The website takes a long time to load. (R)
Online Shopping Service Quality (OSSQ)
(Rehman et al., 2022)
-While solving the issues of customers, QC2 - While solving the issues of customers,
sincerity is shown by the e-retailers. sincerity is shown by the customer service
representatives.
-The transactions from e-stores are error-free.
-E-stores have adequate security for online
transactions.
-The online stores give prompt services to the QC5 – Aye Smart Store gives prompt support
customers. to the customers.
-The “Frequently Asked Questions” page QC3 – The guide in app and store addresses
often addresses my questions/queries/ my problems.
problems
Security
SC1. I feel safe in my transactions with the QP3 – I feel safe in my transactions with Aye
online shop. Smart Store.
Privacy
PR1. I trust the online shop to keep my
personal information safe.
PR2. I trust the website administrators will
not misuse my personal information.
PR3. It protects information about my web-
shopping behavior.
Online Shopping Service Quality (OSSQ)
(Rehman et al., 2022)
-E-stores have adequate security for online QP5 - Aye Smart Store have adequate security
transactions. for online transactions.
-The online stores give prompt services to the
customers.
-E-retailers are always willing to help the
customers.
-E-stores are never too busy responding to
their customers’ requests.
-I feel secure while providing sensitive
information for e-purchases.
-I feel a low risk of e-purchasing.
-I can depend on the e-retailers.
-The purchase from the e-retailer is good
buying.
-E-stores often provide their contact details.
-E-stores often provide their customer chat
services.
-Customer service representatives of e-stores
can conveniently be contacted.
-E-stores often offer a variety of language
(e.g., Urdu/English) options.
-The “Frequently Asked Questions” page
often addresses my questions/queries/
problems
INF3 I’m satisfied with the quality of QI6 - I am satisfied with the information
information e-service provides quality that Aye Smart Store provides.
Perceived Information Quality of Reviews
(Lee, 2018)
IQ1. The information on the website is pretty QI2 - The information shared in app is pretty
much what I need to carry out my tasks. much what I need to complete my shopping
process.
IQ2. The website adequately meets my QI3 - The information shared in the store
information needs. adequately meets my information needs.
-Using X-Store can improve my shopping PU1 - Shopping in Aye Smart Store can
convenience improve my shopping convenience.
-Using X-Store can improve my shopping PU2 - Shopping in Aye Smart Store can
efficiency improve my shopping efficiency.
-I think shopping at the X-Store would not PE1 - I think shopping at Aye Smart Store
expend much of my energy would not expend much of my energy.
-I may use X-Store frequently in the future A2 - I may shop in Aye Smart Store frequently
in the future.
.
References
Lee, Y. (2018). Impacts of Sociability on Perceived Information Quality of Customer Reviews for Online
Shopping Sites. International Journal of Contents, 14(2), 16-23.
Rehman, A. U., Bashir, S., Mahmood, A., Karim, H., & Nawaz, Z. (2022). Does e-shopping service quality
enhance customers’ e-shopping adoption? An extended perspective of unified theory of
acceptance and use of technology. PLOS ONE, 17(2), e0263652.
https://doi.org/10.1371/journal.pone.0263652
Rita, P., Oliveira, T., & Farisa, A. (2019). The impact of e-service quality and customer satisfaction on
customer behavior in online shopping. Heliyon, 5(10), e02690-e02690.
https://doi.org/10.1016/j.heliyon.2019.e02690
Vatolkina, N., Gorbashko, E., Kamynina, N., & Fedotkina, O. (2020). E-Service Quality from Attributes to
Outcomes: The Similarity and Difference between Digital and Hybrid Services. Journal of Open
Innovation: Technology, Market, and Complexity, 6(4), 143. https://www.mdpi.com/2199-
8531/6/4/143
Wang, I. C., Liao, C.-W., Lin, K.-P., Wang, C.-H., & Tsai, C.-L. (2021, 2021/07/28). Evaluate the Consumer
Acceptance of AIoT-Based Unmanned Convenience Stores Based on Perceived Risks and
Technological Acceptance Models. Mathematical Problems in Engineering, 2021, 4416270.
https://doi.org/10.1155/2021/4416270