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Sr No Company name Contact number Email ID

1 Wow Skin Science 91-80-42896000 support@buywow.in

2 Boat 022-6918-1920 info@imaginemarketingindia


3 Beardo 7818000555 support@beardo.in

4 The man company 9667031212 care@themancompany.com

5 Nestle India +91 124 238 93 00 communication@innestle.com

6 Britannia Industries 080-37687100 feedback@britindia.com


Limited
7 M caffeine 9357933933 woot@mcaffeine.com

8 Dabur India Limited 1800-103-1644 daburcares@dabur.com

Hatsun Agro Product


9 044-24501622 secretarial@hap.in
Limited
10 Nakoda Group of 0712 277 8824 info@nakodas.com.
Industries

11 GRM Overseas Ltd +91-972964 7000 info@grmrice.com

12 Vadilal Industries (022) 26170201 info@vadilal.ne


13 LT Foods 91-124-3055100 ir@ltgroup.in

14 Emami Limited  +91-33-6613 6264 contact@emamigroup.com

Himalaya Food
15 International Limited +91 1145108609 contact@himalyainternational.com

16 Flex Foods +91-135-2499234  info@flexfoodsltd.com


17 Anjani Foods Limited +91 40 4033 4848 info@anjanifoods.in

 info@amritcor
18 Amrit Corp. Limited  0120-4506900
p.com

19 Heritage Foods 040 – 2331 8090 hfl@heritagefoods.in

20 Bajaj Consumer Care 2561631 Complianceoffice@bajajconsumer.com


Limited
Perfetti Van Melle
21 0124 - 5084271 consumercare@in.pvmgrp.com
India Pvt. Limited

Pidilite Industries
22 22822708 Investor.relations@pidilite.co.in
Limited

23 Pran Beverages 1800-121-4899 pbilcrd@pbil.in


(India) Private Limited
Procter and Gamble
24 Hygiene and Health +91 22-24942113 einward.ris@kfintech.com
Care Ltd. (P&G)

Reckitt Benckiser
25 1800 102 7245. indiahelp@rb.com
India Limited

Rohit Surfactants
26 91-512-2221201-05 info@rsplgroup.com
Private Limited
SC Johnson Products
27 0008-0044-05150 _
Pvt. Limited

 nagarajulade
28 Stove Kraft Limited 91-6364914202 @stovekraft.co

TATA Consumer
29 033-22813779  investor.relations@tataconsumer.com 
Products Limited
United Biscuits Pvt.
30 011- 46000580 ubconsumerservices@pladisglobal.com
Limited

31 Vedantu 1800-120-456-456 bondwithus@vedantu.com

32 VST Industries 27688000 Investors@vstind.com


Limited
Wipro Consumer Care
33 +91 (80) 28440011 crm.wcclg@wipro.com
and Lighting Limited

34 Sun Pharma (+91 22) 4324 4324 sunpharma@linkintime.co.in

35 Cipla +91 22 24826000 contactus@cipla.com


36 Dr Reddy's +91-4049002900 shares@drreddys.com
Laboratories

37 Divi's Labs +91 (40) 6696 6300 mail@divisiaboratorie.com

38 Byju's 9241333666 support@BYJU's.com

39 Unacademy +91 8585858585 help@unacademy.com


40 Zoom Car 8068975666 _
NAME: AADARSH PAND

No. of employees Admin/HR Most selling product

Gulnapsa Apple Cider vinegar


196 Parwin shampoo

180 earphones and speakers


200 Junki Mehta Beard and hair growth Oil

Ankur
150 Shabarwal De tan face gel

Anurag
7649 Maggi
Patnaik

4480 Arindam good day


Chakraborty
sachin
154 jotriwal coffee body scrub

TRIPTI
7740 BHARDWAJ Dabur Chyawanprash

prakash
 5,148 Arun Icecreams
shettigar
1245 Prashant sesame seeds
Gore

30 Rohit Garg almonds

1000 Ravi S. icecreams


Srivastava
1068 Pankaj daawat rice
Sharma

Kaushik Fair and Handsome


25,000+ Ghosh Fairness Creams

2200 Vipul Thakor chips

428 Rajiv Gairola Processed Mushroom


Lakshman
137 confectionery
Eti

160 Amit Pathak edible oils

Dheeraj
3000 milk
Tandon

1000 Dipankar hair oil


Ghosh
Ritu
514 Chocoliebe Eclairs Plus
Kochhar

6064 Rahul Sinha fevicol

578 Chandan soft drinks


Chakroborty
488 Srinivas PM ariel

Prakash
2918 air wick
Sharma

Vivekanand
173 nirma
Yadav
Santosh
1000 mosquito repellent
Sharan

608 Deepa V non stick cookware

Amit
2689 tea
Chincholikar
Rajender
329 biscuits
Kuma

NCERT syllabus live


1000 Babu Vittal
classes

784 Ishita cigarettes


Bardhan
Rajesh
5000 santoor
Sahay

Over the counter


36000 Dr. Sapna medications such as
Purohit
Revital, Volini etc

Oral liquids and nasal


25000 Srirup Sircar
sprays
23000 Namrata Venusia cream, Glimy
Gill 

17000 Satyanaraya Antidepressent,


na Muppalla antineoplastics

Subscriptions for primary


3500 Deeptha AR and pre-primary class
students

Deepshikha Online live tutorials.


1000 Sharma Learner app
250 Ashish Roy Car Rental
ADARSH PANDEY

Least selling product No.of users of the most selling product

_ 100 million

cables 500 million


hair wax 90 million

Hair oil 1million

milk sachets 700 million

cakes 900 million


lip scrub 700 million

Dabur Pudin Hara 200 million

IBACO 600 million


karonda 200 million

clove 600 million

_ 600 million
ready to heat rice 900 million

Hair Medicine Anti


Hairfall Shampoo 200 million

jerky 200 million

fish products 500 million


pizza 200 million

_ 700 million

_ 900 million

_ 500 million
rolls 100 million

_ 900 million

_ 500 million
_ 500 million

_ 100 million

_ 700 million
_ 300 million

_ 100 million

_ 100 million
_ 500 million

_ 30 million

_ 200 million
_ 600 million

_ 700 million

_ 100 million
_ 50 million

_ 50 million

_ 30 million

_ 30 million
_ 130 million
No. of users of the least selling product Promotional strategy

It promotes its product on


various social media
_ platforms also through
print, television, ads

Primary promotional
activities include Television
90 million advertisement,
newspaper, magazines,
billboard, hoardings
different types of media
20million and online platforms for
promoting a product.

brand uses all sources of


promotion like Tv,
20 cr newspaper, online ads,
etc. 

The main options for


promoting products that
Nestle uses include
giveaways and free
200 million
samples or discount
products when purchasing
a particular quantity of its
products.

heavily relies on radio


200 million messaging and TV
advertisements to attract
its customers.
promote the brand on
20 million socail media through
actors

Dabur already holds on to


print and television
advertising and recently is
20 million planning to take over
digital media as a medium
for advertising its
products.

TV, online, billboards, print


100 million
media
50 million TV, online, billboards, print
media

TV, online, billboards, print


500 million
media

They have their


_ promotions in magazines
and newspapers
100 million TV, online, billboards, print
media

 It promotes using healthy


100 million mix of print, television and
digital medium. 

TV, online, billboards, print


20 million media

TV, online, billboards, print


20 million media
TV, online, billboards, print
200 million
media

TV, online, billboards, print


_
media

TV, online, billboards, print


_
media

_ TV, online, billboards, print


media
They spend heavily on TV
advertising. They also
advertise through
newspapers and
100 million
magazines. Perfetti Van
Melle have their digital
presence through Twitter,
Instagram

Pidilite also spend a lot on


their sales and marketing
department. Since
Pidilite’s products are low
_
involvement products,
Pidilite create brand
awareness by educating
intermediaries  

_ TV, online, billboards, print


media
Procter & Gamble
capitalizes heavily on the
online media and insists on
“attraction strategy”.
Under
_ this advertising policy, the
company insists on
creative ads and heavy
advertising. It has deals
with celebrities for its
advertisements. 

As the products are mainly


in FMCG sector, it has used
all the promotional media
_
available (print, broadcast,
billboards and hoardings,
digital). 

TV, online, billboards, print


_
media
TV, online, billboards, print
_
media

_ TV, online, billboards, print


media

TV, online, billboards, print


_
media
TV, online, billboards, print
_
media

Promotional activities are


done mainly thorugh TV
_
advertisemnts and through
social media platforms.

_ _
promotions in its
marketing mix primarily
includes advertisements
on Television for the
_
consumer durable goods.
Billboards and placards are
also sometimes put up at
strategic locations. 

Sun Pharma carry out


_ various television ads ad
also spreads awareness
through print medias.

. The biggest promotion is


done through the
accolades brought to
company in several fields
_
by widely recognised and
reputed institutions
around the world in
several years.
Dr. Reddy’s Laboratories
have a team of sales
_ representatives who
connect with the
distributors and the
customers. T

The promotional strategies


_ are mainly done through
awards and accreditations.

The commercial
advertisements shown in
_ between TV shows form
the major part of
promotion.

Depicts it as a free and


easily understandable way
_ of learning. TV
advertisements also form a
core part.
_ social media
Marketing strategy Pricing strategy

It has implemented an
aggressive marketing The company has adopted
strategy and has taken premium pricing policies for
advantage of any luxurious products and
promotional medium reasonable pricing for the
available to sell its middle-class segment
products

manufactures a wide
variety of products in its
marketing mix product competitive pricing strategy
strategy.
marketing strategy Products are found to be 5-
revolved around to-10% below the average
connecting modern India price of its competitor
with its culture products.

it does sponsorship
activities, it uses brand
The company follows a low-
ambassadors and a
variety of advertising cost strategy to lead the
position in the market.
campaigns such as the
use of celebrity speakers

To market its products Pricing for Nestlé products


effectively, Nestle uses
changes gradually to reflect
several channels, which inflationary changes in the
include broadcast, print,
economy and the company
direct marketing, in store
display and promotion, does not actively use price
as a marketing strategy 
coupons, and advertising.

Britannia’s marketing and


social media campaigns
are more focused on low price
connecting taste,
nutrition, and moments
of life.
uses all types of media has a wide product range in
like TV, online, billboards, a competitive market and
print media etc in its hence has a diverse price
marketing mix. range.

Dabur’s marketing
strategy aims at
continuing its brand
The price of the different
image by providing a
products of Dabur is
variety of products and reasonable to the people of
using print media and
every class.
sales promotion for
reaching out to its
customers. 

differentiated target
low price
strategy
mass market strategy low price

mass market strategy competitive pricing strategy

They have their presence As Vadilal belongs to the


on television media on FMCG category of
different channels like companies, the pricing
SONY, ZEE and other strategy is competitive in
international channels. nature
mass market strategy low price

Advertisements are
shown on television
channels like Star Plus, One of the major reasons of
success of Emami is
Zee Cinema, Sony TV, providing products which
Colors and many more
are value for money.
along with sports channel
for maximum coverage.

mass market strategy low price

mass market strategy low price


mass market strategy low price

The pricing strategy in its


marketing mix is highly
mass market strategy
dependent on the
competitors

mass market strategy competitive pricing strategy

The company divides the


population based on
characteristics like age,
gender, income group,
region, family size, price
The company follows a low-
sensitivity, loyalty, cost strategy to lead the
personality attributes,
position in the market.
and lifestyle.  It employs a
combination of
demographic and
geographic segmentation
methods.
The pricing strategy in its
marketing mix is highly
mass market strategy
dependent on the
competitors

differentiated target Pidilite being the market


leader enjoys high pricing
strategy
power in all segments.

The company follows a low-


mass market strategy cost strategy to lead the
position in the market.
Procter & Gamble keeps
a competitive pricing policy
for such products and hence
product innovation maintains a pricing range
that is quite near to the
prices of the competitor’s
products

Reckitt Benckiser has


adopted the value based
pricing as a part of its
mass market strategy
marketing mix and are kept
at optimal level and at the
consumer's perception level.

product innovation competitive pricing strategy


pricing approach based on competitors

product innovation competitive pricing strategy

mass market is targeted


the Tata Group follows a
by influencer marketing,
digital marketing differential pricing strategy
pricing approach low price to gain leadership

As mentioned, the
marketing strategy is
done mainly through Mainly depicts the product
for school level students and
digital platoforms such as
Youtube, Instagram etc. for each syllabus different
subscriptions are available.
Currently they are
In order to attract more
mareting their product customers, free live demo
through TV advertisemnts
in between sports classes are provided.
leagues.

_ low price
Wipro’s products and
services pricing policies in its
product innovation
marketing mix is as
widespread as its offerings.

Sun Pharma has been


catering to various
The pricing policies followed
therapeutic sectors
inclusive of neurology, by Sun Pharma is on par with
the major competitors in its
diabetology, psychiatry,
marketing mix. T
cardiology, respiratory
etc.

Cipla offers vast and Cipla products are pocket


varied range of products friendly for its customers
and medicines in its and has managed to reduce
marketing mix product the prices of several vital
portfolio. drugs in the market.
Dr Reddys offer generic
medicines, branded
The cost of generic
formulations,
pharmaceutical medicines is kept reasonable
due to the operational
ingredients, biologics,
specialty products and excellence of Dr Reddys.
new chemical entities.

They provide highly


customized technical
solutions to Big Pharma
for their needs which competitive pricing strategy
include late life cycle
APIs, registered starting
materials and advanced
intermediates.

The marketing is done


Various packages are
mainly through digital provoded to the customers
platoforms mainly social
as subscriptions - the
media platoforms and as customers being students
advertisements in various
and their parents.
sports leagues.

It follows an aggressive Subscription fees are levied


on competitive
marketing strategy,
examinations. The career
Unacademy makes oriented examnination
extensive use of digital
trainings form their core
marketing business
_ Digital marketing Statergy
Vision Mission

Sustain ITC's position as


one of India's most To enhance the wealth
valuable corporations generating capability of the
through world class enterprise in a globalising
performance, creating environment, delivering
growing value for the superior and sustainable
Indian economy and the stakeholder value
Company's stakeholders

boat products in every Enriching quality of life


home and workplace. everyday, everywhere.
access to affordable and
innovative mens To be the best brands in
mens selling products
products

Concentrate on To be the best brands in


consumer preferences mens selling products

To be a leading,
competitive, Nutrition, Nestlé is the world's leading
nutrition, health and
Health and Wellness
Company delivering wellness company. Our
mission of "Good Food,
improved shareholder
Good Life" is to provide
value by being a consumers with the best
preferred corporate
citizen tasting

We encourage our
people to work in cross Our Core Emphasis Across
functional teams with a Portfolios Is On Healthy,
concerted aim of sharing Fresh And Delicious Food.
knowledge.
Our values guide our actions and how we behave in
our everyday business. Our values are the DNA of our
organization, immersed in every member across
hierarchies and geographies.

"Dedicated to the health & well being of every


household"

Develop & Implement a


world class OSHE
framework by leveraging
To be the Nationally
leadership commitment and
Admired OSHE Leader in
stakeholder engagement
the Agro industry space. and create a safe and
productive non polluting
workplace.
We shall attain to be one of
We strive to be a chosen the best Transformer
company by our manufacturing companies
stakeholders as the through Continuous
manufacturer of Energy Innovation, Custom Centric
Efficient, Superior Quality Policies, Employee Skill
Development, Investment .

We at GRM have been delivering this priceless


experience since 1978. Our passion for quality
coupled with innovation along with our technical
expertise creates an ecosystem that delivers the best
of the best food products for a variety of end-users.

We aspire to multiply our business functions and


introduce new products while reaching out to
untapped markets and clients in the coming years.
We are also considering inorganic growth of the
company by way of mergers with national &
international associations as well as acquisitions in the
long run.
We at LT Foods, believe To enable sustained
progress and to enhance
that nature will continue
to nurture us until we as consumer delight, we
continue to expand our
a species continue to
breathe and live. footprints in health and
convenience food

To contribute whole
heartedly towards the
Making people healthy environment and society
and beautiful, naturally integrating all our
stakeholders into the
Emami family

Himalaya Food Company To serve wholesome and


aims to be a food giant delicious food while keeping
not only in India but the well being of our
globally, by staying tru to customers, employees,
is values, not farmers and the community
compromising on its a priority; through ethical
standards conduct, environmentally

The concept and mission of Flex Foods can be


summed up in one old cliche “You are what you eat”. 
to be the premier bakery in the region and the best
pastry shop!

we believe that business can be built only on trust and


confidence. Confidence of the people, who deal with
us as customer, suppliers, business associates,
shareholders/investors and, of course, employees
who work for the company and shape its destiny.

Delighting every home with Fresh & Healthy products


and empowering the Farmer

“Harness our heritage of 90 years and combine it with


leading-edge scientific knowledge to bring innovative,
high-quality products for consumers across the world
to help them get more out of life.”
We at Perfetti Van Melle
We will enhance our develop, manufacture and
world leadership in market high-quality and
confectionery by creating innovative products for our
value for consumers consumers through the
through innovation and efficient use of our
gratifying high-quality resources and in
products. collaboration with our
business partners

To Be The Most
Innovative Research and
Technical Competence Invite, invest, and embrace
Center for Sustaining talented people and
“Innovation-Driven” scientists for great
Growths for Pidilite challenges ahead
Group of Companies
globally.

At PRAN, we believe you should enjoy what you eat


and still be able to live a healthy life. That is why we
are dedicated to making the food that people love
even better.
Taken together, our Purpose, Values and Principles
are the foundation for P&G’s unique culture.
Throughout our history of over 180 years, our
business has grown and changed while these
elements have endured, and will continue to be
passed down to generations of P&G people to come.
Our Purpose unifies us in a common cause and
growth strategy of improving more consumers’ lives
in small but meaningful ways each day. It inspires
P&G people to make a positive contribution every
day.

At RB, our vision is a world where people are healthier


and live better. Our purpose is to provide innovative
solutions for healthier lives and happier homes. And
this starts with our people: we want our people to
thrive and be able to be at their best at work and at
home

To be a part of consumer’s daily life by giving them


best value for money through well researched and
ever evolving excellent products
We believe that the fundamental vitality and strength
of our worldwide company lies in our people, and we
commit ourselves to Maintain good relations among
all employees around the world based on a sense of
participation, mutual respect and an understanding of
common objectives

Our mission is to set up the


next generation of products
Is to be recognized as a with the highest quality
leading kitchen
standards through a
appliances company qualified team. We provide
across the globe by
a unique experience for our
creating an impact on the customers in the field of
environment using
integrated kitchen
sustainable products appliances. Also, to
while reducing the
enhance our customer
carbon footprint for our
clients around the world. experience & satisfaction by
supplying the best products
and services.

To build better lives and Passionately growing and


thriving communities innovating every day
A leading international baked snack business, part of
pladis which combines three centuries of baking and
confectionery expertise by bringing together its iconic
Godiva, McVitie’s and Ulker brands.

The vision at Vedantu is to reimagine and evolve the


way teaching and learning have been happening for
decades. By combining quality teachers, engaging
content and superior technology we are able to
create a superior learning experience for students and
aid in their outcome improvement, which is unlike
any offline experience.

Our vision is one of sustained Growth that delivers


Excellence with Innovation, built on a foundation of
Trust laid down over a hundred years
To earn our clients' trust  and maximize the value of
their business by providing solutions that integrate
deep industry insights, leading technologies and best
in class delivery process.

Sunology, a combination of Sun and Ideology is the


way of life at Sun Pharma. Humility, Integrity,Passion
and Innivation forms their core values. Mission is to
represent their promise to their stakeholders by
keeping quality, reliability, trust, consistency and
innovation

Cipla consistently Cares for Life and delivers on its


commitment to all our stakeholders- patients,
regulators, customers, partners, employees, investors
and community.
To accelerate access to affordable and innovative
medicines.

They create value for all stakeholders by


manufacturing high quality Generic APIs, Custom
synthesis of APIs & Intermediates along with
Nutraceutical Ingredients to the Global
Pharmaceutical & Nutraceutical industry through
sustainable leadership in chemistry.

To make quality content and expert teachers more


accessible. Their aim is to become one of the most
preferred education technology platforms across the
globe

Democratise access to high quality education


To provide easy and comfortable rides

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