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Nutan Kopuri combines philanthropy with

fashion in new business, Philocracy


By Kara Fedurek
For JOUR 2311

Nutan Kopuri, a junior interest in math and study


studying finance at Ohio State finance with the aspiration of
University, has combined his starting his own business one
passions for charity and day. That day came sooner
entrepreneurship by creating than expected when Kopuri
the clothing brand Philocracy. and his friend, Rakesh
With his small business he Murugesan, decided to start
Nutan Kopuri launched his
hopes to support lesser-known clothing company Philocracy, Philocracy with Kopuri as the
which will partner with non-
non-profits around the president of the company and
profits to raise money to help
Columbus area. the community. Kopuri hopes Murugesan as the executive
to raise awareness for local
Philocracy launched director.
charities in the Columbus area
on Dec. 17, 2020, with the through collaborations. Photo Murugesan met Kopuri
courtesy of Rakesh Murugesan.
goal of partnering with non- when the two were juniors at
profits around the Columbus Philocracy is Kopuri’s Dublin Jerome High School,
area to produce clothing lines. first business; however, it’s by which is northwest of

All the profits from the no means his first time Columbus. Now, as juniors at
collaboration lines will go to practicing community service. OSU, they co-lead their own
the non-profits they partner In high school, Kopuri often company. “It’s been really
with. The initial launch line, volunteered at the Columbus, great working with him,”
released on Sept. 17, has no Ohio chapter of PURE Youth, Murugesan said, “He’s been
non-profit partner. Kopuri a non-profit that provides instrumental with Philocracy.”
wanted to get all his beginner underserved communities The two students found
mistakes out of the way before around the globe with better the inspiration for Philocracy
putting a non-profit’s education resources. from Buckeyethon, a non-
reputation at risk. When it came time to profit organization run by OSU
decide on college plans, students that donates money
Kopuri decided to use his
raised from its annual dance deeper meaning and a deeper winning, or me winning. At the
marathon to the Nationwide story,” said Kopuri. end of the day, it’s about
Children’s Hospital. Kopuri Streetwear’s ability to tell Philocracy winning,” Kopuri
and Murugesan discussed the stories through clothing is explained.
idea of starting their own what made it and philanthropy Kopuri isn’t certain of
philanthropy business and such a good match. With Philocracy’s future. As with
decided to combine it with one fashion, Philocracy can tell the any new, small business, it
of Kopuri’s passions, stories of the non-profits it could fail within months, or it
streetwear fashion. “It was just partners with and create could become massively
a very excited text stream on distinct pieces. successful and change the
iMessage,” Murugesan said. Garnering attention and community for the better.
interest in the fashion aspect of The company’s first
the business has proven to be collaboration will be with Life
the most difficult part of Smart Education, a Columbus
launching Philocracy. “We based non-profit that develops
need people to know that we’re education programs for
not a philanthropy clothing underserved youth. The
company. We’re a clothing program is a great help to
company that does those born without the
philanthropy,” Kopuri said. privileges that many in
For him, the fashion is just as Kopuri’s hometown grew up
important as the collaboration. with.
Kopuri shows off his streetwear
style on Ohio State University’s As a leader, Kopuri’s “There are a lot of
campus. Photo courtesy of main goal is to make wealthy, privileged people in
Sriharsha Deavela.
Philocracy the best it can be, Dublin,” Kopuri said, “and I
Kopuri’s appreciation
and that is how he approaches think it’s important that they,
for fashion was crucial in
disagreements between board and other privileged people,
starting Philocracy.
members. Kopuri believes that see that they can help others
“Streetwear is all about
it’s important that the members with their wealth and
wearing products that aren’t
don’t take anything too privilege.”
just material. They have a
personally. “It’s not about you

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