Professional Documents
Culture Documents
4. These media reach target audiences using airwaves as the transmission medium.
Examples of these are radio and television.
a. Visual Media b. Broadcast Media c. Text Media d. Multimedia
5. It is the art and technique of arranging the visual component of the written word.
a. Typography b. Infographics c. Calligraphy d. Graphic Design
6. The producer decided to shoot during sunset to highlight the end of life. What
type of codes does it represent? a. Symbolic Codes b. Written Codes c.
Technical Codes d. Media Codes
7. Due to the involvement of the main cast in an accident, the producer decided to
revise the flow of the story. What type of convention does it show?
a. Form Conventions b. Story Conventions c. Technical Conventions d. Genre
Conventions
8. It refers to the various interpretations that the text suggests to the audience.
a. Connotative Meaning b. Denotative Meaning c. Media Language d. Media
Producer
9. They are the people who initiate, plan, and produce media texts.
a. Audience b. Media Directors c. Media Producers d. Stakeholder
10. This type of convention refers to how the types of media codes are expected to
be arranged.
a. Form Conventions b. Genre Conventions c. Story Conventions d. Technical
Conventions
11. It refers to the various interpretations that the text suggests to the audience.
a. Connotative Meaning b. Denotative Meaning c. Media Language d. Media
Producer
13. It is the process of developing visual media like food labels and billboards.
a. Caricatures b. Text media c. Photography d. Graphic Design
14. It is the process of looking into the demographics (age, gender, social status,
etc.) and psychology (values, beliefs, attitude) of the audience.
a. Audience Analysis b. Media Product Planning c. Media Research d.
Product Analysis
16. The monitoring of the audience before, during, and after the production of the
media text is called _________ .
a. Audience Analysis b. Audience Foreknowledge c. Audience Placement d.
Audience Research
17. Which of the following media can be used for live presentation?
a. Print media b. Multimedia c. Broadcast media d. All of the above
21. In your research paper, you want to include someone’s findings. As an MIL
student, what will you do to do this right?
a. Just include the findings, anyway they won’t know it at all.
b. Include the findings and put your name as the author of the work.
c. Include the findings and make sure to include the name of the author as one of
your sources.
d. As an MIL student, I am not supposed to use somebody else’s work.
22. Jade wanted to know about the weather specifically the update on Super
Typhoon Karding. What is the best thing that she must do?
a. She will ask her classmate.
b. She will post question to Facebook.
c. She will go to the website of PAG-ASA.
d. It is not possible to do the task.
25. They refer to the people or organizations that share the same interests or
intentions.
a. Audience b. Media Directors c. Media producers d. Stakeholders
26. What type of convention is shown when the audience are left emotional when
the ending of the movie falls opposite from their expectation due to the death of the
main character?
a. Form Conventions b. Story Conventions c. Genre Conventions d.
Technological Conventions