MODULE 2

ENTREPRENEURSHIP AND ICT

I. IDENTIFYING BUYERS & BUYERS

4 Types of Entrepreneurs
1. The Lifestyle Entrepreneur
 Passionate
 Out of passion and habit.

2. The Social Entrepreneur

 Leaders
 Not to earn profit but to create improvement in the society.

3. The Serial Entrepreneur

 Founders
 Always come up with great new ideas

4. The Solopreneurs
 The one
 Manage the operation alone

A Good Seller
1. The passion is real.
2. Practicality vs. impracticality.
3. Win-win process.
4. The customers.
5. The products & services.
6. The needs & wants.
7. The Strategies.

A Good Buyer
1. Keen observer.
2. Well-informed buyer.
3. Mindful reader.
4. Clever buyer.
5. Strategic Buyer.

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II. PRODUCING MARKETABLE PRODUCTS

Inventory
 A complete list of items such as property, goods in stock.

Costing
 It is one of the most important parts when pricing products and services. It
involves close monitoring of expenses, development of products and services,
and its implementation.

1. List of ingredients
2. Operating expenses
3. Computation for the selling price
4. Self-Evaluation
 Marketability
 Appearance
 Price
 Ingredients
 Health

III. CLASSIFYING NONPRINT ADVERTISEMENT

 Advertising -is defined as the use of multimedia (audio or video)or internet
sources to promote or sell products & services.
 Advertisement-also called as “Ad” is a term that refers to the actual presentation
of the message.

Advertising is important because :

1. It is a good technique for sales promotion .
2. It is a good way to inform the public.
3. It increases business sales.

Nonprint advertisement is a promotion of services & products through the use of internet
and other technological devices.
1. Radio
2. Television
3. Website & mobile ads

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IV. CALCULATING DATA USING MS EXCEL

Formula performs operations, calculations, and analysis.

Function or built-in function refers to the ready-to -use formulas that can be accessed
by simply highlighting specific parts of the worksheets.
Example:
1. Sum
2. Average
3. Minimum
4. Maximum
5. Count

Borders & Shading-simply click the border on the ribbon tab.

Merging Cells -To merge and combine cells , highlight the specific cells and then click
Merge on the Ribbon group.

Cell Alignment

Numbers Format

V. MAKING PRESENTATIONS USING MS POWERPOINT

Parts of MS PowerPoint
1. Thumbnail
2. Slide
3. Animation or transition pane

Inserting Objects
1. Video
2. Sounds
3. Picture
4. Text