BUSINESS WRITING

What is Business Writing?

Ans: Business writing is a type of writing that seeks to elicit (express) a business
response.
It’s a purposeful piece of writing that provides relevant information to help a
reader know
something or do something. It must be substantive, clear, correct, and easy to
scan.

Business Writing Should be Purposeful.

There are two primary questions to ask every time we begin a document (or email)

1: Who is my reader?
We have to understand our reader to match the information They need.

2: What do I want my reader to know or do.

If we can’t answer either of these questions, stop. There is no purpose to what you
are about to write, so it’s not business writing.

Substance must be both accurate and relevant

The most important element in the business writing is the information it conveys.

If there are content gaps, incorrect information, irrelevant information, or the same
information is repeated in different spins, the document will fail. Even if the words
and grammar are beautiful and correct, the document will fail.

In business Writing, Write to Express, Not to Impress.

The goal is to transmit information to reader, so business writing requires clear

language to help a reader understand information easily. Writing clearly is one of the
harder aspects of business writing. Clear writing requires skill.

No one in business wants a longer document. In business, required skills are ability
to extract what is significant, synthesize and write clearly.

No one can become a good business writer without first being taught how to develop
a thoughtful, well organized essay. We can’t or synthesize until we understand how
to write cohesively and develop a concept. Business writing is on top academic
writing.
Good business writing is harder to write than good academic writing.
Grammar and Sentence Structure Must be Correct.

Good grammar shows both attention to details and skill.

A grammar era is unprofessional. Good grammar is the convention language uses to
help us communicate in a common language. It does matter.

Easy to Scan

Business readers are busy and cannot read everything. To help with this information
overload, business documents must be easy to absorb. This means:

 No long paragraphs.
 Use lots of wh