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  • Dynamic Creative

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    HasyaZakirah
    13 views3 pages
    The document outlines different campaign, ad set, and creative configurations for dynamic creative advertising. It includes three models - ABO, CBO/UTU, and ABO B - each with different numbers of campaigns, ad sets, and creatives. The campaigns will target Malaysian audiences between 25-60 years old, using video/image creatives with copywriting and calls-to-action. Detailed targeting and exclusion options are also specified.

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    Original Title

    DYNAMIC CREATIVE

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    The document outlines different campaign, ad set, and creative configurations for dynamic creative advertising. It includes three models - ABO, CBO/UTU, and ABO B - each with different numbers of campaigns, ad sets, and creatives. The campaigns will target Malaysian audiences between 25-60 years old, using video/image creatives with copywriting and calls-to-action. Detailed targeting and exclusion options are also specified.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    13 views3 pages

    Dynamic Creative

    Uploaded by

    HasyaZakirah
    The document outlines different campaign, ad set, and creative configurations for dynamic creative advertising. It includes three models - ABO, CBO/UTU, and ABO B - each with different numbers of campaigns, ad sets, and creatives. The campaigns will target Malaysian audiences between 25-60 years old, using video/image creatives with copywriting and calls-to-action. Detailed targeting and exclusion options are also specified.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    DYNAMIC CREATIVE

    ADSET 1 (RM60)
    1 CAMPAIGN ADS Creative 1
     Audience 1 Ex Audience 2  Dynamic ON
     25-60  Gunakan 3 Video atau Gambar
     Malay & English All  Copywriting
     Malaysia Ex Sabah, Labuan &  CTA
    Sarawak
     Male & Female
    ABO MODEL A  Detail Targeting Expansion
    OFF
    (1-1-1)
    ADSET 1 (RM60) ADS Creative 2 (duplicate)
    (1-2-2)
     Audience 2 Ex Audience 1  Dynamic ON
     25-60  Gunakan 3 Video atau Gambar
     Malay & English All  Copywriting
     Malaysia Ex Sabah, Labuan &  CTA
    Sarawak
     Male & Female
     Detail Targeting Expansion
    OFF
    ADSET 1
    1 CAMPAIGN ADS Creative 1
     Audience 1 Ex Audience 2 & 3  Copywriting
    (RM60)  25-60  CTA
     Malay & English All  Video/ Gambar
     Malaysia Ex Sabah, Labuan &
    Sarawak ADS Creative 2
     Male & Female
     Copywriting
     Detail Targeting Expansion
     CTA
    OFF
     Video/ Gambar
    CBO/UTU MODEL B
    (1-2-4) ADSET 1 ADS Creative 1
     Audience 1 Ex Audience 2 & 3  Copywriting
    (1-3-6)  25-60  CTA
     Malay & English All  Video/ Gambar
     Malaysia Ex Sabah, Labuan &
    Sarawak ADS Creative 2
     Male & Female  Copywriting
     Detail Targeting Expansion  CTA
    OFF  Video/ Gambar
    ADSET 1 (RM60)
    1 CAMPAIGN ADS Creative 1
     Audience 1 Ex Audience 2  Video/ Gambar
     25-60  Copywriting
     Malay & English All  CTA
     Malaysia Ex Sabah, Labuan & ADS Creative 2
    Sarawak  Video/ Gambar
     Male & Female  Copywriting
    ABO MODEL B  Detail Targeting Expansion  CTA
    OFF
    (1-1-2) ADSET 2 (RM60) ADS Creative 1
    (1-2-4)  Audience 2 Ex Audience 1  Video/ Gambar
     25-60  Copywriting
     Malay & English All  CTA
     Malaysia Ex Sabah, Labuan &
    Sarawak ADS Creative 2
     Male & Female  Video/ Gambar
     Detail Targeting Expansion  Copywriting
    OFF  CTA

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