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LOVELY PROFESSIONAL UNIVERSITY

Academic Task-II

Name of the faculty member: Dr Aarti Sharma

Course Code: MGNM 846 Course Title: Design Thinking

Class: MBA Term: V

Max. Marks: 30 Date of Allotment: 22/9/2022 Date of Submission: 5-10-2022

Project / Exercise: By the group

Objectives of Academic Topic Details –Employee Experience Evaluation Expected


Activity & Design Thinking Parameters outcomes

To give an exposure Topic Details: Students need to contact As per selected Students will
to students to gain the customer as well as the expert in the employee thinking be able to
insights of area of their product designed along with issue/topic student develop and
design thinking to sufficient documentation and preparing will implement the
proactively identify the IP application for the same after 1) Contact the outcomes of
opportunities and completing the prototyping and testing customer and get design
create programs that stage. feedback on the thinking
support innovation and new product. through these
idea generation. Make sure (10 Marks) rubrics.
no similar technology 2)Reflect on the
should exist. If it does, a feedback and
comparative analysis has to incorporate the
be added along with changes as suggested
innovation and logic. with documentation
Individual student should be and present group
presenting his contribution wise in the class (10
in the task after testing and marks
customer feedback along 3) Prepare an IP
with the IP application. filing application
regarding all the
detailed salient
features of their
product.( 10 Marks)

Note: Prepare a group-wise report and presentation and submit it


Groups will be allocated as per students’ choice of the product so far in the class (max: 5)

RUBRICS FOR ASSIGNMENT EVALUATION

Category Exemplary Marginal Unacceptable


Customer contact documentation 10 Marks 6 Marks 0-3 Marks
and feedback on the product.
Reflect on the feedback and 10 Marks 6 Marks 0-3 Marks
incorporate the changes as suggested
with
Real documentation
time applicationand present group 10 Marks 6 Marks
of product IP and 0-3 Marks
feedback
Standard Template for Academic Tasks (22231)

Academic Task Number: 2


Course code: MGNM 846
Date of allotment: 22/9/2022 Course title: Design Thinking
Date of submission: 05/10/2022 Maximum Marks:
30
Academic Task Type: Group

Question Question Statement Course Bloom’s Marks per


Number Outcome level Question
Developing and testing the CO6 L6: Create 10
product with feedback
CO5 L3: Apply 10
Reflect on the feedback and
incorporate the changes as
suggested with documentation and
present group wise
Real time application of product IP CO3 L4:Evaluate 10
and feedback

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