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irtual communities and social networks, an analytical sociological vision

2021/03/15 2021/02/22 2021/01/18

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Abstract

This study aims to try to diagnose the seriousness of recent pandemics and speci cally Coro-
na virus, by highlighting the role of awareness campaigns carried out by the youth institutions
as a public institution charged with raising awareness and prevention of diseases and social
pests, supervising the preparation of awareness messages addressed to target audiences and
selecting appropriate means of communication to implement them in a timely manner and with
the possibilities available, which con rms the need to assess the success or failure of these me-
dia campaigns in achieving the goals set in advance, in order to discover a citi en Strength and
weakness to reach media campaigns with speci c objectives and strategies based on sound
scienti c foundations that t the composition of Algerian society.

Key words Media campaigns- awareness - prevention- Corona pandemic )Covid 19(

imene.mekideche@univ-bejaia.d / 1
mohamedkarim.araibia@univ-bejaia.d / 2

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