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In this case study results of a survey con ducted by American Management Association on 16
key business issues are discussed. North American corporations believe that they may face these
problems in future. The highest ranking go to customer service,quality,control,acquiring new
technologies ,innovations product development, business partnership and team-based approach.
The lowest raking issues include political lobbying, reliance on consulting services and foreign
language training.
The point which is to be noted is that even the lowest ranking g issues received minimum 5 score
pn a scale from 1-10.According to this case study these results are of North American
Corporations but are similar to corporations from 36 countries.
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profits per automobile were was high and American automakers were strong. Later on American
automakers ceded the small-car market to japan because of low profits per car. Another example
is provided by Sears which was unable to understand the kind of change in consumer preferences
and WALMART replaced it as the nation’s top marketeer.
The third reason for business failure is the use of heavy debt.worldcom, one of the world’s
largest telecommunication companies, got bankrupted in 2002
Sometimes the company is unable to respond to new and major competitive challenges. this is
what happened to general motors and IBM.
Lastly a company may fail as a result of strikes and conflicts arising from unhappy workers.
This study source was downloaded by 100000857659851 from CourseHero.com on 11-21-2022 23:44:29 GMT -06:00
https://www.coursehero.com/file/23002699/case-study/
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