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14
14.1 Introduction
513
514 Descriptive Analysis in Sensory Evaluation
a panel consensus space for interpretation. Whereas several studies (Dairou &
Sieffermann 2002; Delarue & Sieffermann 2004; Dehlholm et al. 2012a) have
shown that the product space is fairly robust when using the flash profile
method, interpretation of the sensory space may be more difficult. In this chap-
ter we will give an overview of the flash profile method and place it in a more
general context of methods dealing with individual vocabularies in descriptive
sensory analysis.
14.2 Theoretical Framework
Sensory terminology
Same Different
Consensus Correspondence
Stimulus distinctions
People use sensory attributes for People use different sensory attributes
Same
People use same sensory attributes People differ in sensory attributes and
for different distinctions distinctions
concluded that the flash profile could discriminate between products as well as
the conventional profiling method. However, the semantic structure was more
complex for the flash profile method. In another study on fruit jams (Dairou &
Sieffermann 2002), where the product differences were rather obvious, a similar
conclusion was reached. The flash profile was significantly faster than conven-
tional profiling, fairly robust and thus lowered the cost of the evaluation. Other
studies have shown similar findings (Blancher et al. 2007; Dehlholm et al. 2012a).
14.3.1 Aim
The flash profile aims to provide a rapid and reliable sensory profile of a set of
products according to their major sensory differences. The method relies on indi-
vidual vocabularies and comparative assessments to shorten the time needed to
perform the analysis.
14.3.2 Panel
The flash profile was originally developed to be carried out by experienced pan-
ellists. The panel could be sensory experts and/or professionals who have well‐
established sensory experiences with the products. For the number of subjects,
the original flash profile method used eight panel members (Dairou & Sieffermann
2002) but later applications of the method reported 6–12 panel members to be
sufficient (Albert et al. 2011; Delarue & Sieffermann 2004; Dehlholm et al.
2012a), whereas Delarue (2014) stated that a panel of 4–5 members is the mini-
mum to yield a stable configuration on sensory product differences.
Recent studies have also explored the application of the flash profile method
with consumer panels. In these studies, 24–50 consumers were considered suf-
ficient (Moussaoui & Varela 2010; Varela & Ares 2012, 2014). Depending on the
objectives of the study, the number of consumers could even range to 200
(Ballay et al. 2006). Consumer panels, however, require special explanation on
the use of the method and instruction on using product attributes. The interpre-
tation of the attribute space from consumer panels may also be difficult due to
the extensive and unclear use of sensory terminology.
14.3.3 Process
A schematic overview of the main steps in the flash profile method is given in
Figure 14.1. The sessions typically take place in computerized sensory booths
without interaction with the other panel members. A whole product set is pre-
sented simultaneously to the panel after they are given a brief outline of the test
procedure.
In the first session, each subject creates his/her own provisional list of attrib-
utes when confronted with the series of stimuli/products. The subjects are asked
to list the sensory characteristics that best describe the differences between the
Flash Profile Method 517
Figure 14.1 Schematic overview of the steps in the original flash profile method.
samples and are instructed to avoid the use of hedonic terms. To assist in vocabu-
lary development, the subjects are instructed to group terms according to sense
modality such as appearance, sound, t exture, taste, etc. They can re‐examine the
products as often as they wish and take as much time as they need. Subjects are
instructed to pause between exposures to the stimuli/products to minimize carry‐
over effects such as adaptation. The attribute generation process lasts about
30–45 min and involves assessment of all the samples. The time spent will vary
depending on the number and kind of products to be evaluated.
In a subsequent session, a pooled list of all generated attributes is provided
to the subjects. They are allowed to modify their own list accordingly to make
sure that all relevant dimensions are included by checking the respective
samples. A break will be necessary for the panel leader to update the individual
vocabularies.
In the final sessions the subjects rank the samples according to their own
vocabulary one attribute at the time in order of the perceived level of intensity.
The original flash profile method suggests three replicate sessions (Dairou &
Sieffermann 2002). This repetition step has also been carried out in FCP studies
to enable evaluation of panel performance (Costell et al. 1995; Deliza et al.
2005). But the number of replicates may vary depending on the type of stimuli/
products. The number of samples to be evaluated with the flash profile method
also varies and will determine the number of replicates to be used. The method
allows for ties, that is, allocating the same rank number to samples that have the
same perceived intensity.
Selection of Sensory
subjects profiling
Figure 14.2 Schematic overview of the steps in an extended flash profile method for acoustic
panels proposed by Lorho (2010).
was the investment of slightly more time for developing and defining the indi-
vidual vocabularies. This circumvents the main shortcoming of the flash profile
method of the use of attributes with limited interpretative value. Nevertheless,
the IVP method still benefits from faster speed, less cost and not being limited to
trained panels, compared to traditional descriptive analysis. The IVP approach
(Lorho 2010) is schematically presented in Figure 14.2. The steps involved are
familiarization with the stimuli, two sessions on individual attribute elicitation
and a training phase for vocabulary refinement. The method has been success-
fully introduced for sound quality evaluations.
Another alternative to the flash profile is ranking descriptive analysis (RDA),
proposed by Richter et al. (2010). This method utilized a consensus vocabulary
and ranking of samples with a relatively large trained panel. The RDA method
involves four steps:
1 selection of the most frequently observed attributes
2 definition of the selected attributes by the panel
3 development of a consensus evaluation procedure with the panel
4 ranking of the samples for all the selected attributes in one replicate session.
In this way, RDA can be considered as a compromise between the flash profile
and QDA. Despite the larger number of assessors required, RDA has the advan-
tage of lower costs due to the requirement for fewer sessions than QDA. Similar
to the flash profile, a limited number of samples can be included in RDA, because
of the ranking exercise. The idea of applying a ranking test instead of scaling in
the description of a product has been suggested by Rodrigue et al. (2000).
Name: Jack
Attribute 1: Sweet
1 C 2.5 4 5 B 6.5
Low D E A G F High
Attribute 2: Floral B
1 D 3 E 5.5 7
Low A G F C High
Attribute 3: Banana
1 A 2.5 D 4.5 6 7
Low B G E F C High
Figure 14.3 Example of a flash profile ranking sheet and data coding (only three attributes are
represented).
Assessor 1
Product Sweet Floral Banana …
A 5 1 2.5
B 6.5 3 1
C 2.5 7 7
D 1 3 4.5
E 2.5 5.5 4.5
F 6.5 5.5 6
G 5 3 2.5
Σ 28 28 28
Figure 14.4 Example of a data table with rank numbers from a flash profile corresponding to
the ranking sheet in Figure 14.3. The rank numbers are presented here for only one replicate.
For products with equal rank positions (tied samples), a mean rank value is
given. An example is given in Figure 14.4 showing a data table with rank
numbers corresponding to the ranking sheet in Figure 14.3. In this way indi-
vidual matrices for each assessor (products × attributes) are built. In case rank
numbers are assigned manually into data tables, the sums of the rank values for
each attribute should be identical (see Figure 14.3).
Sweet
Product
Replicate 1 Replicate 2
A 4 5
B 6.5 6.5
C 2.5 1.5
D 1 1.5
E 2.5 3
F 6.5 6.5
G 5 4
Figure 14.5 Example of a Spearman’s test result when evaluating the panellists’ reproducibility
between two replicates. The Spearman rank correlation coefficient is: r = 1 – 6 × Sum (V2) / (N ×
(N2 – 1)). V is the differences between the ranks of both variables: V = Rank (R1) – Rank (R2);
N is the number of products. In this example, r = 0.9375.
numbers over the replicates. The flash profile data thus consist of blocks of vari-
ables with different sizes, one block for each assessor. However, the GPA can also
be run on the separate data sets of the replicates. The results from the GPA are
divided over different dimensions with decreasing importance. As a validation
tool, GPA uses a permutation test as diagnostic, by comparing the experimental
configuration with a random configuration. Only GPA results with configura-
tions deviating in the permutation test should be given interpretation. The first
two dimensions of the GPA are often sufficient to show the consensus configura-
tion for the samples and the correlation space for the attributes.
An alternative way of analysing flash profile data is by multiple factor analysis
(MFA) (Dehlholm et al. 2012a). MFA (Escofier & Pagès 1994) is in this case based
on PCA as the data are quantitative and allow grouping of the variables and sam-
ples. MFA on flash profile data will give a similar result as GPA. However, GPA
seems to be better suited for finding the optimal consensus space in individual
scaling data. As a consequence, it may give somewhat higher explained variance
than MFA. Both GPA and MFA analyses can be done, for instance, in Senstools
software (OP&P), XLSTAT (Addinsoft) and R (Ihaka & Gentleman 1996; R
Development Core Team 2010) using the functionality of the add‐on packages
SensoMineR and FactoMineR. The code for running GPA using FactoMineR has
been reported by Varela and Ares (2014). The code for running MFA with confi-
dence ellipses, for example showing the 95% probability ellipses around the sam-
ple scores, has been reported by Dehlholm et al. (2012b). XLSTAT provides
tutorials on how to run GPA and MFA. The program runs as an add‐in for
Microsoft Excel.
It must be noted that the flash profile rank data are ordinal in nature, mean-
ing that the distances between rank numbers do not necessarily correspond to
the differences in perceived intensities between the samples. A sample may be
much higher in a sensory intensity than all the other samples, but receive only
a rank number that is one integer higher. For the interpretation of the results
from the data analysis, one should bear this in mind.
There are no problems with matching panellist schedules as each session can be
arranged individually. All the samples are prepared before the sessions and the
subjects have all the samples at the same time. In practice, this means that the
experimenter does not need to be present.
A third advantage of the flash profile method in comparison to the conven-
tional profiling methods is the representation of diverse viewpoints by the sub-
jects. They choose their vocabulary according to their own sensitivity and
perception. The combination of each subject description reflects different points
of view depending on the importance given by the subject to each sensory
modality. This combination may enrich the sensory description of the product.
However, in some cases it may be difficult for the panel to evaluate all the
samples simultaneously due to fatigue. This is a limitation of the method but in
practice, 10 or more samples can be tested, depending on the kind of stimuli/
products. For instance, Tarea et al. (2007) reported a flash profile with six trained
assessors who successfully examined the sensory texture of 49 samples of pear
and apple purées. However, it is worth noting that the subjects declared that the
task was really tedious. In this particular case, the assessors used 4–7 attributes
and the rankings were found easy because of diversity of the product set.
Other limitations of the flash profile may arise in cases where precise tem-
perature control over the samples is needed or when evaluating the stability of
products over time, due to the need for simultaneous sample presentation.
Compared to conventional profiling where terminology is not a major concern,
the flash profile could also lead to difficulty in interpretation of sensory charac-
teristics, due to a large number of terms and lack of definitions and evaluation
procedures. Furthermore, the flash profile t erminology may not be easily reused
by another panel, which is easier in conventional profiling where the panel is
trained with reference standards for sensory attributes.
In cases where sensory attributes of products need to be correlated to instru-
mental measurements, it is unclear whether to recommend the use of the flash
profile. Lassoued et al. (2008) successfully correlated the instrumental texture
of bread with the flash profile using MFA to combine the data sets. Also, a
recent study showed that flash profile analysis of Stilton blue cheese with dif-
ferent levels of yeast inoculum could be used to correlate to volatile analysis
using partial least squares regression (Price et al. 2014). However, such
approaches deserve careful consideration. At present, there is not enough evi-
dence to suggest that the flash profile can be used as an alternative for
conventional profiling in such correlation studies. In particular, the lack of sen-
sory definitions and focus on the main sensory differences may lead to impre-
cise and incorrect interpretation. As shown by Dehlholm et al. (2012a) in their
study on liver paté, the flash profile provided the best discrimination among fast
sensory profiling methods (sorting, Global Napping® and Partial Napping®), but
still missed important information on sample differences, which were perceived
using conventional profiling.
524 Descriptive Analysis in Sensory Evaluation
14.3.8 Applications
The flash profile has been applied to many different food products, including
jams (Dairou & Sieffermann 2002), dairy products (Delarue & Sieffermann
2004), commercial fruit purées (Tarea et al. 2007), jellies (Blancher et al. 2007),
bread (Lassoued et al. 2008), hot beverages (Moussaoui & Varela 2010), lemon
iced teas (Veinand et al. 2011), fish nuggets (Albert et al. 2011), liver paté
(Dehlholm et al. 2012a), meat (Ramírez‐Rivera et al. 2012), carrot snacks (Dueik
et al. 2013), blue cheese (Price et al. 2014), chocolates (Rezende et al. 2015) and
wine (Liu et al. 2016). Also, it has been successfully applied for non‐food prod-
ucts such as hall acoustics (Lokki et al. 2011).
Many applications of the flash profile have been reported and it has become
clearer in which situations the method is particularly well suited. In cases where
a precise sensory definition of the products is not needed, but flexibility and
rapidity of test results are demanded, the flash profile has the advantage above
conventional profiling, for instance, when working with products with a short
shelf‐life, or when fast product insights are in demand in the early stages of
product development. But when quicker results are needed, other methods like
projective mapping may be preferred.
14.4 Case Studies
14.4.1.1 Sample
The cheese samples were prepared from kvark (1% fat; 12% protein; Arla
Foods, Denmark) which was manually smoked in small portions in a table
smoker at 30 °C. Different wood types (beech flakes, common alder and hay),
additive (fresh orange peel or not) and smoking times were chosen to span a
space for measuring sensory differences (Table 14.2).
Furthermore, for each replicate session of the flash profile, two production
batches from the same smoking treatment (3 min) were included (common
alder with orange peel (CP3‐1 and CP3‐2)). This was done to assess the variation
due to batch production, since the reliability of the benchtop smoking process
was unknown.
14.4.1.2 Method
A trained sensory panel consisting of six subjects (three men and three women)
participated in the test. The sensory panel followed a standard flash profile pro-
tocol with two replicated sample evaluations.
The flash profile was conducted in three sessions where all of the nine sam-
ples were presented. In the first session, the assessors were given an explanation
about the procedure. Then, all assessors were asked to list the sensory character-
istics that best described the differences among the samples and were instructed
to avoid the use of hedonic terms. The process of attributes generation lasted
around 30 min. After a short break the assessors were given a pooled attribute
list derived from all panel members on the whiteboard. They were allowed to
modify their list by adding or deleting the attributes. In the final two sessions,
assessors were required to rank the cheese samples according to their own
updated attribute list in the sensory booths. They needed to place the code of
samples on a line scale anchored at the left side representing low and right side
for high. Ties were allowed.
Sample code Wood type Smoke additive Smoking time Batch number
(minutes)
C1
1
B1
Dim 2 (13%)
B3
0
H5
BP3
C3
HP3
CP3-1 CP3-2
–1
–2
–3 –2 –1 0 1 2 3
Dim 1 (33%)
Figure 14.6 GPA consensus product map of the flash profile analysis of smoked fresh cheese.
Sample codes: B, beech wood smoke; C, common alder smoke; H, hay smoke; P, orange peel
smoke additive; 1, 1 min smoking; 3, 3 min smoking; 5, 5 min smoking; codes 3‐1 and 3‐2
signify batch replicates for smoking at 3 min.
Flash Profile Method 527
BP3). Smoking with hay for 5 min gave a similar effect as smoking for 3 min for
beech and common alder, which was expected due to the lower smoke conden-
sate onto the cheese. Furthermore, the smoking time of 1 min versus 5 min for
beech and common alder smoking was clearly shown on Dim 2. The robustness
of the flash profile could be assessed from the variation between the sensory
replicates, which appeared to be limiting the discrimination between the H5, B3
and C3 samples as well as the BP3 and HP3 samples. However, the replicate vari-
ation was not similar for all samples, indicating that the panel could more easily
describe the less complex samples H1 and B1 due to the weak smoke flavour
and BP3 and HP3 due to the strong orange peel flavour. However, the batch vari-
ation (CP3‐1 versus CP3‐2) was smaller than the sensory replicate variation.
When looking into the attribute spaces, it was clearly observed that the indi-
vidual vocabularies were extensive. They varied from 19 to 36 sensory attrib-
utes. Some interpretation could be given to the individual sensory spaces, for
example for the orange peel samples (BP3, CP3 and HP3) ‘citrus’, ‘fruity’, ‘man-
darin’, ‘apricot’, etc. terms were used whereas the most severely smoked cheeses
(H5, B3 and C3) were dominated by ‘smoked’, ‘burnt’, ‘tarmac’ attributes, which
were absent for the least smoked samples.
Overall, the flash profile analysis could show main differences between the
samples, but the sensory replicate variation was relatively large for some of the
samples. In this particular case, the sensory panel was expected to perform more
accurately if time for training on developing and using the individual sensory
vocabularies had been allowed. The case showed that one has to carefully con-
sider the use of fast descriptive analysis in relation to the merits of speed, costs
and need for accuracy.
14.4.2.1 Sample
A model wine system was designed where three different volatile compounds,
benzaldehyde, isopentyl acetate and 2‐phenylethanol, were added into a plain
white wine (Pinot Blanc, 11.5% v/v) at two different concentrations. In order to
investigate the performance of the panels, two blind replicates of benzaldehyde
high and 2‐phenylethanol low were included. The list and details including
odour descriptions are shown in Table 14.3.
528 Descriptive Analysis in Sensory Evaluation
14.4.2.2 Method
The flash profile was carried out by a trained sensory panel composed of
eight assessors. The flash profile consisted of three sessions in which the nine
samples were presented simultaneously using a similar flash profile proce-
dure as described in section 14.4.1.2.
Iso Strong
4
Iso Low
2
–4 Phen Strong
–6
–6 –4 –2 0 2 4 6
Dim 1 (39%)
Figure 14.7 GPA consensus product map of the flash profile analysis of wine samples.
Benzaldehyde, isopentyl acetate and 2‐phenylethanol are abbreviated to Benz, Iso and 2‐
Phen, respectively. Benz High and 2‐Phen Low were each presented twice in each flash profile
replicate. The line connecting these sample pairs gives an indication of the reliability of the
evaluation of the weak (Phen low) versus the stronger (Benz) attribute intensity.
14.5 Summary
14.6 Future Developments
One of the difficulties of the flash profile is the dependence of the results on the
capability of individual subjects to name their perceptions. Some assessors may
also drop some terms because they may undervalue their own sensory abilities.
The strict separation of panel members in order to adopt their individual vocab-
ularies may be made more flexible, allowing more interactions between the
panellists. This would lead to more comprehensive sensory vocabularies and
still maintain the rapidness of the method. Instead of presenting individually
the list of every term at the second session in the flash profile, it could be con-
sidered to hold a group session or apply structured interviewing techniques
(Lorho 2010). In a joint session, every subject could present their own list of
terms and explain the reasons for their choices. This would give significant
improvements on the sensory concepts and may also lead to more comprehen-
sive lists of attributes without compromising the individual vocabularies.
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