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Research Methods IME 101

1. Duration 60 hours
2. Detailed syllabus
2.1. Introduction: Purpose of business and management, Types of Research, Stages of the
research process.
2.2. Identification, Formulation and clarifying the research topic: Concept of problem solving,
Stakeholder identification and involvement, Formulation and Clarifying the research,
preparing and conducting the research and presenting the research proposal.
2.3. Reviewing Literature: Sources of research literature, planning and conducting the research,
Recording and referencing the literature.
2.4. The research strategy: Approaches to a research, research strategies, research planning and
presentation, choosing and clarifying the research strategy, research reliability and validity
2.5. Data Collection: Types and uses of research data/information, selecting research samples,
data collection methods
2.6. Data Analysis: Preparing and presenting quantitative and qualitative data/information,
quantifying and interpreting data.
2.7. Write up: Essentials of a good research report.
3. Recommended Text books
3.1. M. Saunders, Research methods for business students,
3.2. W Nell , Management for Technologists and Scientists,
3.3. M L Hicks Problems in Business and Management.

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