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EDUCATIONAL PROGRAMS

OUR COMMITMENTS TO DOCTORS


AND PHARMACISTS

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Our commitments
to doctors

- SkinAlliance program

- La Roche-Posay
Residents Course

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SKINALLIANCE IN
DERMOCOSMETICS SCIENCE

THE SKINALLIANCE PROGRAM AIMS AT:

► Building a worldwide community of rising dermatologists

► Offering trainings and up-to-date content on


dermocosmetics science

THIS PROGRAM RELIES ON TWO PILLARS:

► A forum in Paris with 2 days of high level training


As of 2016,
► A digital collaborative platform up to 380 worldwide dermatologists
will have joined the community
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SKINALLIANCE FORUM 2016

► On October 14 and 15
► 160 dermatologists and experts in
Dermocosmetics from 39
countries,
► 2nd edition of the SkinAlliance in
Dermocosmetic Science Forum.
► 30 speakers
► Interactive sessions and
workshops on 25 scientific topics

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LA ROCHE-POSAY
RESIDENTS COURSE
THE RESIDENTS COURSE AIMS AT:

► Training residents and future dermatologists in well-known


cosmetic dermatology techniques

► Helping them improve their knowledge for daily practice

THE COURSE NOW RUNS IN 18 COUNTRIES

► First held in 1999 in Spain,

► Training sessions organized by the Academies of


Dermatology, in partnership with La Roche-Posay

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Our commitments
to pharmacists

Active Cosmetics
developed trainings
to help pharmacies:

- Expand their business


& Embrace the digital challenge

- Reinforce the consumer


experience

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PHARMACY LEADERS PROGRAM
THIS TRAINING PROGRAM IS BASED ON A 3-STEP PROCESS:

1. Personalized pharmacy audit


2. Definition of an action plan
3. On-site personalized coaching

1650 pharmacies have followed these training modules in France

THE PROGRAM IS ENRICHED WITH A DIGITAL TOOLBOX:

1. To expand online visibility and develop “drive to store


actions”
2. To define pharmacies' digital strategy

2015: launched in France


2016: 19 European countries have been trained 7
HELP PHARMACIES REINFORCE
THE CONSUMER EXPERIENCE

Three levers are used to offer customers an


outstanding in-store experience :

1. Mastering advice training programs for


dermoadvisors to help them provide
expert, personalized and reliable advice

2. Delivering unique services for a


professional skin diagnosis: dermanalyzer

3. Enhancing the dermocosmetics category


with an expert, attractive design and
merchandising

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