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Stage 2

Comunication

You will learn how to make an


Outline for your speech = Planning.

Reading Presentation Stage 3


PIA STEM Presentation
Elements of a strategic communications
plan:
Determine Goal.
Identify and Profile Audience.
Develop Messages.
Select Communication Channels.
Choose Activities and Materials.
Implement the Plan.
Evaluate and Make Corrections.
= Achieving a goal using a
some resources to get it.

Planning has to two phases:


Prepare the plan
reflex about your intentions or
purposes, in order to take decisions
and determine the effect you want
to have in your audience.
Do the plan
WHO?
The sender is
the individual
SAY To Purpose?
who initiates a WHAT? whom? Communication´s
message with  Organize effect or result.
intentions or Analyzing
the the reciever
purpose to message
communicate Choose a
an idea. topic

Where? When?
Social Context or situation

Reciever
Feedback
Include your speech title:
Purpose: (Why are you giving this talk?)
Thesis: (What is your major argument?)
I. Introduction III. Conclusion
A. Greeting A. Signal closing
B. Attention getter B. Restate thesis
C. Credibility statement C. Review main points
D. Thesis statement 1. Main point #1
E. Preview of main points 2. Main point #2
Transition 3. Main point #3
II. Body D. Memorable statement
A. Argument #1 or call to action
1. Subordinate point E. Thank audience for
(e.g., "According to…") listening
a. Support (e.g., example, statistic,
visual, testimonial)
b. Support
Transition
B. Argument #2
C. Argument #3
“When you score a goal or a three point shot or a touchdown, you
don't do it for yourself, you do it for the team cause the name in
front of the jersey is more important than the one on the back.”
Instructions
1. Decide how your outline is to be organized. You can
organize it in a chronological or spatial manner. In most cases
it is best to order it with a general idea then use specific
examples as supporting material.

2. Use a thesis statement as the header for your outline. The


thesis statement tells the reader (or speaker) what the outline
and speech are about. It must be short but to the point.

Choose a topic or sentence outline for your speech.


The headings of a topic outline are all single words or short
phrases.
The headings of a sentence outline are always full
sentences with proper punctuation.
You should never mix the two styles of outlines for your
speech.
4. Subdivide your outline according to topics. Use roman
numerals for your first heading. Your subheadings should be
capital letters. The remaining subheadings should be
numbers and lowercase letters. The heading and
subheadings must have two parts minimum.

5. Type your thesis statement at the top of the page followed


by the outline. Don't include an introduction or conclusion in
your outline. Make sure you keep the outline consistent,
using either full sentences or phrases but not both.
Include your speech title here:
Purpose: (Why are you giving this talk?)
Thesis: (What is your major argument?)
I. Introduction
A. Greeting
B. Attention getter
C. Credibility statement
D. Thesis statement
E. Preview of main points
Transition

II. Body
A. Main point #1
1. Subordinate point (e.g., "According to…")
a. Support (e.g., example, statistic, visual, testimonial)
b. Support
2. Subordinate point 2. Subordinate point
a. Support a. Support
b. Support b. Support
Transition/Signpost Transition
B. Main point #2
1. Subordinate point III. Conclusion
a. Support A. Signal closing
b. Support B. Restate thesis
2. Subordinate point C. Review main points
a. Support 1. Main point #1
b. Support 2. Main point #2
Internal Summary 3. Main point #2
C. Main point #3 D. Memorable
1. Subordinate point statement or call to
a. Support action
b. Support E. Thank audience for
listening
Thesis: The decisions I have to make in choosing college courses,
depend on larger questions I am beginning to ask myself about my life’s
work.
I. Two decisions described
A. Art history or chemistry
1. Professional considerations
2. Personal considerations
B. A third year of French?
1. Practical advantages of knowing a foreign language
2. Intellectual advantages
3. The issue of necessity
II. Definition of the problem
A. Decisions about occupation
B. Decisions about a kind of life to lead
III. Temporary resolution of the problem
A. To hold open a professional possibility: chemistry
B. To take advantage of cultural gains already made: French
Thesis: The decisions I have to make in choosing college courses,
depend on larger questions I am beginning to ask myself about my
life’s work.
I. I have two decisions to make with respect to choosing college
courses in the immediate future.
A. One is whether to elect a course in art history or in chemistry.
1. One time in my life, I planned to be a chemical engineer
professionally.
2. On the other hand, I enjoy art and plan to travel and see
more of it.

B. The second decision is whether to continue a third year of


French beyond the basic college requirement.
1. French might be useful both in engineering and travel.
2. Furthermore, I am eager to read good books which are
written in French.
3. How necessary are these considerations in the light of
other courses I might take instead?
Choices in College and After
II. My problem can be put in the form of a dilemma
involving larger questions about my whole future.
A. On the one hand I want to hold a highly-trained position
in a lucrative profession.
B. On the other hand I want to lead a certain kind of life,
with capacities for values not connected with the making
of money.

III. I will have to make a decision balancing the conflicting


needs I have described.
A. I will hold open the professional possibilities by electing
chemistry.
B. I will improve and solidify what cultural proficiency in
another language I have already gained, by electing
French.
Tip 1: Plan To Communicate
Tip 2: Take Your Time, Don’t Rush
Tip 3: Perfection Is Not Realistic
Tip 4: Consistency Is King
Tip 5: Keep It Simple
Tip 6: Ready. Set. Inspire.
Tip 7: SMILE =)
Step 1. Get together with your Team.
Step 2. Open your Notebook.
Step 3. Imagine you and your team will give a
speech in the Auditorium.
Step 4. Choose a topic.
Step 5. Organize your ideas
Step 6. Make and complete the Outline Structure
to help you with your speech.
Step 7. Present your first draft.
Step 1. Get together with your Team.
Step 2. Open a Word Document/Notebook.
Step 3. Set the margins of your document to 1 inch/2.54 cm on all
sides.
Step 4. Use a legible font (e.g. Arial or Century Gothic) ❌NO = Times New
Roman or Calibri
Step 5. The font size should be 11 pt.
Step 6. Save the document as "Planning Strategic Communication
Learning Evidence #2 Team #".
Step 7. Include your team information in the top left on the first page.
Step 8. Choose a topic.
Step 9. Read the directions of the Learning Evidence on pages 57,
58, 59 of your learning guide for this assignment. Also, read the
rubric of this activity on pages 60 and 61.
Step 10. Type the directions, questions and activities that are on
pages 58 and 59. You won´t answered it on the book.
Step 11. Answer the questions and fill the information in the Outline.
Step 12. Research information from different sources (books,
magazines, web pages, etc.) about that topic.
Step 13. Using the information searched from different sources about
the chosen topic, write an outline. 🚧Include all the elements in the
Word Document attached on Teams.
Rule 1. You must include as a reference = 1 magazine article, 1
book, and 1 web site.
Rule 2. Include: fact, examples and quotes to support your
arguments.
Rule 3. Include Transition Signals.
Rule 4. Check Spelling and Grammar twice.
Rule 5. Check Punctuation and Capitalization Rules.
Rule 6. Do not use = that, also, but, so and contractions.
Rule 7. Do not repeat words in the same paragraph.
Rule 8. Do not repeat “and” in the same paragraph.
Share Your Beautiful SMILE

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