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Abstract
The study aims to analyze the performance of the inventory control and agroindustry development
strategy banana chips. Site selection was done in the chips industry center Bandar Lampung City.
Sampling was done offender census on members of banana agroindustry business group. Data
analysis methods used was the analysis of economic order quantity (EOQ), SWOT and AHP. The
results showed that the control of inventory through the ordering of raw materials and production
capacity adjusted to do with intersystem messaging. The production process is generally carried out
every 3 times a week with raw material price of Rp 3500,- per comb. Agroindustry development
strategy banana chips were utilizing fabric of cooperation with other parties in the application of
science and technology in order to produce quality products, banana chips, giving a sense of
innovation so that the amount of consumer interest and increasing demand for banana chip, and
optimization of infrastructure and facilities wereowned agroindustries effective and efficient.
Keywords : banana chips, inventory, strategy
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Banana Chips
Banana farmer Traders
Industry
Figure 1. Flow pattern in the agroindustry supply chain banana chips in Bandar Lampung
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factors that influence the development of and a factor of weakness (Solihin, 2012).
agroindustries banana chips in Bandar Determination of the components and the
Lampung strapless. Environmental factors weight to be participatory from the company
consist of: (1) internal factors include the based on its influence on the passage of
strengths and weakness and (2) external factors agroindustrial activities banana chips. The
including opportunities and threats. percentage of the component depends on the
magnitude of the effect of these components
3.3.1. Internal Factor
and the number of components must reach 100
Internal factors are factors derived from percent.
the agroindustry in the form of the power factor
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Based on the scores of internal factors and opportunities threats. Weighting for SWOT
external chips banana agroindustry, the SWOT diagram of internal and external factors can be
diagram can be created by summing the total seen in Table 6. Having obtained the figures
score of the internal and external factors. After from the difference between internal factors and
that calculated the difference is the total score external factors, it can be made a SWOT
minus factor of internal strengths and weakness diagram as shown in Figure 2.
of the total score of the external factors reduced
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O (+)
W (-) S (+)
T (-)
Figure 2. Diagram SWOT banana chips agroindustryin the city of Bandar Lampung
Based on the SWOT diagram is known existing (Rangkuti, 2014). The strategy should
that banana chips agroindustry in Bandar be applied in these circumstances is to support
Lampung is in quadrant I. Quadrant I is a very aggressive growth policy (Zakaria, 2007). The
favorable situation where the company is in results of the SWOT matrix analysis
good growing conditions in sales, assets, agroindustrial banana chips in Bandar
profits, or a combination of all three. The Lampung city can be seen in Table 7.
company has the power to harness the power of
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Table 7. Results of the SWOT matrix analysis of agroindustry banana chips in Bandar Lampung
1. Prices banana chips continues 1. Minimize the use of facilities and 1. Cooperation application of
to increase Infrastructure (S2, O2, O3) technology to produce quality
2. Good weather will give a 2. Utilizing strategic location products (W1, W3, W4, W5, O2,
good impact on the quality of function (S3, O3, O4) O3, O5)
raw materials bananas 3. Development of human 2. Utilizing infrastructure owned
3. Amount increased demand resource capabilities (S4, O5, S5) agroindustries (W3, W4, O2, O5)
for banana chips 4. Improve the quality, value added 3. Recruitment of qualified
4. Competitors still small and the selling price (S1, O5, O1, employees, especially from
5. Establish cooperation with S5) within the family (W4, W5, O2,
other parties in developing 5. Doing cooperation in the O5)
new technology Strategies application of technology (S1,
(SO) S2,O5)
Threats (T) Strategi (ST) Strategi (WT)
1. Government policy on fuel 1. Promotion and marketing both 1. Establish cooperation in the
price hike and other inside and outside the procurement of agroindustry
production materials agroindustry (S3, O3, T4) infrastructure (W2, W4, W5, T5)
2. Poor and erratic weather will 2. Establish cooperation with 2. Promotion of a healthy and
give unfavorable impact on various pihal in the application competitive manner (W1, T3, T4)
the quality of raw materials as of technology ( S2, S4, S5, T5) 3. Care and efficiency use of the
well as delays in the delivery 3. Eficiency use of agroindustry means of production (W2, W5,
of raw materials infrastructure (S2, S3, S4, T1, T1, T5)
3. Activities for the marketing T2)
campaign is hard to do 4. Use of good raw materials to
4. Presence of competitors that reduce production costs
provide cheaper prices (S1, S4, T1)
5. Development of science and
technology is hard to follow
because of the high cost
Based on the results of the SWOT analysis produced are of good quality. While the
followed by hierarchical analysis of the technology is applied to the agroindustry
importance of the priority strategies to improve processing banana chips, banana chips
the performance of the supply chain, ie, by contained itself, so as to produce a quality
working with other parties in applying product and banana chips competitive with
technology to improve the quality of production other agroindustrial products banana chips.
of banana chips. The application of these Determine and assess the performance of
technologies need to be implemented either by supply chain priority agroindustry development
the owner or by the chips agroindustrial raw strategy used to enhance the competitiveness of
material suppliers. The technology applied to the analytic hierarchy process method
farmers and suppliers of raw materials intended (Schroenher, 2008). AHP is an advanced
for raw materials in the form of bananas method of SWOT analysis has been done
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before, this method is used to determine the providing innovation sense that the amount
priority of the strategy consists of four levels or of consumer interest and increasing
levels, namely: demand for banana chips, (c) utilizing the
1. First level of the hierarchy stated that the facilities and infrastructure owned
focus of the implementation of efficient agroindustry effectively and efficiently in
supply chain management in the agro- order to produce a quality banana chips and
industry. high selling power, (d) improve production
2. Second level in the hierarchy of factors or quality banana chips and provide a sense of
criteria stated in the supply chain innovation different considering the quality
management strategy, including the of the raw materials that are of good quality
availability of raw materials, the bananas, (e) and by working with other
application of technology, marketing and parties to the application of science and
sales, as well as the availability of technology on the use of facilities and
information. infrastructures owned agroindustries, (f)
3. Third level in the hierarchy of the target improving the experience and ability of
states or actors (actors) from the labor and agro-industry owners to build
implementation of an efficient supply chain cooperation with other parties in order to
management, including agro-industry's follow the development of science and
own banana chips, raw material suppliers, technology, (g) improve the ability of
and related agencies. workers conducted in cooperation with
4. Fourth level in the hierarchy stated ultimate other parties in the application of science
goal of the implementation of supply chain and new technologies, (h) utilizing a
management, including increased product strategic location so that the sale can be
quality, maximize profits, and increase the made directly at the site of production of
competitiveness of the agroindustry. banana chips, (i) allocate funds companies
5. Fifth level is an alternative strategy to adopt new technologies, (j) to get a hold
resulting from the SWOT matrix, namely of hiring quality workers who have the
(a) utilizing a system of alliances with other expertise and skill to produce banana chips
parties in the application of science and product competitiveness to increase the
technology in order to produce quality selling price of banana chips. The result of
products, banana chips, (b) improve the weighting the criteria of respondents using
quality of banana chips produced as well as expert choice can be seen in Table 8.
AHP processing results using expert Improved supply chain performance is aimed at
choice, with a maximum value of 10% achieving the main objective of supply chain is
consistency which means that the values to improve product quality banana chips
resulting from calculations using expert choice produced to be able to increase the
program can be said to be consistent and can be competitiveness of companies to be able to
used. From this fifth level it can be seen that to maximize profits.
improve the performance of the agroindustry Based on the results of the SWOT analys
supply chain should be done by the banana is followed by hierarchical analysis of the
chips banana chips agroindustry itself. importance of the priority strategies to improve
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M.I.Affandi and S. Astuti/Agroindustrial Journal Vol. 3 Issue 2 (2014) 164-173
the performance of the supply chain, i.e., by Saaty, T.L.1983. Decision Making for Leaders
working with other parties in implementing : The Analytical Hierarchy Proses for
technology to improve the quality of production Decision in Complex World. RWS
of banana chips. The application of these Pubication, Pittsburgh.
technologies need to be implemented either by Schroenherr, T. 2008. Assessing Supply Chain
the own eror by the chips agroindustrial raw Risks with the Analytic Hierarchy Process:
material supplier. Technology applied to Providing Decision Support for the
farmers and suppliers of raw materials intended Offshoring Decision by US Manufacturing
for raw materials in the form of bananas Company. Journal of Purchasing and
produced are of good quality. While the Supply Chain Management, Vol. 10.
technologyis applied to the agroindustry are the Zakaria, W.A. 2007. Added Value Analysis
banana chips, banana chips processing itself, so and Financial Feasibility Tofu and Tempe
as to produce a quality product and banana Agroindustry in Metro City. Journal of
chips competitive with other agroindustrial Socio Economics. 13(1):49-56.
products banana chips.
CONCLUSSIONS
1. Controlling inventory by ordering raw
materials and production capacity adjusted
to do with inter-system messaging. The
production process is generally carried out
every 3 times a week with raw material
price of Rp 3500,- per comb.
2. Agroindustry development strategy banana
chips are utilizing fabric of cooperation
with other parties in the application of
science and technology in order to produce
quality products, banana chips giving a
sense of innovation so that the amount of
consumer interest and increasing demand
for banana chips, and optimization of
infrastructure and facilities owned
agroindustries effective and efficient.
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