Professional Documents
Culture Documents
SWOT Analysis
Strengths
They use the value driven approach thorough which earn frequent revenues.
They use different approaches like business led and IT enabled approach to manage the
engagements.
They provide the services in the depth and in vertical industries
They are the most trusted brands
They have ability to invest and grow rapidly
They offered the breadth of services and skills to their customers
They are safe and capable from the audit business.
Weakness
Their brand awareness is too low only limited to some enterprise
They are immature relatively to the global community which are offering the same services
They are less penetrating into Asia they have no or less clients in the Asia.
They are weak at the global association structure. They are covering the associated gap which
are other covering.
They have limited market opportunities due to audit.
Opportunities
They have a big opportunity in the shape of “Green agenda”.
They may have change in the economic and business environment.
They have chance to improve through national infrastructure and their investments and reaction
to the whole world economic crises.
They may use the pattern-based strategy which will be an opportunity to grow.
They may take part on the other high growth market segments and sectors
They can also avail the mid-market penetration.
Threats
They are more directed and target toward the IT heritage competitors.
They may have threats from the IT facilitators with business opportunities
Most treatable for them are the software brands.
Reflection on assessment centre exercise with references to academic literature on
experiential learning and reflection. (Max 1,000 words, Harvard referencing required)