MBA in HEALTHCARE MANAGEMENT

GROUP ASSIGNMENT

SEMESTER OCTOBER 2021

COURSE CODE: B71072

COURSE TITLE: RESEARCH METHODOLOGY

CLO 2 : Construct research framework for business research or case writing or business plan;

(P5 : PLO2)

PLO 2 : Demonstrate the most relevant principles, theories and concepts in order to make
informed decisions in healthcare business and management;

RESEARCH PROPOSAL

ASSIGNMENT 2

Instructions:

 Form a group of 3 to 4 persons. You are free to choose your members.

 Prepare a research proposal on a business-related theme within the healthcare
context.
 The research proposal must be based on fundamental research rather than the applied
research premise.
 The research proposal must include, but not limited to, the following elements:

1. Introduction – background of the study, research gaps, objectives and study

contributions.
2. Literature review – underpinning theories, an overview of the study variables,
hypotheses development supported by the chosen underpinning theories, and a
conceptual framework.
3. Method – research design, sampling strategy, sample size, measurement scale, and
data analysis techniques (note: the techniques depend on your study objectives).
4. References – written according to the APA style.

 The proposal must be written in an essay form. Points forms are not allowed.
 Include a cover page comprising the students’ name and their metric numbers,
respectively.
 The proposal must adhere to the following type-settings:
1. Font: Arial
2. Font size: 11
3. Spacing: 1.5
4. Paper size: A4 portrait
5. Number of pages: Between 20 to 25 pages excluding cover page, references,
appendices, illustrations, diagrams, and tables.
6. Page numbering: Insert at the bottom right corner

 Submission: 15/1/2022 (Saturday) before midnight via Google Classroom and send a
back-up copy to idarosnita@ukm.edu.my

 Evaluation: This assignment accounts 20% of your final grade. It comprises both group
presentation and group repor