Business environment is the combination of internal and external aspects which

stimulus enterprise's functioning condition. The business environment can comprise

features such as: users and dealers; its rivalry and proprietors; advances in expertise;
decrees and administration activities; and marketplace, communal and financial
drifts. In order to achieve the organizational goals it is necessary to define the
organisational purposes first. This will help the company define the proper strategy
of the business operation. The business environment affects the organizational
behaviour in various situations like pricing, production; national and international
trade and so on . This assignment explains how the business environment affects
the business operation of the British American Tobacco Company. It is the second
best tobacco company after Phillip Morris in the world.