DIGITAL MEDIA MARKETING PRACTICAL FILE | SEMESTER 5

VIVEKANANDA SCHOOL OF JOURNALISM AND MASS

COMMUNICATION

(Paper Code: 359)

for
Partial fulfilment of the requirement of
Bachelors of Journalism and Mass Communication
(Batch: 2020-2023)

SUBJECT: Digital Media Marketing Lab

Submitted By: Submitted To:

VISHIST KOSHIY Mr. Devang Chaturvedi
15417702420 Assistant Professor, VSJMC

VIVEKANAND INSTITUTE OF PROFESSIONAL

STUDIES (VIPS)
Affiliated with Guru Gobind Singh Indraprastha University
Outer Ring Road, AU Block, Pitampura, Delhi-110034

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Acknowledgement

We would like to express our special thanks of gratitude to my Digital

Media Marketing teacher Mr. Devang Chaturvedi for his able
guidance and support in completing this project file. While
completing this file we did a lot of research which helped us gain a lot
of knowledge and we came to know many new things.
We are thankful to Devang Sir for encouraging us to complete this file
and always guiding wherever we went wrong or needed help. Without
the support of my teacher, we would not have been able to complete
this practical file.

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Certificate

This is to certify that the content of this Digital Media Marketing Practical File
has been completed by Vishist Koshiy, 15417702420 and certify that this is
completed by us and it is an authentic work carried out during the course of the
5th semester. The matter embodied has not been submitted earlier for the award
of any degree or diploma to the best of my knowledge and belief.

Date of Submission: 09.01.2023

Certified that VISHIST KOSHIY, student of Bachelors of Journalism and

Mass Communication, Vivekananda Institute of Professional Studies, Guru
Gobind Singh Indraprastha University, enrolled for the batch 2020-2023, has
completed her Digital Media Marketing project file (BJMC-359) under my
supervision and is genuine work produced by them. I have no objection to the
research project produced by them.

Date: 09.01.2023 Faculty Name

Mr. Devang Chaturvedi

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TABLE OF CONTENTS

S. NO. PROJECT TITLE REMARKS

1. Marketing strategy of a fictitious

product

2. Corporate Blog to promote the

fictitious product

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Corporate Blog to promote the fictitious product

Our sole purpose as a company is to make people enjoy the confidence of beauty
easily.

Slayyy Heads is a new generation London-based fashion brand creating and bringing
the fashion that sustains the idea of inclusivity.

Today, Slayyy Heads remains independent and dedicated to upgrading the lives of
individuals, aimed at better beautifying consumers with our inhouse data science and
AI technologies.

Moving towards a fully developed AI space and bringing new styles and trends each
day to keep up with the ever changing fashion needs.

Slayyy Heads is a new generation London-based fashion brand creating and bringing
the fashion that sustains the idea of inclusivity.

Moving towards a fully developed AI space and bringing new styles and trends each
day to keep up with the ever changing fashion needs.

So why waste time, Slip in and Stand out with Slayyy Heads.

+123-456-7890

@slayyyheads

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