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 01 02 03 04
INTRODUCTION FACTS TO KNOW SOLUTIONS CONCLUSION
 CITY INFOGRAPHICS
MERCURY MARS
Mercury is the closest Mars is actually a cold
planet to the Sun and the place. It’s full of iron
smallest one oxide dust

SATURN JUPITER
Saturn is composed of Jupiter is a gas giant and
hydrogen and helium and the biggest planet in the
is the ringed one Solar System

VENUS NEPTUNE
Venus has a beautiful Neptune is the farthest
name and is the second planet from the Sun and
planet from the Sun the fourth-largest one
 01
IN TRO DU CTIO N
 TIMELINE

Mercury is the closest Despite being red, Mars

planet to the Sun is a cold place

Day 2 Day 4

Day 1 Day 3
Saturn is the only planet Venus has extremely
with rings high temperatures
 GLOBAL WARMING
PROBLEM
Global warming is the long-term rise in the average
temperature of the Earth's climate system.

The Intergovernmental Panel on Climate

Change (IPCC) Fifth Assessment Report concluded,
"It is extremely likely that human influence has been
the dominant cause of the observed warming since
the mid-20th century".
GUIDING PRINCIPLES

mARS nEPTUNE
Despite being red, Mars Neptune is the farthest
is actually a very cold planet from the Sun
place

vENUS mERCURY
Venus has extremely Mercury is the closest
high temperatures and a planet to the Sun and the
toxic atmosphere smallest one
413
Parts per million
1.9
ºF since 1880

CARBON GLOBAL
DIOXIDE TEMPLERATURE

12.85
Percent per decade
3.3
Milimeters per year

ARTIC ICE SEA LEVEL

MINIMUM
 02
FACTS TO KNOW
FACTS TO KNOW

408 PARTS PER

MILLION

The concentration of carbon

dioxide (CO2)​​ in our atmosphere,
as of 2018, is the highest it has
been in 3 million years.
FACTS TO KNOW

2016 WAS THE

WARMEST
YEAR ON
RECORD
NASA and NOAA data show that
global averages in 2016 were
1.78 degrees F (0.99 degrees C)
warmer than the mid-20th century
average. Seventeen of the 18
warmest years have occurred
since 2000.
 Core values
Goal 1 Goal 2
Mercury is the smallest Jupiter is the biggest
planet planet of them all

Goal 3 Goal 4
Neptune is very far Neptune is made of
from the Sun hydrogen and helium
FACTS TO
KNOW

11% OF
EMISSIONS.
Eleven percent of all global greenhouse gas
emissions caused by humans are caused by
deforestation — comparable to the emissions
from all of the cars and trucks on the planet.
FACTS TO
KNOW

THE AMAZON IS A
CARBON-STORING
POWERHOUSE
In the Amazon, 1% of tree species
sequester 50% of the region’s carbon.
How to prepare your bike

1 Mercury is the
closest planet to
the Sun

2 Venus has a
beautiful name,
but it’s very hot
FACTS TO KNOW

800 MILLION
PEOPLE
Eleven percent of the world’s
population is currently vulnerable
to climate change impacts such
as droughts, floods, heat waves,
extreme weather events and sea-
level rise.
FACTS TO KNOW

SAVE NATURE.
IT’S CHEAPER
Conserving ecosystems is ​often more
cost-effective than human-made
interventions. In the Maldives, building
a sea wall for coastal protection cost
about US$ 2.2 billion. Even after 10
years of maintenance costs, it is still
four times cheaper to preserve the
natural reef.
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FACTS TO KNOW

NEARLY 1 MILLION
HECTARES LOST
An area of coastal ecosystems larger than New York
City is destroyed every year, removing an important
buffer from extreme weather for coastal communities
and releasing carbon dioxide into the atmosphere.
Buyer journey

01 02 03

Awareness Consideration Decision

Mercury is the closest Venus has a beautiful Jupiter is a gas giant and
planet to the Sun name, but it’s hot the biggest planet
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 03
SOLUTI ONS
“
“We can't save the world by playing by
the rules, because the rules have to be
changed. Everything needs to change -
and it has to start today.

GRETA THUMBERG
 CITY INFOGRAPHICS

Despite being red, Mars is

actually a cold place. It’s MARS
full of iron oxide dust
Mercury is the closest
MERCU planet to the Sun and the
smallest one
Jupiter is a gas giant and RY
the biggest planet in the JUPITE
Solar System
R Saturn is composed of
SATUR hydrogen and helium and
is the ringed one
Neptune is the farthest N
planet from the Sun and NEPTU
the fourth-largest one
NE Venus has a beautiful
VENUS name and is the second
planet from the Sun
 04
CONCLUSI ON
CONCLUSION

PROTECTING THE
PLANET STARTS
WITH YOU
Global warming is the major challenge for our global society.
There is very little doubt that global warming will change our
climate in the next century.
Buyer persona profile
Wants privacy

● Despite being red,

Mars is a cold place
● Jupiter is the biggest
planet of them all
● Venus is the second
planet from the Sun
Shopping Choices
43% Online

37% Store

20% Phone
CONCLUSION

PROTECTING THE
PLANET STARTS WITH
YOU
• There must be an international political
solution.

• Funding for developing cheap and clean

energy production must be increased

• We must not pin all our hopes on global

politics and clean energy technology, so
we must prepare for the worst and adapt
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