MERCEDES-BENZ

Vrinceanu Rubinio
Clasa a XI-a B
THE HISTORY OF «MERCEDES-BENZ»

Mercedes-Benz traces its origins to Karl Benz's creation of the first internal
combustion engine in a car, seen in the Benz Patent Motorwagen – financed
by Bertha Benz's dowry. Emil Jellinek, a European automobile entrepreneur who
worked with DMG, registered the trademark in 1902, naming the 1901 Mercedes
35 hp after his daughter Mercedes Jellinek. Jellinek was a businessman and
marketing strategist who promoted "horseless" Daimler automobiles among the
highest circles of society in his adopted home. His customers included
the Rothschild family and other well-known people.

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PRODUCT POLITICS

Not only Mercedes, but also Maybach and Smart.

Mercedes-Benz 3
MERCEDES-BENZ GROUP SUBDIVIDED IN 5 BUSINESS DIVISIONS
Passenger Cars – Trucks – Carriers – Buses - Unimogs
TA K UM A H AYA S H I M IRJA M N IL S S O N F L O RA B E RG G RE N RA JE S H S A N TO S H I
Pre s ide n t C h ie f E x e cu t ive O ffice r C h ie f O pe rat ion s V P M arke t in g
O ffice r

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 MEET OUR TEAM

T A KUM A H A Y A SH I M IRJA M NILSSON RA JESH SA NT OSH I RA JESH SA NT OSH I

P resident Chief Exec utive Offic er Chief Op era tions Of f ic er VP Ma rketing

G RA H A M BA RNES ROWA N M URP H Y ELIZA BET H M OORE ROBIN KLINE

VP P rod uc t SEO Stra teg ist P rod uc t D esig ner Content D ev elop er

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7 FUN FACTS - Gottlieb Daimler inadvertently invented the first
motorcycle
- The first Mercedes-Benz introduced the modern
automobile to the world
- Mercedes-Benz made a hybrid vehicle in 1906
- They were one of the first to stick brakes and suspension
on all four wheels
- The iconic silver color came from saving weight for a race
- Mercedes-Benz first unveiled a self-driving car over two
decades ago
- The Motorwagen used benzene as a fuel, which was
available in pharmacies.

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THANK YOU
Vrinceanu Rubinio

Clasa a XI-a B

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