Ragazzi

Records
Presents
Frank Sinatra- New
York New York

New York New York

 • Ben Tedder – Director / Social Media
Manager
• Ewan Prouse – Sound Operator / Digipak
Job Roles Assistant
• Hugo Marsden - Assistant director / Social
Media assistant
• Marcus - Camera Operator / Digipak
Synopsis

• A young ben dreaming of new

York and they you see him
exploring new York and finding
different places to go such as a
restaurant or ben exploring times
square
Intentions
Resources Needed.
• Camera- To film the Project
• Zoom H4N- To get audio clips for the start
and the end.
• Studio Green Screen- We want to put Ben in
New York while he dreams about being
there.
• Props- Suit, Hat, Smart Shoes, Microphone,
Microphone Stand, Glasses and Old time
Telephone.
Target Audience

• Our Target Audience will be older people

as New York, New York was originally
released in 1977 which was 45 years ago!
• Frank Sinatra's target audience back when
he was most popular was teenage girls.
These "teenage girls" are now
either deceased or Grandparents.
Inspiration
• Our inspiration is paying tribute to
one of the great musical artists of
the 20th century. Despite being
dead for 24 years he still gets 29
million different listeners on Spotify
every month. He has a massive
legacy and we want to honor it.
Digipak / Social
Media Campain
Ideas
• A hashtag campaign to capture a young
audience. This will vary our audience from
older and younger people.
• If we include a prize for using the hashtag it
would encourage young people to play
along and listen to our song.