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Ferrero Rocher (History,

Marketing, Commericals
& Facts)
by Jason Kane

Contents [hide]

Ferrero Rocher Confectionery

Company
Origins of Ferrero Rocher S.A.
Michel Ferrero – a Real-Life Willy
Wonka
Ferrero Rocher Logo
Buy Ferrero Rocher Online
Most Famous Products From
Ferrero Brand
Ferrero Mon Cheri
Ferrero Rocher
Ferrero Kusschen
Confetteria Raffaello
Ferrero Giotto
Ferrero Rondnoir
Ferrero Pocket Coffee
Ferrero Group SpA Candy
Brands
Ferrero Garden
Garden Coconut
Kinder Surprise
Ferrero Rocher Commercials
Interesting Facts about Ferrero
Rocher
Bottom Line

When we hear the words “Ferrero

Rocher”, the first thing that comes
to our mind is the classy and iconic
chocolate boxes that offer high-
quality and delicious chocolate
products for fair prices. Ferrero
Rocher is a vintage brand of
chocolate confectionery. It belongs
to Ferrero International S.A.,
founded by Pietro Ferrero.

What is now a multinational

company was once a small
confectionery located in Alba, a
small and very beautiful town in
Italy. The foundation of
confectionery was caused by the
desire to create chocolate that
would be not only high in quality
but also accessible to all. Who
knew that one day it would become
one of the most popular boxed
chocolates for millions of people?

Please leave a review or any

memories of this snack in the
comments at the bottom of this
page. Thank you!

Ahistoryof...

FerreroRocher

FERRERO
ROCHER

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Ferrero Rocher
Confectionery Company

Ferrero Rocher chocolate candies

traditionally have a sphere shape.
Each chocolate sphere is wrapped
in foil and carefully placed on the
paper liner. Candy is strongly
associated with holidays such as
Christmas and has become a part
of the celebration culture in many
countries. In particular, chocolate
became especially popular in the
United Kingdom in the 1990s era.
The advertisement “Ambassadors”
made everyone aware of its
specifics.

The candy was introduced in

Europe in 1982. However, in the
beginning, there was a problem
with the label printing, and the
production had to be stopped for a
while. The major part of the candy
production process remains secret.
There are no smartphones or any
similar devices allowed in the
facilities, and very few journalists
have even been there. Production
is mainly done with machinery.

The Ferrero Rocher chocolate boxes

are sold in 42 countries, and the
total number of candies produced
every year goes up to 4.8 billion
pieces.

Origins of Ferrero Rocher

S.A.

The Ferrero Rocher group’s

headquarters are in Luxemburg.
It is a private multinational
company that is owned by the
Ferrero S.A. family. It includes 38
trading companies and 18 factories.
In total, there are approximately
45,000 employees. One of the
most popular and main products
for them is Nutella. They produce
around 165, 000 tonnes of Nutella
every year. They have had a good
reputation in the market.

It all started when Pietro Ferrero

invented hazelnut and cocoa cream
in 1946. It was wrapped in
aluminum foil, and one was
supposed to cut it with a knife. It
was called Supercrema. So, later
on, he created a company to sell
his cocoa and hazelnut cream. His
son, Michele Ferrero, continued his
work.

Michel Ferrero – a Real-

Life Willy Wonka

Did you know that the founder of

Ferrero Rocher was often referred
to as a real-life Willy Wonka?
Michele Ferrero was born in April
1925. He was the owner of Ferrero
SpA and inherited the traditional
Gianduja Paste (cocoa and
hazelnut cream) business, Ferrero
S.A., from his father, Pietro Ferrero.
He joined a firm in 1949, at the
age of 24, and managed to turn it
into a multinational company. Once
the owner of a small bakery, he
managed to become the largest
chocolate manufacturer.

READ MORE: Oh Henry! (History,

Pictures & Commercials)

Michele and his wife, Maria

Franca, followed Pietro’s path,
relaunched his recipes, and called it
Nutella—first sold in 1964.
Although it was already very
popular in the 1960s, after World
War II, Nutella became the most
famous chocolate-nut spread in the
world. Nutella production actually
uses a quarter of the world’s
hazelnut supply. Currently, the
Nutella brand is run by Giovanni
Ferrero, who is the son of Michele
Ferrero.

Ferrero Rocher Logo

Ferrero Rocher Logo

Buy Ferrero Rocher Online

BESTSELLER NO. 1

Ferrero Collection Premium

Gourmet Assorted Hazelnut Milk
Chocolate, Dark Chocolate and
Coconut, Great Holiday Gift Box,
9.1 oz, 24 Count

$10.48

Buy on Amazon

BESTSELLER NO. 2

Ferrero Rocher Premium

Gourmet Milk Chocolate
Hazelnut, Individually Wrapped
Candy for Gifting, Great Holiday
Gift Box, 18.5 oz, 42 Count

$19.18

Buy on Amazon

BESTSELLER NO. 3

Ferrero Collection Premium

Gourmet Assorted Hazelnut Milk
Chocolate, Dark Chocolate and
Coconut, Great Holiday Gift Box,
18.2 oz, 48 Count

$20.96

Buy on Amazon

Walmart

Most Famous Products

From Ferrero Brand

Ferrero’s most famous products are

undoubtedly their iconic Ferrero
Rocher chocolates. The Ferrero
Candy line mainly revolves around
hazelnuts and almonds. The candy
is famous for its multiple layers.
And almost all sweets have a
delicious, sweet filling of various
creams.

The famous Ferrero Confectionery

line includes Ferrero Rocher,
Confetteria Raffaello, Ferrero
Kusschen, Ferrero Rondnoir,
Ferrero Pocket Coffee, and
others.

Ferrero Mon Cheri

Ferrero Mon Cheri

FERRERO MON CHERI

Mon Cheri is one of the most

famous brands of the Ferrero
Company. This Italian chocolate
candy is everything one could ask
for. It has a cherry flavor that floats
in the liquor and is surrounded by
delectable dark chocolate.

READ MORE: Sour Punch Straws

(History, Pictures &

Commercials)

The candy has pinkish-red

wrappers. “Mon Cheri” is translated
from French as “My Darling”. This
retro candy was created in 1956 in
Italy, and since 1960 it has been
marketed in France and the UK. In
the US market, Mon Cheri had
hazelnuts but did not contain
liqueur. So, it was kind of similar to
Ferrero Kusschen.

Ferrero Rocher

Ferrero Rocher 1

FERRERO ROCHER

Ferrero’s signature candy is the

original Ferrero Rocher. A thin
wafer shell filled with chocolate and
roasted hazelnuts. The main
ingredients are milk chocolate,
sugar, cocoa, skim milk, cocoa
butter, and vanillin.

At the beginning of the production

process, the two flat wafer sheets
with the hemispheres are filled with
chocolate and hazelnut cream and
whole hazelnuts. Then the wafers
are transferred and clamped
together, creating the ball of candy.
Volvo Armenia
OPEN
Spheres are dipped
Volvo XC40 in the chocolate
with a cut-price